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Organization and Principal Activities (Narrative) (Details)
12 Months Ended 0 Months Ended 1 Months Ended
Dec. 31, 2012
USD ($)
Dec. 31, 2012
CNY
Dec. 31, 2011
CNY
Dec. 31, 2010
CNY
Nov. 22, 2007
Ordinary Shares [Member]
May 31, 2008
Ordinary Shares [Member]
Schedule of Subsidiaries, VIEs and Subsidiaries of VIE [Line Items]            
Shares, issued         1 319,999,999
Repaid paid-in-capital of VIE to VIE's shareholders $ 0 0 0 7,920,000    
Registered captial and PRC statutory reserves of VIEs used to solely settle obligations of VIE $ 4,000,000 25,000,000