Stock-Based Compensation Plans (Details) (USD $)	9 Months Ended		15 Months Ended	20 Months Ended	27 Months Ended
	Sep. 30, 2012	Sep. 30, 2012	Apr. 30, 2012	Sep. 30, 2012	Sep. 30, 2012	Dec. 31, 2011
Summary of all common stock option activity
Number of shares Outstanding, beginning balance		1,318,000
Weighted average exercise price per share Outstanding, beginning balance		$ 0.25
Number of shares, Granted at market price	533,000	533,000	100,000	384,000	960,000
Weighted average exercise price per share Granted		$ 1.59
Weighted average fair value per share Granted		$ 0.82
Number of shares Exercised		(65,750)
Weighted average exercise price per share Exercised
Number of shares Forfeited		(504,167)
Weighted average exercise price per share Forfeited
Number of shares Outstanding, ending balance	1,281,083	1,281,083		1,281,083	1,281,083
Weighted average exercise price per share Outstanding, ending balance	$ 0.42	$ 0.42		$ 0.42	$ 0.42
Weighted average exercise price per share Outstanding, ending balance						$ 0.16
Weighted average remaining contractural life (years)		8 years 6 months
Number of shares Exercisable	587,083	587,083		587,083	587,083
Weighted average exercise price per share Exercisable	$ 0.25	$ 0.25		$ 0.25	$ 0.25
Weighted average remaining contractural life (years)		7 years 9 months 7 days
Weighted average fair value, per share	$ 0.16	$ 0.16		$ 0.16	$ 0.16	$ 0.16