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REVENUE - Contract with Customer (Details) - USD ($)
$ in Thousands
3 Months Ended 6 Months Ended
Jun. 30, 2018
Jun. 30, 2018
Dec. 31, 2017
Contract With Customer [Line Items]      
Contract assets $ 27,600 $ 27,600 $ 24,300
Deferred franchise and license fees      
Contract liabilities:      
Balance at Beginning of Period 36,896 38,011  
Additions 1,341 2,783  
Deductions (2,449) (5,006)  
Balance at the End of Period 35,788 35,788  
PRO Access and loyalty program points      
Contract liabilities:      
Balance at Beginning of Period 26,271 24,464  
Additions 18,480 35,629  
Deductions (17,412) (32,754)  
Balance at the End of Period 27,339 27,339  
Gift card liability      
Contract liabilities:      
Balance at Beginning of Period 2,641 4,172  
Additions 726 1,694  
Deductions (1,166) (3,665)  
Balance at the End of Period 2,201 2,201  
Franchise Fees      
Contract liabilities:      
Deferred revenue 35,800 35,800  
Deferred revenue, expected to be recognized over next 12 months $ 7,600 $ 7,600