Condensed Consolidated Statements of Operations (Unaudited) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012
Income Statement [Abstract]
Sales - net of slotting fees and discounts	$ 1,700,388	$ 1,274,763	$ 3,472,552	$ 2,411,964
Cost of sales	1,185,886	869,695	2,467,988	1,653,966
Gross profit	514,502	405,068	1,004,564	757,998
Operating expenses
Research and development	3,995	41,043	7,138	41,043
General and administrative expenses	1,262,054	826,350	2,358,111	1,571,583
Total operating Expenses	1,266,049	867,393	2,365,249	1,612,626
Loss from operations	(751,547)	(462,325)	(1,360,685)	(854,628)
Other income (expenses)
Interest expense	(1,525)	(2,418)	(3,775)	(10,272)
Total other income (expense)	(1,525)	(2,418)	(3,775)	(10,272)
Net loss	$ (753,072)	$ (464,743)	$ (1,364,460)	$ (864,900)
Net loss per common share - basic and diluted	$ (0.04)	$ (0.03)	$ (0.07)	$ (0.05)
Weighted average common shares outstanding - basic and diluted	20,854,000	16,930,154	20,747,923	15,965,077