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Stock-Based Compensation and Benefit Plans (Tables)
6 Months Ended 12 Months Ended
Jun. 30, 2015
Dec. 31, 2014
Disclosure of Compensation Related Costs, Share-based Payments [Abstract]    
Summary of Stock Based Compensation

Compensation expense recognized for the issuance of warrants, stock options, restricted stock grants and stock bonuses for the three and six months ended June 30, 2015 and 2014 was as follows:

 

    Three Months Ended   Six Months Ended  
    June 30, 2015   June 30, 2014   June 30, 2015   June 30, 2014  
Stock-based compensation costs included in:                  
Cost of revenue   $ 12,543   $ 1,571   $ 16,438   $ 3,746  
Sales and marketing expenses   18,938   2,226   31,061   4,017  
Research and development expenses   21,706   1,314   39,141   3,379  
General and administrative expenses   30,215   33,588   67,668   74,067  
Total stock-based compensation expense   $ 83,402   $ 38,699   $ 154,308   $ 85,209  

Compensation expense recognized for the issuance of warrants, stock options, restricted stock grants and stock bonuses for the years ended December 31, 2014 and 2013 was as follows:

 

    Year Ended  
    December 31, 2014   December 31, 2013  
Stock-based compensation costs included in:          
Cost of revenue   $ 21,753   $ 1,815  
Sales and marketing expenses   51,803   67,697  
Research and development expenses   41,365   48,609  
General and administrative expenses   201,255   582,594  
Total stock-based compensation expense   $ 316,176   $ 700,715  

Schedule of Fair Values of Stock Options Granted and Assumptions Used for Black-scholes-merton Option Pricing Model

The estimated fair values of stock options granted and assumptions used for the Black-Scholes option pricing model were as follows:

 

    Three Months Ended   Six Months Ended  
    June 30, 2015   June 30, 2014   June 30, 2015   June 30, 2014  
Estimated Fair Value   $ 15,557   $ 93,089   $ 100,289   $ 93,089  
Shares Issuable Under Options Granted   93,000   110,000   558,000   110,000  
Expected Term   3 Years   3 Years   2 to 3 Years   3 Years  
Expected Dividend   0 % 0 %  0 % 0 %
Volatility   30 % 29.4 % 26% to 30 % 29.4 %
Risk Free Interest Rate   0.86% to 0.91 % 0.88 % 0.22% to 1.07 % 0.88 %
                           

The estimated fair values of stock options granted and assumptions used for the Black-Scholes option pricing model were as follows:

 

    Year Ended  
    December 31, 2014   December 31, 2013  
Estimated Fair Value   $ 339,671   $ 306,189  
Shares Issuable Under Options Granted   2,004,420   330,470  
Expected Term   2 to 3 Years   3 Years  
Expected Dividend   — % — %
Volatility   27% to 29 % 30% to 33 %
Risk Free Interest Rate   0.22% to 1.00 % 0.34% to 0.90 %

Summary of Stock Option Activity  

Following is a summary of stock option activity in 2014:

 

                Weighted          
    Number of             Remaining          
    Shares Issuable     Weighted Avg.     Contractual      Intrinsic    
    Under Options       Exercise Price     Life (Years)       Value    
                         
Balance, December 31, 2012     614,042     $ 6.00                  
Granted     330,470       4.13                  
Exercised     (30,000 )     0.80                  
Forfeited or Expired     (86,969 )     4.55                  
Balance, December 31, 2013     827,543       3.49 *     2.81     $ 423,000  
Granted     2,004,420       1.50 *                
Exercised     —       —                  
Forfeited or Expired     (127,376 )     3.69                  
Balance, December 31, 2014     2,704,587       2.01 *     4.05     $ 61,875  
Exercisable at December 31, 2014     1,665,809       2.33 *     3.55     $ 61,875  

 

 

* Reflects the February 2014 and December 2014 exercise price adjustment.

Schedule of Information with Respect to Common Stock Options Outstanding and Exercisable  

Information with respect to common stock options outstanding and exercisable at December 31, 2014:

 

    Stock Options Outstanding   Options Exercisable  
Range of
Exercise Price
  Number of
Options
  Weighted Average
Remaining
Contractual Life
  Weighted
Average
Exercise Price
  Aggregate
Intrinsic
Value
  Options
Exercisable
  Weighted
Average
Exercise Price
  Aggregate
Intrinsic
Value
 
                               
$0.80   112,500   0.21   $ 0.8   $ 61,875   112,500   $ 0.8   $ 61,875  
$1.35 to $1.60   1,898,670   4.85   1.5   —   933,262   1.5   —  
$4.00   693,417   2.49   4   —   620,047   4   —  
                               
    2,704,587   4.05   $ 2.01   $ 61,875   1,665,809   $ 2.33   $ 61,875