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SUBSEQUENT EVENTS (Details)	1 Months Ended
SUBSEQUENT EVENTS (Details)	May 08, 2014
Potential Common Stock Equivalents
Series A Preferred Convertible Stock	28,430,587JALA_SeriesPreferredConvertibleStock
Series B Preferred Convertible Stock	112,229,166JALA_SeriesBPreferredConvertibleStock
Series C Preferred Convertible Stock	26,666,667JALA_SeriesCPreferredConvertibleStock
Warrants	31,883,920JALA_Warrants