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Warrants (Details Narrative) (USD $)
0 Months Ended 3 Months Ended 9 Months Ended 12 Months Ended 0 Months Ended 3 Months Ended 9 Months Ended 3 Months Ended 9 Months Ended
Aug. 01, 2013
Oct. 29, 2012
Oct. 05, 2012
Aug. 15, 2012
May 09, 2012
Apr. 30, 2012
Jan. 23, 2012
Mar. 23, 2011
Jan. 26, 2011
Sep. 30, 2013
Sep. 30, 2012
Sep. 30, 2013
Sep. 30, 2012
Dec. 31, 2012
Dec. 31, 2011
Dec. 31, 2012
Warrant [Member]
Sep. 30, 2013
Warrant [Member]
Sep. 30, 2013
Warrant [Member]
Sep. 30, 2013
Warrant Two [Member]
Sep. 30, 2013
Warrant Two [Member]
Warrants issued:                                        
Warrants issued to vendors 150,000 454,863 1,010,000 960,000   100,000 533,000 800,000 384,000         533,000            
Term   5 years           5 years                        
Fair Value Assumptions:                                        
Fair Value Assumptions, Expected Volitility Rate   58.00% 66.00%       54.00% 68.00% 68.00%                      
Fair Value Assumptions, Expected Volitility Rate, minimum   57.00%                                    
Fair Value Assumptions, Risk-Free Interest Rate   0.35% 9.00%       1.20% 2.07% 2.40%                      
Fair Value Assumptions, Risk-Free Interest Rate, minimum   0.31%                                    
Fair Value Assumptions Exercise Price   $ 0.98 $ 0.99       $ 1.59 $ 0.625 $ 0.25                      
Fair Value Assumptions, Warrants Expected Term   2 years 6 months 6 years 3 months       6 years 3 months 5 years 6 years 3 months         6 years 3 months 6 years 3 months          
Warrants, recognized expense   $ 115,162           $ 73,768   $ 71,237 $ 50,314 $ 131,381 $ 116,584 $ 153,376 $ 46,737      $ 130,928 $ 57,779 $ 57,779
Pricing model used in calculation of grant-date fair value   Black-Scholes Model           Black-Scholes Model           Black-Scholes Model Black-Scholes Model          
Proceeds, warrants exercised               500,000                        
Date warrants exercised         May 09, 2012     May 09, 2012           May 09, 2012            
Warrants vesting schedule   Warrants vest according to the following schedule: 75,813 shares vest immediately and 75,810 shares vest at the end of every thirty day period thereafter until the warrant is 100% vested.           Warrants were fully vested at the date of grant                        
Date warrants expire 2016-08-01 2017-10-29                                    
Remaining contractual life 2 years 10 months 2 days 4 years 1 month 5 days                   9 years 1 month 4 days       4 years 9 months 18 days        
Exercise price $ 1.00 $ 0.98 $ 0.99       $ 1.59 $ 0.625 $ 0.25                      
Intrinsic value of warrants outstanding                           $ 636,338   $ 49,277 $ 99,827 $ 99,827    
Term 3 years 5 years           5 Years 0 Months