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Consolidated Statements of Comprehensive Income
In Thousands, except Share data, unless otherwise specified
12 Months Ended
Dec. 31, 2014
USD ($)
Dec. 31, 2014
CNY
Dec. 31, 2013
CNY
Dec. 31, 2012
CNY
Revenues:        
Net advertising revenues $ 191,819us-gaap_AdvertisingRevenue [1] 1,190,158us-gaap_AdvertisingRevenue [1] 863,737us-gaap_AdvertisingRevenue [1] 610,160us-gaap_AdvertisingRevenue [1]
Paid service revenues 72,156feng_PaidServicesRevenues [1] 447,702feng_PaidServicesRevenues [1] 560,738feng_PaidServicesRevenues [1] 500,844feng_PaidServicesRevenues [1]
Total revenues 263,975us-gaap_SalesRevenueNet [1] 1,637,860us-gaap_SalesRevenueNet [1] 1,424,475us-gaap_SalesRevenueNet [1] 1,111,004us-gaap_SalesRevenueNet [1]
Cost of revenues (125,976)us-gaap_CostOfGoodsAndServicesSold [1] (781,632)us-gaap_CostOfGoodsAndServicesSold [1] (696,355)us-gaap_CostOfGoodsAndServicesSold [1] (631,299)us-gaap_CostOfGoodsAndServicesSold [1]
Gross profit 137,999us-gaap_GrossProfit 856,228us-gaap_GrossProfit 728,120us-gaap_GrossProfit 479,705us-gaap_GrossProfit
Operating expenses:        
Sales and marketing expenses (53,312)us-gaap_SellingAndMarketingExpense [1] (330,777)us-gaap_SellingAndMarketingExpense [1] (273,399)us-gaap_SellingAndMarketingExpense [1] (197,038)us-gaap_SellingAndMarketingExpense [1]
General and administrative expenses (22,212)us-gaap_GeneralAndAdministrativeExpense [1] (137,818)us-gaap_GeneralAndAdministrativeExpense [1] (97,849)us-gaap_GeneralAndAdministrativeExpense [1] (106,736)us-gaap_GeneralAndAdministrativeExpense [1]
Technology and product development expenses (24,175)us-gaap_ResearchAndDevelopmentExpense [1] (149,996)us-gaap_ResearchAndDevelopmentExpense [1] (108,683)us-gaap_ResearchAndDevelopmentExpense [1] (91,292)us-gaap_ResearchAndDevelopmentExpense [1]
Total operating expenses (99,699)us-gaap_OperatingExpenses [1] (618,591)us-gaap_OperatingExpenses [1] (479,931)us-gaap_OperatingExpenses [1] (395,066)us-gaap_OperatingExpenses [1]
Income from operations 38,300us-gaap_OperatingIncomeLoss 237,637us-gaap_OperatingIncomeLoss 248,189us-gaap_OperatingIncomeLoss 84,639us-gaap_OperatingIncomeLoss
Other income:        
Interest income 7,500feng_InterestIncome 46,535feng_InterestIncome 32,775feng_InterestIncome 32,869feng_InterestIncome
Foreign currency exchange gain/(loss) (977)us-gaap_ForeignCurrencyTransactionGainLossBeforeTax (6,059)us-gaap_ForeignCurrencyTransactionGainLossBeforeTax 19,687us-gaap_ForeignCurrencyTransactionGainLossBeforeTax 1,897us-gaap_ForeignCurrencyTransactionGainLossBeforeTax
Gain on disposition of subsidiaries and acquisition of equity investments 4,780us-gaap_DeconsolidationGainOrLossAmount 29,660us-gaap_DeconsolidationGainOrLossAmount 0us-gaap_DeconsolidationGainOrLossAmount 0us-gaap_DeconsolidationGainOrLossAmount
Loss from equity investments (2,988)us-gaap_IncomeLossFromEquityMethodInvestments (18,538)us-gaap_IncomeLossFromEquityMethodInvestments 0us-gaap_IncomeLossFromEquityMethodInvestments 0us-gaap_IncomeLossFromEquityMethodInvestments
Others, net 3,427us-gaap_OtherNonoperatingIncomeExpense 21,261us-gaap_OtherNonoperatingIncomeExpense 14,960us-gaap_OtherNonoperatingIncomeExpense 4,931us-gaap_OtherNonoperatingIncomeExpense
Income before tax 50,042us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest 310,496us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest 315,611us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest 124,336us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
Income tax expense (7,797)us-gaap_IncomeTaxExpenseBenefit (48,377)us-gaap_IncomeTaxExpenseBenefit (37,588)us-gaap_IncomeTaxExpenseBenefit (16,977)us-gaap_IncomeTaxExpenseBenefit
Net income 42,245us-gaap_ProfitLoss 262,119us-gaap_ProfitLoss 278,023us-gaap_ProfitLoss 107,359us-gaap_ProfitLoss
Net loss attributable to noncontrolling interests 157us-gaap_NetIncomeLossAttributableToNoncontrollingInterest 972us-gaap_NetIncomeLossAttributableToNoncontrollingInterest 1,531us-gaap_NetIncomeLossAttributableToNoncontrollingInterest 0us-gaap_NetIncomeLossAttributableToNoncontrollingInterest
Net income attributable to Phoenix New Media Limited 42,402us-gaap_NetIncomeLoss 263,091us-gaap_NetIncomeLoss 279,554us-gaap_NetIncomeLoss 107,359us-gaap_NetIncomeLoss
Net income 42,245us-gaap_ProfitLoss 262,119us-gaap_ProfitLoss 278,023us-gaap_ProfitLoss 107,359us-gaap_ProfitLoss
Other comprehensive income, net of tax: fair value remeasurement for available-for-sale investment 6,492us-gaap_OtherComprehensiveIncomeLossAvailableForSaleSecuritiesAdjustmentNetOfTax 40,283us-gaap_OtherComprehensiveIncomeLossAvailableForSaleSecuritiesAdjustmentNetOfTax    
Other comprehensive income/(loss), net of tax: foreign currency translation adjustment 726us-gaap_OtherComprehensiveIncomeLossForeignCurrencyTransactionAndTranslationAdjustmentNetOfTax 4,503us-gaap_OtherComprehensiveIncomeLossForeignCurrencyTransactionAndTranslationAdjustmentNetOfTax (23,179)us-gaap_OtherComprehensiveIncomeLossForeignCurrencyTransactionAndTranslationAdjustmentNetOfTax (1,979)us-gaap_OtherComprehensiveIncomeLossForeignCurrencyTransactionAndTranslationAdjustmentNetOfTax
Comprehensive income 49,463us-gaap_ComprehensiveIncomeNetOfTaxIncludingPortionAttributableToNoncontrollingInterest 306,905us-gaap_ComprehensiveIncomeNetOfTaxIncludingPortionAttributableToNoncontrollingInterest 254,844us-gaap_ComprehensiveIncomeNetOfTaxIncludingPortionAttributableToNoncontrollingInterest 105,380us-gaap_ComprehensiveIncomeNetOfTaxIncludingPortionAttributableToNoncontrollingInterest
Comprehensive loss attributable to noncontrolling interests 157us-gaap_ComprehensiveIncomeNetOfTaxAttributableToNoncontrollingInterest 972us-gaap_ComprehensiveIncomeNetOfTaxAttributableToNoncontrollingInterest 1,531us-gaap_ComprehensiveIncomeNetOfTaxAttributableToNoncontrollingInterest 0us-gaap_ComprehensiveIncomeNetOfTaxAttributableToNoncontrollingInterest
Comprehensive income attributable to Phoenix New Media Limited 49,620us-gaap_ComprehensiveIncomeNetOfTax 307,877us-gaap_ComprehensiveIncomeNetOfTax 256,375us-gaap_ComprehensiveIncomeNetOfTax 105,380us-gaap_ComprehensiveIncomeNetOfTax
Net income attributable to Phoenix New Media Limited $ 42,402us-gaap_NetIncomeLoss 263,091us-gaap_NetIncomeLoss 279,554us-gaap_NetIncomeLoss 107,359us-gaap_NetIncomeLoss
[1] Revenues, cost of revenues and operating expenses include transactions with related parties as follows: 2012 2013 2014 2014 RMB RMB RMB US$ Net advertising revenues 35,438 45,127 55,565 8,956 Paid service revenues 429,125 413,407 291,610 46,999 Cost of revenues (67,481) (76,491) (45,917) (7,401) Sales and marketing expenses (916) (1,040) (1,246) (201) General and administrative expenses (646) (404) (354) (57)