Consolidated Statements of Cash Flows - USD ($)	12 Months Ended
	Dec. 31, 2015	Dec. 31, 2014
Cash flows from operating activities
Net loss	$ (3,216,844)	$ (12,618,567)
Adjustments to reconcile net loss to net cash (used in) operating activities:
Depreciation and amortization	6,684	4,317
Amortization of deferred financing costs and debt discount	1,331,663	0
Stock granted for consulting services	492	13,300
Forgiveness of debt income	(25,555)	(247,021)
Write-off of website costs	0	(10,900)
Loss on issuance of convertible debt	0	(149,963)
Increase in fair value of derivative liability	578,756	8,755,391
Stock issued as charitable contribution	0	65,000
Stock-based compensation	0	2,166,707
Stock bonus - officers, net of cash paid	0	162,217
Changes in assets and liabilities:
Decrease (increase) in escrow account	12,500	(12,500)
Decrease (increase) in accounts receivable	47,907	(44,726)
Decrease (increase) in loans receivable	7,262	(7,262)
Decrease (increase) in inventory	25,591	(105,733)
Decrease in prepaid expenses and other current assets	2,587	91,800
(Decrease) increase in deferred rent	(644)	797
Website development costs	0	(10,733)
Increase in accounts payable and accrued expenses	335,153	56,888
Net cash used in operating activities	(894,447)	(1,591,062)
Cash flows from financing activities
Debt issuance costs paid	0	(53,000)
Proceeds from private placements	0	1,800,000
Costs of private placements	(30,500)	(260,696)
Proceeds from secured convertible notes payable	750,000	425,000
Purchase of common stock by officers	0	251,639
Increase (decrease) in due to officers/stockholders	111,778	(73,193)
Net cash provided by financing activities	831,278	2,089,750
Net (decrease) increase in cash and cash equivalents	(63,169)	498,688
Cash and cash equivalents, beginning of year	504,358	5,670
Cash and cash equivalents, end of year	441,189	504,358
Supplemental cash flow disclosures:
Interest paid	655	367
State minimum taxes and franchise fees paid	2,055	2,350
Note payable issued as deferred cost	$ 75,000	$ 0