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SCHEDULE OF GROSS CARRYING AMOUNT AND ACCUMULATED AMORTIZATION (Details) - USD ($)
$ in Thousands
12 Months Ended
Dec. 31, 2015
Dec. 31, 2014
Dec. 31, 2013
Mar. 31, 2007
Indefinite-Lived Intangible Assets, Net [Abstract]        
Goodwill, gross $ 673,151 $ 672,293    
Goodwill, accumulated impairment (23,259) 0    
Goodwill 649,892 672,293 $ 666,346 $ 600,000
Indefinite-lived intangible assets 720,000 720,000   $ 720,000
Finite-Lived Intangible Assets, Net [Abstract]        
Carrying Amount 119,204      
Total, gross 1,581,579 1,589,993    
Total, accumulated amortization/impairment (92,483) (64,708)    
Total, net $ 1,489,096 1,525,285    
Retail agreements        
Finite-Lived Intangible Assets, Net [Abstract]        
Weighted- Average Life 30 years 3 months 18 days      
Gross $ 31,000 31,000    
Accumulated Amortization/Impairment (9,407) (8,354)    
Carrying Amount $ 21,593 22,646    
Franchise agreements        
Finite-Lived Intangible Assets, Net [Abstract]        
Weighted- Average Life 25 years      
Gross $ 70,000 70,000    
Accumulated Amortization/Impairment (24,617) (21,817)    
Carrying Amount $ 45,383 48,183    
Manufacturing agreements        
Finite-Lived Intangible Assets, Net [Abstract]        
Weighted- Average Life 25 years      
Gross $ 70,000 70,000    
Accumulated Amortization/Impairment (24,617) (21,817)    
Carrying Amount $ 45,383 48,183    
Other intangibles        
Finite-Lived Intangible Assets, Net [Abstract]        
Weighted- Average Life 11 years 9 months 18 days      
Gross $ 10,222 20,457    
Accumulated Amortization/Impairment (4,560) (7,427)    
Carrying Amount $ 5,662 13,030    
Franchise rights        
Finite-Lived Intangible Assets, Net [Abstract]        
Weighted- Average Life 3 years      
Gross $ 7,206 6,243    
Accumulated Amortization/Impairment (6,023) (5,293)    
Carrying Amount 1,183 950    
Brands—retail        
Indefinite-Lived Intangible Assets, Net [Abstract]        
Indefinite-lived intangible assets 500,000 500,000 500,000  
Brands—franchise        
Indefinite-Lived Intangible Assets, Net [Abstract]        
Indefinite-lived intangible assets $ 220,000 $ 220,000 $ 220,000