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Stock-Based Compensation and Benefit Plans (Tables)
6 Months Ended 12 Months Ended
Jun. 30, 2015
Dec. 31, 2014
Stock-Based Compensation and Benefit Plans    
Summary of stock based compensation

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Three Months Ended

 

Six Months Ended

 

    

June 30, 2015

    

June 30, 2014

    

June 30, 2015

    

June 30, 2014

Stock-based compensation costs included in:

 

 

 

 

 

 

 

 

 

 

 

 

Cost of revenue

 

$

12,543

 

$

1,571

 

$

16,438

 

$

3,746

Sales and marketing expenses

 

 

18,938

 

 

2,226

 

 

31,061

 

 

4,017

Research and development expenses

 

 

21,706

 

 

1,314

 

 

39,141

 

 

3,379

General and administrative expenses

 

 

30,215

 

 

33,588

 

 

67,668

 

 

74,067

Total stock-based compensation expense

 

$

83,402

 

$

38,699

 

$

154,308

 

$

85,209

 

 

 

 

 

 

 

 

 

 

Year Ended

 

    

December 31, 2014

    

December 31, 2013

Stock-based compensation costs included in:

 

 

 

 

 

 

Cost of revenue

 

$

21,753 

 

$

1,815 

Sales and marketing expenses

 

 

51,803 

 

 

67,697 

Research and development expenses

 

 

41,365 

 

 

48,609 

General and administrative expenses

 

 

201,255 

 

 

582,594 

Total stock-based compensation expense

 

$

316,176 

 

$

700,715 

 

Schedule of fair values of stock options granted and assumptions used for the Black-Scholes-Merton option pricing model

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Three Months Ended

 

Six Months Ended

 

 

    

June 30,

    

June 30,

    

June 30,

    

June 30,

 

 

 

2015

 

2014

 

2015

 

2014

 

Estimated Fair Value

 

$

15,557

 

$

93,089

 

$

100,289

 

$

93,089

 

Shares Issuable Under Options Granted

 

 

93,000

 

 

110,000

 

 

558,000

 

 

110,000

 

Expected Term

 

 

3 Years

 

 

3 Years

 

 

2 to 3 Years

 

 

3 Years

 

Expected Dividend

 

 

0

%  

 

0

%  

 

0

%

 

0

%

Volatility

 

 

30

%

 

29.4

%

 

26% to 30

%

 

29.4

%

Risk Free Interest Rate

 

 

0.86% to 0.91

%

 

0.88

%

 

0.22% to 1.07

%

 

0.88

%

 

 

 

 

 

 

 

 

 

 

 

Year Ended

 

 

    

December 31,

    

December 31,

 

 

 

2014

 

2013

 

Estimated Fair Value

 

$

339,671 

 

$

306,189 

 

Shares Issuable Under Options Granted

 

 

2,004,420 

 

 

330,470 

 

Expected Term

 

 

2 to 3 Years

 

 

3 Years

 

Expected Dividend

 

 

 -

%

 

 -

%

Volatility

 

 

27% to 29

%

 

30% to 33

%

Risk Free Interest Rate

 

 

0.22% to 1.00

%

 

0.34% to 0.90

%

 

Summary of stock option activity  

 

 

 

 

 

 

 

 

 

 

 

 

  

 

 

 

 

 

 

Weighted

 

 

 

 

 

 

Number of

 

 

 

 

Remaining

 

 

 

 

 

 

Shares Issuable

 

Weighted Avg.

 

Contractual

 

Intrinsic

 

 

    

Under Options

    

Exercise Price

    

Life (Years)

    

Value

 

   

 

 

 

 

 

 

 

 

 

 

 

Balance, December 31, 2012

 

614,042 

 

$

6.00 

 

 

 

 

 

 

Granted

 

330,470 

 

 

4.13 

 

 

 

 

 

 

Exercised

 

(30,000)

 

 

0.80 

 

 

 

 

 

 

Forfeited or Expired

 

(86,969)

 

 

4.55 

 

 

 

 

 

 

Balance, December 31, 2013

 

827,543 

 

 

3.49 

*

2.81 

 

$

423,000 

 

Granted

 

2,004,420 

 

 

1.50 

*

 

 

 

 

 

Exercised

 

 -

 

 

 -

 

 

 

 

 

 

Forfeited or Expired

 

(127,376)

 

 

3.69 

 

 

 

 

 

 

Balance, December 31, 2014

 

2,704,587 

 

 

2.01 

*

4.05 

 

$

61,875 

 

Exercisable at December 31, 2014

 

1,665,809 

 

 

2.33 

*

3.55 

 

$

61,875 

 

 

Schedule of Information with respect to common stock options outstanding and exercisable  

Information with respect to common stock options outstanding and exercisable at December 31, 2014:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Stock Options Outstanding

 

Options Exercisable

Range of
Exercise Price

    

Number of
Options

    

Weighted Average Remaining Contractual Life

    

Weighted
Average
Exercise Price

    

Aggregate
Intrinsic
Value

    

Options
Exercisable

    

Weighted
Average
Exercise Price

    

Aggregate
Intrinsic
Value

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

$0.80

 

112,500 

 

0.21 

 

$

0.8 

 

$

61,875 

 

112,500 

 

$

0.8 

 

$

61,875 

$1.35 to $1.60

 

1,898,670 

 

4.85 

 

 

1.5 

 

 

 —

 

933,262 

 

 

1.5 

 

 

 —

$4.00

 

693,417 

 

2.49 

 

 

4 

 

 

 —

 

620,047 

 

 

4 

 

 

 —

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

2,704,587 

 

4.05 

 

$

2.01 

 

$

61,875 

 

1,665,809 

 

$

2.33 

 

$

61,875