SEGMENTS (Details) $ in Thousands	3 Months Ended		9 Months Ended
	Sep. 30, 2017 USD ($)	Sep. 30, 2016 USD ($)	Sep. 30, 2017 USD ($) segment	Sep. 30, 2016 USD ($)
Segment Reporting [Abstract]
Number of reportable segments | segment			3
Segment Reporting Information [Line Items]
Gains on refranchising	$ 230	$ 383	$ 384	$ 18,283
Revenue:
Revenue	609,469	627,964	1,895,301	1,970,087
Operating income:
Operating income:	40,445	64,893	133,818	275,182
Interest expense, net	16,339	15,360	48,300	45,078
Income before income taxes	24,106	49,533	85,518	230,104
U.S. and Canada
Segment Reporting Information [Line Items]
Impairment of long-lived assets held-for-use			23,200
Gains on refranchising				18,300
Manufacturing / Wholesale
Revenue:
Revenue	53,304	61,341	159,749	178,002
Operating Segment
Revenue:
Revenue	667,506	680,980	2,070,636	2,142,690
Operating income:
Operating income:	66,003	97,363	213,233	351,289
Operating Segment | U.S. and Canada
Revenue:
Revenue	507,108	525,505	1,603,447	1,671,048
Operating income:
Operating income:	29,730	65,292	112,336	256,142
Operating Segment | International
Revenue:
Revenue	49,057	41,118	132,105	121,037
Operating income:
Operating income:	16,768	14,676	46,908	41,428
Operating Segment | Manufacturing / Wholesale
Revenue:
Revenue	111,341	114,357	335,084	350,605
Operating income:
Operating income:	19,505	17,395	53,989	53,719
Intersegment Eliminations
Revenue:
Revenue	(58,037)	(53,016)	(175,335)	(172,603)
Intersegment Eliminations | Manufacturing / Wholesale
Revenue:
Revenue	58,037	53,016	175,335	172,603
Corporate, Non-Segment
Operating income:
Unallocated corporate costs and other	$ (25,558)	$ (32,470)	$ (79,415)	$ (76,107)