9. GOODWILL AND INTANGIBLE ASSETS

Changes in the carrying amount of goodwill were:


	As of December 31,
	2019		2018
Goodwill	8,248,107	$	—
Acquisitions/(Impairment)	—		8,248,107
Total goodwill	8,248,107	$	8,248,107

Our goodwill was recorded in connection with the acquisition of VirBELA in November 2018 and represents fair value as of the acquisition date. The Company has a risk of future impairment to the extent that individual reporting unit performance does not meet projections. Additionally, if current assumptions and estimates, including projected revenues and income growth rates, terminal growth rates, competitive and consumer trends, market-based discount rates, and other market factors, are not met, or if valuation factors outside of our control change unfavorably, the estimated fair value of our goodwill could be adversely affected, leading to a potential impairment in the future. No events occurred that indicated it was more likely than not that our goodwill was impaired.

Definite-Lived intangible assets were as follows:


	As of December 31, 2019
	Gross		Accumulated		Net Carrying
	Amount		Amortization		Amount
Trade name	$	1,169,000	$	(126,642)	$	1,042,358
Existing technology (1)		558,961		(98,884)		460,077
Non-competition agreements		125,000		(45,139)		79,861
Customer relationships		740,000		(80,167)		659,833
Software		225,000		—		225,000
Licensing agreement		210,000		—		210,000
Total	$	3,027,961	$	(350,832)	$	2,677,129


	As of December 31, 2018
	Gross		Accumulated		Net Carrying
	Amount		Amortization		Amount
Trade name	$	1,169,000	$	(9,742)	$	1,159,258
Existing technology		297,000		(4,950)		292,050
Non-competition agreements		125,000		(3,472)		121,528
Customer relationships		740,000		(6,167)		733,833
Software		225,000		—		225,000
Total	$	2,556,000	$	(24,331)	$	2,531,669

(1)

Includes capitalized software development costs and acquired technologies from the VirBELA asset purchase.

Amortization expense for definite-lived intangible assets was $326,501 in 2019 and $24,331 in 2018.

As of December 31, 2019, expected amortization related to definite-lived intangible assets will be:


Expected amortization
2020		506,787
2021		740,072
2022		193,829
2023		297,850
2024 and thereafter		938,591
Total	$	2,677,129