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SUPPLEMENTARY QUARTERLY FINANCIAL DATA (UNAUDITED) (Details) - USD ($)
$ / shares in Units, $ in Thousands
3 Months Ended 12 Months Ended
Dec. 31, 2015
Sep. 30, 2015
Jun. 30, 2015
Mar. 31, 2015
Dec. 31, 2014
Sep. 30, 2014
Jun. 30, 2014
Mar. 31, 2014
Dec. 31, 2015
Dec. 31, 2014
Dec. 31, 2013
SUPPLEMENTARY QUARTERLY FINANCIAL DATA (UNAUDITED)                      
Total revenue $ 58,267 $ 54,922 $ 50,680 $ 46,000 $ 42,345 $ 39,287 $ 36,030 $ 32,292 $ 209,869 $ 149,954 $ 95,918
Total gross profit 39,170 36,261 32,733 29,589 28,261 26,062 23,614 21,216 137,753 99,153 57,939
Net loss (16,039) (16,975) (17,453) (18,612) (16,155) (13,009) (13,271) (12,520) (69,079) (54,955) (47,360)
Net loss and adjustment attributable to redeemable non-controlling interests (Note 3) (1,112) (1,263) (497) 454 242 206 159 11 (2,418) 618  
Net loss attributable to Marketo $ (17,151) $ (18,238) $ (17,950) $ (18,158) $ (15,913) $ (12,803) $ (13,112) $ (12,509) $ (71,497) $ (54,337) $ (47,360)
Net loss per share of common stock, basic and diluted (in dollars per share) $ (0.40) $ (0.43) $ (0.43) $ (0.44) $ (0.39) $ (0.31) $ (0.33) $ (0.32) $ (1.68) $ (1.35) $ (1.92)