0001445866-13-000927.txt : 20130814 0001445866-13-000927.hdr.sgml : 20130814 20130814113008 ACCESSION NUMBER: 0001445866-13-000927 CONFORMED SUBMISSION TYPE: 10-Q PUBLIC DOCUMENT COUNT: 10 CONFORMED PERIOD OF REPORT: 20130630 FILED AS OF DATE: 20130814 DATE AS OF CHANGE: 20130814 FILER: COMPANY DATA: COMPANY CONFORMED NAME: DM Products, Inc. CENTRAL INDEX KEY: 0001485029 STANDARD INDUSTRIAL CLASSIFICATION: [3949] IRS NUMBER: 450460095 STATE OF INCORPORATION: NV FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 10-Q SEC ACT: 1934 Act SEC FILE NUMBER: 333-165961 FILM NUMBER: 131035960 BUSINESS ADDRESS: STREET 1: P.O. BOX 2458 CITY: WALNUT CREEK STATE: CA ZIP: 94595 BUSINESS PHONE: 925-943-2090 MAIL ADDRESS: STREET 1: P.O. BOX 2458 CITY: WALNUT CREEK STATE: CA ZIP: 94595 10-Q 1 dm10q06302013.htm 10-Q dm10q06302013.htm


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549

FORM 10-Q

[X]
Quarterly Report pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
   
For the quarterly period ended June  30, 2013
 
 
[  ]
Transition Report pursuant to 13 or 15(d) of the Securities Exchange Act of 1934
   
For the transition period from __________ to __________
   
Commission File Number:  333-165961

DM Products, Inc.
(Exact name of registrant as specified in its charter)

Nevada
45-0460095
(State or other jurisdiction of incorporation or organization)
(IRS Employer Identification No.)

P.O. Box 2458
Walnut Creek, CA
(Address of principal executive offices)

925-943-2090
(Registrant’s telephone number)
_______________________________________________________________
(Former name, former address and former fiscal year, if changed since last report)
 
Indicate by check mark whether the registrant (1) filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the issuer was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days [X] Yes [  ] No

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). [ ] Yes    [X] No

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company.

[ ] Large accelerated filer Accelerated filer
[ ] Non-accelerated filer
[X] Smaller reporting company
 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). [ ] Yes   [X] No

State the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date: 306,339,011 common shares as of August 14, 2013.
 
 
 
 

 
 
 
 
 
 
2

 
 
 
PART I - FINANCIAL INFORMATION

Item 1.     Financial Statements


These consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America for interim financial information and the SEC instructions to Form 10-Q.  In the opinion of management, all adjustments considered necessary for a fair presentation have been included.  Operating results for the interim period ended June 30, 2013 are not necessarily indicative of the results that can be expected for the full year.
 
 
 
3

 
 

 
Consolidated Balance Sheets
 
(Unaudited)
 
             
   
June 30, 2013
   
December 31, 2012
 
ASSETS
           
Current Assets
           
Cash and cash equivalents
  $ 1,752     $ 34,762  
Royalties Receivable
    0       1,541  
Prepaid Expense
    0       0  
Total Current Assets
    1,752       36,303  
                 
Property and Equipment - net
    278       428  
Other Assets
               
TOTAL ASSETS
  $ 2,030     $ 36,731  
                 
LIABILITIES AND STOCKHOLDERS' EQUITY (DEFICIT)
               
Current Liabilities
               
Accounts Payable
  $ 43,420     $ 50,302  
Accrued Expenses
    285,653       293,653  
Sales Tax Payable
    0       2,424  
Total Current Liabilities
    329,073       346,379  
                 
Total Liabilities
    329,073       346,379  
                 
                 
                 
Stockholders' Equity (Deficit)
               
Preferred Stock, $0.001 par value, 30,000,000 shares authorized, 0 shares issued and outstanding
    -       -  
Common Stock, $0.001 par value, 400,000,000 shares authorized, 306,339,011 shares issued and outstanding (273,339,011 - 2012)
    306,339       273,339  
Additional Paid In Capital
    642,345       642,345  
Accumulated Deficit
    (1,275,727 )     (1,522,860 )
Total DM Products, Inc. Stockholders' Equity (Deficit)
    (327,043 )     (607,176 )
Non-Controlling Interest
    0       297,528  
Total Stockholders' Equity (Deficit)
    (327,043 )     (309,648 )
TOTAL LIABILITIES & STOCKHOLDERS' EQUITY (DEFICIT)
  $ 2,030     $ 36,731  

 
F-1

 
 
 
Consolidated Statements of Operations
 
(Unaudited)
 
                         
   
For the 3 months ended
   
For the 3 months ended
   
For the 6 months ended
   
For the 6 months ended
 
   
June 30, 2013
   
June 30, 2012
   
June 30, 2013
   
June 30, 2012
 
Revenues
                       
Sales revenues
                       
Royalty income
  $ -     $ 33,393       -       39,940  
Total revenues
    -       33,393       -       39,940  
                                 
Operating expenses
                               
Professional Fees
    4,469       5,514       9,890       12,600  
Salary & Wages
    -       30,000       0       60,500  
Consulting
    25,000       7,500       25,184       12,500  
      General & Administrative expenses
    13,673       34,260       17,745       61,205  
Total operating expense
    43,142       77,274       52,819       146,805  
                                 
Income (Loss) from operations and before non-controlling Interest
    (43,142 )     (43,881 )     (52,819 )     (106,865 )
                                 
Other Income
    2,424       -       2,424       -  
                                 
Income (Loss) before non-controlling Interest
    (40,718 )     (43,881 )     (50,395 )     (106,865 )
Less: Income Attributable to non-controlling interest
    431       8,177       358       9,122  
                                 
Income (Loss) before income taxes
    (41,149 )     (52,058 )     (50,753 )     (115,987 )
                                 
Provision for income taxes
    -       -       -       -  
                                 
Net Income (Loss)
  $ (41,149 )   $ (52,058 )     (50,753 )     (115,987 )
                                 
                                 
                                 
Net Income (Loss) per common share-basic and fully diluted
  $ (0.0001 )   $ (0.0002 )   $ (0.0002 )   $ (0.0004 )
                                 
Weighted average common shares outstanding-basic and diluted
    285,256,138       277,772,109       285,256,138       277,772,109  

 
F-2

 
Table of Contents
 
Consolidated Statements of Shareholders' Equity (Deficit)
 
(Unaudited)
 
                                     
   
Common Stock
   
Additional Paid In Capital
   
Non-Controlling Interest
   
Accumulated Deficit
   
Total Shareholders' Equity (Deficit)
 
   
Shares
   
Amount
                         
Balance, December 31, 2012
    273,339,011     $ 273,339     $ 642,345     $ 297,528     $ (1,522,860 )   $ (309,648 )
                                                 
Shares issued per agreement for services performed
    33,000,000     $ 33,000                             $ 33,000  
                                                 
Net income (loss) for the period ended June 30, 2013
                        $ 358     $ (50,753 )   $ (50,395 )
                                                 
To close out Non-Controlling interest
                          $ (297,886 )   $ 297,886          
                                                 
Balance June 30, 2013
    306,339,011     $ 306,339     $ 642,345     $ -     $ (1,275,727 )   $ (327,043 )

 
F-3

 
Table of Contents
 
Consolidated Statements of Cash Flows
 
(Unaudited)
 
             
   
For the 6 months ended
   
For the 6 months ended
 
   
June 30, 2013
   
June 30, 2012
 
Cash flows from operating activities
           
Net Income/Loss
  $ (50,395 )   $ (106,865 )
Adjustment to reconcile net loss to net cash provided (used) by operating activities:
         
Depreciation
    150       150  
Issuance of stock for services
    33,000       -  
Changes in operating assets and liabilities:
               
Royalties receivable
    1,541       (4,528 )
Prepaid Expenses
    -       8,890  
Accounts payable
    (6,882 )     17,300  
Other payable
    (2,424 )     -  
Accrued Expenses
    (8,000 )     60,000  
Net cash provided (used) by operating activities
    (33,010 )     (25,053 )
                 
Cash flow from investing activities
    -       -  
      -       -  
Cash flows from financing activities
    -       -  
                 
Net increase (decrease) in cash
    (33,010 )     (25,053 )
                 
Cash at beginning of period
    34,762       26,089  
Cash at end of period
  $ 1,752     $ 1,036  
                 
Supplemental disclosure of cash flow information:
               
Interest paid
  $ -       734  
Taxes paid
  $ 2,300       3,550  
 
 
F-4

 

             
Nature of Operations
             
DM Products, Inc.(the Company) was incorporated on March 1, 2001 as Effective Sport Nutrition Corporation. Subsequently, on April 11, 2005, the Company changed its name to Midwest E.S.W.T Corp and on December 14, 2005, it changed its name again to DM Products, Inc.
             
On July 18, 2005, the Company acquired Direct Success, Inc. a California Corporation in exchange for 70% of the Company's Common Stock, making Direct Success, Inc. a wholly owned subsidiary of the Company. Midwest E.S.W.T agreed that a total of 114,851,043 shares of Restricted Common Stock were to be issued to shareholders of Direct Success, Inc.
             
The Company operates from Walnut Creek, California and it wholly owns Direct Success, Inc., which owns 75% of Direct Success, LLC 3,  a limited liability company formed on or about August 16, 2002. Direct Success, Inc. entered into a joint venture with Buena Vista Infomercial Corporation which owns the remaining 25% of Direct Success, LLC 3. The Company has decided to dissolve both Direct Success, Inc. and Direct Success, LLC 3 since it is no longer participating in infomercial projects and is considering changing its business model. As a result of this decision the intercompany loans between the Company, Direct Success, Inc. and Direct Success, LLC 3 were written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.       
            
On April 8, 2010, a Form S-1 Registration Statement was completed and submitted to the Securities and Exchange Commission. The registration filing was declared effective on October 15, 2010. On April 21, 2010, an Information Statement Form 211 was submitted to the Financial Industry Regulatory Authority (FINRA) for active trading on the Over the Counter Bulletin Board (OTCBB). The filing was approved on November 09, 2010.
             
On April 11, 2012, Articles of Incorporation were filed with the California Secretary of State for the creation of a new division, ELK Films, Inc. This division has been established for both film production and distribution.

On December 14, 2012 the Company dissolved ELK Films, Inc. since the corporation has been unsuccessful in raising sufficient capital to commence operations. As a result of this dissolution the intercompany loan between the Company and ELK Films, Inc. was written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.
 
Basis of Consolidation        
             
The consolidated financial statements include the accounts of DM Products, Inc., Direct Success, Inc., and the accounts of its 75% owned subsidiary Direct Success LLC 3. All material inter-company transactions have been eliminated.
 
Basis of Presentation           
             
The financial statements of the Company have been prepared in accordance with generally accepted accounting principles in the United States of America and are presented in US dollars.

Accounting Basis           
             
The Company uses the accrual basis of accounting and accounting principles generally accepted in the United States of America (“GAAP” accounting).  The Company has adopted a December 31 fiscal year end.

Cash and Cash Equivalents        
             
All highly liquid investments with maturities of three months or less are considered to be cash equivalents.  At June 30, 2013 and December  31, 2012, the Company had cash balances of $1,752 and $34,762, respectively.
 
 
F-5

 
             

Fair Value of Financial Instruments        
             
The Company’s financial instruments consist of cash and cash equivalents, accounts receivable, prepaid expense, accounts payable, sales tax payable, and other current liabilities. The carrying amount of these financial instruments approximates fair value due either to length of maturity or interest rates that approximate prevailing market rates, unless otherwise disclosed in these financial statements.

Income Taxes           
             
Income taxes are computed using the asset and liability method.  Under the asset and liability method, deferred income tax, assets and liabilities are determined based on the differences between the financial reporting and tax bases of assets and liabilities and are measured using the currently enacted tax rates and laws.  A valuation allowance is provided for the amount of deferred tax assets that, based on available evidence, are not expected to be realized. It is the Company’s policy to classify interest and penalties on income taxes as interest expense or penalties expense. As of June 30, 2013, there have been no interest or penalties incurred on income taxes.
 
Use of Estimates           
             
The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date the financial statements and the reported amount of revenues and expenses during the reporting period.  Actual results could differ from those estimates.

Revenue Recognition           
             
The Company records revenue in accordance with ASC Topic 605 - Revenue Recognition. Revenues derived from the Company license sales are recognized when (1) there is evidence of an arrangement, (2) collection of our fee is considered probable, and (3) the fee is fixed and determinable.    
 
Concentration of Risk           
             
The Company is earning (over 90%) the majority of the royalty income from Tristar Products, Inc. Since the Company is depending on Tristar Products, Inc., the inability of Tristar to perform in the future may have a material adverse effect on the Company’s financial condition.

Advertising Policy           
             
The Company recognizes advertising expense as incurred. The advertising expense for the three month periods ended June 30, 2013 and June 30, 2012 are $0 and $0 respectively.

Basic Income (Loss) Per Share        
             
Basic income (loss) per share is calculated by dividing the Company’s net loss applicable to common shareholders by the weighted average number of common shares outstanding during the period. Diluted earnings per share is calculated by dividing the Company’s net income available to common shareholders by the diluted weighted average number of shares outstanding during the year. The diluted weighted average number of shares outstanding is the basic weighted number of shares adjusted for any potentially dilutive debt or equity. There are no such common stock equivalents outstanding as of June 30, 2013.

 
 
F-6

 
 
 
Stock-Based Compensation        
             
The Company accounts for employee stock-based compensation in accordance with the guidance of FASB ASC Topic 718, Compensation – Stock Compensation, which requires all share-based payments to employees, including grants of employee stock options, to be recognized in the financial statements based on their fair values.
 
The Company follows ASC Topic 505-50, formerly EITF 96-18, “Accounting for Equity Instruments that are Issued to Other than Employees for Acquiring, or in Conjunction with Selling Goods and Services,” for stock options and warrants issued to consultants and other non-employees.  In accordance with ASC Topic 505-50, these stock options and warrants issued as compensation for services provided to the Company are accounted for based upon the fair value of the services provided or the estimated fair market value of the option or warrant, whichever can be more clearly determined.  The fair value of the equity instrument is charged directly to operating expense and additional paid-in capital over the period during which services are rendered. In 2011, 22,783,333 common shares were issued at the fair market value of $0.0015 per share totaling to $34,175. There was no stock-based compensation issued to non-employees during the period ended June 30, 2013.

Recent Accounting Pronouncements        

The Company does not expect the adoption of recently issued accounting pronouncements to have a significant impact on the Company’s results of operations, financial position or cash flow.

Note 2: Property & Equipment        
             
Property and equipment are carried at cost. Major expenditures and those which substantially increase useful lives are capitalized. Maintenance, repairs and minor renewals are charged to operations when incurred. When property and equipment is sold or otherwise disposed of, the asset account and related accumulated depreciation account are relieved, and any gain or loss is included in operations. Once placed in service, depreciable assets are depreciated over their estimated useful lives using both accelerated and straight-line methods.
             
Depreciation expenses totaled $150 and $150 for the six month periods ended June 30, 2013 and  June 30, 2012, respectively.

Note 3: Prepaid Expenses        
             
Prepaid expenses consisted of the following at June 30, 2013 and December 31, 2012:
 
   
2013
   
2012
 
Prepaid Expense
  $ 0     $ 0  
                 
Total Prepaid Expenses
  $ 0     $ 0  
 
Note 4: Non-Controlling Interest        
             
The Company has owned 75% of Direct Success LLC 3 (LLC 3) since 2002. The assets and liabilities of Direct Success LLC 3 have been included in these consolidated financial statements. The 25% of LLC 3 not owned by the Company has been presented as a non-controlling interest in these financial statements.
 
Note 5: Accrued Expenses        
             
Accrued expenses consisted of the following at June 30, 2013 and December 31, 2012:
           
   
2013
   
2012
 
Accrued Wages
  $ 285,653     $ 285,653  
Accrued Directors' Fees
  $ 0     $ 8,000  
Total Accrued Expenses
  $ 285,653     $ 293,653  

Wages are accrued under an employee agreement entered into on the 20th day of April, 2007 by and between the Company and its President. According to the agreement, employee's starting salary is $6,000 per month during the first 90 days following execution of the agreement or until $500,000 in capital is raised. After such period of time, employee's salary shall be increased to $10,000 per month. Should the company determine it in the best interest not to pay employee's entire monthly compensation, at any time, any such compensation shall be treated as deferred compensation and will accumulate on the books and provided to employee, at employee's sole discretion, taking into consideration the funds available and the best interest of the Company.
 
 
 
F-7

 
             
The accrued wages owed under the employment agreement as of June 30, 2013 and December 31, 2012, respectively, were $285,653 and $285,653.
             
Salary expense to the related party was $0 and $60,000 for the period ended June 30, 2013 and June 30, 2012, respectively.

The Board of Directors passed a resolution on October 15, 2011 to compensate Directors, Secretary, Treasurer, CEO, President and Board Chairman by issuing common stock annually. This policy is retroactive with an effective date of January 1, 2010. Per the policy the Company owed Kurtis Cockrum who is a Director, CEO, President and Board Chairman $6,000 worth of common stock, James Clarke who is a Director, Secretary and Treasurer $2,000 worth of common stock as of December 31, 2011. This amount has been recorded  as director fees at December 31, 2011. The Company has issued to Kurtis Cockrum $6,000 worth of common stock on April 24, 2013 and to James Clarke $2,000 worth of common stock on May 6, 2013 to settle the balance. For the calendar year 2012, The Company owed Kurtis Cockrum $13,000 worth of common stock and James Clark $6,000 worth of common stock. This amount has been recorded as director fees in the second quarter 2013 and the Company has issued to Kurtis Cockrum $13,000 worth of common stock and $6,000 worth of common stock on April 24, 2013 to settle the balance.
 
Note 6: Related Party Transactions        
             
The Company has entered into  a consulting contract with Michael DeBenon, Esq., a stockholder of the Company, for $6,000 per month on a month to month basis for general counsel. Legal expenses to the related party were $0 and $0 for the periods ended June 30, 2013 and June 30, 2012, respectively.

Note 7: Common Stock           
             
The Company has 430,000,000 shares of capital stock, consisting of 400,000,000 shares of $0.001 par value common stock,  and 30,000,000 shares of $0.001 par value preferred stock. The Company had 306,339,011 306,339,0113033shares of common stock issued and outstanding as of June 30, 2013 and 273,339,011 shares of common stock issued and outstanding as of December 31, 2012.

On April 24, 2013, 6,000,000 shares of restricted common stock were issued to James Clarke for services performed as Secretary, Treasurer, and member of the Board of Directors of the Company for the calendar year 2012. These services were valued at $6,000, which is the fair market value of the shares at the time of issuance.

On April 24, 2013, 19,000,000 shares of restricted common stock were issued to Kurtis Cockrum for services performed as President, and Chairman of the Board of Directors of the Company for the calendar years 2011 and 2012. These services were valued at $19,000, which is the fair market value of the shares at the time of issuance.

On April 29, 2013, 6,000,000 shares of restricted common stock were issued to Scott Kline for consulting services performed for the Company. The invoice amount for these services was $6,000. 

On May 6, 2013, 2,000,000 shares of restricted common stock were issued to James Clarke for services performed as Secretary, Treasurer, and member of the Board of Directors of the Company for the calendar year 2010 and 2011. These services were valued at $2,000, which is the fair market value of the shares at the time of issuance
 

 
 
F-8

 

Note 8: Commitments and Contingencies        
             
The CEO and employees of the Company work from their homes. The fair market value of rents contributed by the related parties are estimated to be $50.00 per month, which is immaterial to the Company's financial statements, and has not been recorded on the Company's books.
 
Note 9: Income Taxes           
             
As of June 30, 2013, the Company had net operating loss carry forwards of approximately $1,572,860 that may be available to reduce future years’ taxable income through 2032. Future tax benefits, which may arise as a result of these losses, have not been recognized in these financial statements, as their realization is determined not likely to occur and accordingly, the Company has recorded a valuation allowance for the deferred tax asset relating to these tax loss carry-forwards.

              The provision for federal income tax consists of the following:     
 
   
June 30,
2013
   
June 30,
2012
 
Federal income tax benefit  attributable to:
           
Current Operations
  $ 17,256     $ 39,436  
Less: valuation allowance
  $ (17,256 )   $ (39,436 )
Net provision for Federal income taxes
  $ 0     $ 0  
 
The cumulative tax effect at the expected rate of 34% of significant items comprising our net deferred tax amount is as follows:

               
 
 
June 30,
2013
   
December 31, 2012
 
Deferred tax asset attributable to:
           
Net operating loss carryover
  $ 535,028     $ 517,772  
Less: valuation allowance
  $ (535,028 )   $ (517,772 )
Net deferred tax asset
  $ 0     $ 0  

Due to the change in ownership provisions of the Tax Reform Act of 1986, net operating loss carry forwards of $1,572,860 for federal income tax reporting purposes are subject to annual limitations. Should a change in ownership occur, the net operating loss carry forwards may be limited as to use in future years. Also, the cancellation of debt income for 2013 will offset the net operating loss carryover.

Note 10: Going Concern        
             
The accompanying financial statements have been prepared assuming that the Company will continue as a going concern.  The Company has sustained substantial losses since inception, has a working capital deficit, and is in need of additional capital to grow its operations so that it can become profitable.
             
In view of these matters, the ability of the Company to continue as a going concern is dependent upon growth of revenues and the ability of the Company to raise additional capital.  Management believes that its successful ability to raise capital and increases in revenues will provide the opportunity for the Company to continue as a going concern.

Note 11: Subsequent Events

In accordance with ASC 855-10, the Company has analyzed its operations subsequent to June 30, 2013 to the date these financial statements were issued, and has determined that it does not have any material subsequent events to disclose in these financial statements.
 
 
 
F-9

 
 

Item 2.     Management’s Discussion and Analysis of Financial Condition and Results of Operations

Forward-Looking Statements

Certain statements, other than purely historical information, including estimates, projections, statements relating to our business plans, objectives, and expected operating results, and the assumptions upon which those statements are based, are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934.   These forward-looking statements generally are identified by the words “believes,” “project,” “expects,” “anticipates,” “estimates,” “intends,” “strategy,” “plan,” “may,” “will,” “would,” “will be,” “will continue,” “will likely result,” and similar expressions.  We intend such forward-looking statements to be covered by the safe-harbor provisions for forward-looking statements contained in the Private Securities Litigation Reform Act of 1995, and are including this statement for purposes of complying with those safe-harbor provisions.  Forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties which may cause actual results to differ materially from the forward-looking statements. Our ability to predict results or the actual effect of future plans or strategies is inherently uncertain.  Factors which could have a material adverse affect on our operations and future prospects on a consolidated basis include, but are not limited to: changes in economic conditions, legislative/regulatory changes, availability of capital, interest rates, competition, and generally accepted accounting principles. These risks and uncertainties should also be considered in evaluating forward-looking statements and undue reliance should not be placed on such statements.  We undertake no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise.  Further information concerning our business, including additional factors that could materially affect our financial results, is included herein and in our other filings with the SEC.

Executive Overview

We, through our wholly owned subsidiary, Direct Success, Inc., have developed, financed, produced, marketed and distributed beauty, fashion, fitness and other products for sale through infomercial marketing and distribution channels. Profits were derived from inbound sales, outbound sales, up sells and retail distribution. Our primary objective has been to penetrate this rapidly expanding industry by introducing consumer products to national and international markets through a series of infomercial campaigns.
 
 
 
4

 
 
 
 

The Company operates from Walnut Creek, California and it wholly owns Direct Success, Inc., which owns 75% of Direct Success, LLC 3, a limited liability company formed on or about August 16, 2002. Direct Success, Inc. entered into a joint venture with Buena Vista Infomercial Corporation which owns the remaining 25% of Direct Success, LLC 3. The Company has decided to dissolve both, Direct Success, Inc. and Direct Success, LLC 3 since it is considering changing its business model consistent with that non-binding letter of intent more fully described elsewhere in this filing.

Letter of Intent for Purchase of Iris Corporation Berhad

On May 5, 2013, the Company entered into a non-binding Letter of Intent with Iris Corporation Berhad for the purchase of certain assets in exchange for 96.75% of the outstanding stock of DM Products.  Both parties to the transaction acknowledge that the Letter of Intent does not contain all matters upon which a Definitive Agreement (“Agreement”) must be reached.  Further, the obligations of the Parties to consummate the Agreement are subject to the negotiations and execution of the Agreement in form and substance satisfactory to all Parties and their respective counsel and further due diligence analysis.  As of the date of this filing, negotiations are ongoing directly with an affiliate of Iris Corporation Berhad (“Earth Heat Limited”) pursuant to the same terms presented in the Letter of Intent.  A binding Purchase Agreement has not been finalized or executed.

 
 
5

 


General

Our results of operations may vary significantly from period-to-period.  Our revenues will fluctuate due to the seasonality of our products, customer buying patterns, product innovations and competition, our ability to meet customer demand, media and advertising campaigns, and our ability to attract new customers and renew existing sales relationships.  In addition, our revenues are highly susceptible to economic factors, including, among other things:  the overall condition of the U.S. economy and economics of other countries where we market our products; and the availability of credit, both in the U.S. and abroad.

Results of Operations for the three and six months ended June 30, 2013

Our revenue was $0.00 for the three months ended June 30, 2013, a decrease of $33,393 for the same period ended June 30, 2012.  Our revenue was $0.00 for six months ending June 30, 2013, a decrease of $39,940 for the same period ending June 30, 2012. For all periods mentioned above, our revenues were solely based on royalty payments, thus, our cost of goods sold during this period was zero. Pursuant to an arbitration settlement, the contractual term of our rights concerning the Banjo Minnow discontinued June 30, 2012. However some revenue continued from the inventory sell off period until yearend 2012.
 
We do not expect any further Banjo Minnow revenue coming at this time or in the future and we have no other revenue coming in from the Direct Marketing industry. We continue to incur expenses as we are now concentrating on executing our new business plan in the Waste to Energy Industry pursuant to a  Share Exchange Agreement with Eartheat and W2W.  We will continue to incur expenses as we move forward in executing the agreement which will be announced soon.
 
 
6

 
 

Liquidity and Capital Resources

As of June 30, 2013, we had total assets in the amount of $2,030 consisting of $1752 in cash,  $0.00 in Prepaid Expenses and $278 in Property and Equipment.  Our current liabilities as of June 30, 2013 were $329,073.  We had a working capital deficit of ($327,043) as of June 30, 2013.

Our current monthly fixed expenses (“Burn Rate”) are approximately $10,000.  
As of June 30, 2013, our cash reserves were $1,752.   If we need to and cannot raise additional capital, we would be forced to discontinue operations.
 
Off Balance Sheet Arrangements

As of June 30, 2013, there were no off balance sheet arrangements.
 
 
 
7

 
 
 

Item 3.     Quantitative and Qualitative Disclosures About Market Risk

A smaller reporting company is not required to provide the information required by this Item.

Item 4.    Remove and Reserve

Disclosure Controls and Procedures

We carried out an evaluation of the effectiveness of the design and operation of our disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) as of June 30, 2013.  This evaluation was carried out under the supervision and with the participation of our Chief Executive Officer and our Chief Financial Officer, Kurtis Cockrum.  Based upon that evaluation, our Chief Executive Officer and Chief Financial Officer concluded that, as of June 30, 2013, our disclosure controls and procedures are effective.  There have been no changes in our internal controls over financial reporting during the quarter ended June 30, 2013.

Disclosure controls and procedures are controls and other procedures that are designed to ensure that information required to be disclosed in our reports filed or submitted under the Exchange Act are recorded, processed, summarized and reported, within the time periods specified in the SEC's rules and forms. Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that information required to be disclosed in our reports filed under the Exchange Act is accumulated and communicated to management, including our Chief Executive Officer and Chief Financial Officer, to allow timely decisions regarding required disclosure.

Limitations on the Effectiveness of Internal Controls

Our management does not expect that our disclosure controls and procedures or our internal control over financial reporting will necessarily prevent all fraud and material error. Our disclosure controls and procedures are designed to provide reasonable assurance of achieving our objectives and our Chief Executive Officer and Chief Financial Officer concluded that our disclosure controls and procedures are effective at that reasonable assurance level.  Further, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, within the Company have been detected. These inherent limitations include the realities that judgments in decision-making can be faulty, and that breakdowns can occur because of simple error or mistake. Additionally, controls can be circumvented by the individual acts of some persons, by collusion of two or more people, or by management override of the internal control. The design of any system of controls also is based in part upon certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions. Over time, control may become inadequate because of changes in conditions, or the degree of compliance with the policies or procedures may deteriorate.
 
 
8

 
 

PART II – OTHER INFORMATION

Item 1.     Legal Proceedings

We are not a party to any pending legal proceeding. We are not aware of any pending legal proceeding to which any of our officers, directors, or any beneficial holders of 5% or more of our voting securities are adverse to us or have a material interest adverse to us.

Item 1A:  Risk Factors

A smaller reporting company is not required to provide the information required by this Item.

Item 2.     Unregistered Sales of Equity Securities and Use of Proceeds

There were no sales of equity securities during the period ended June 30, 2013.

Item 3.     Defaults upon Senior Securities

None

Item 4.     Mine Safety Disclosures
 
None

Item 5.     Other Information

None

Item 6.      Exhibits
 
Exhibit Number
Description of Exhibit
31.1
Certification of Chief Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
31.2
Certification of Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
32.1
Certification of Chief Executive Officer and Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
 
 
9

 
 


SIGNATURES

In accordance with the requirements of the Securities and Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 
DM Products, Inc.
   
Date:
August 14, 2013
   
 
By:       /s/ Kurtis Cockrum                                                                 
             Kurtis Cockrum
Title:    Chief Executive Officer and Director
 
 

 
10

 

EX-31.1 2 ex311.htm EXHIBIT 31.1 ex311.htm
EXHIBIT 31.1

CERTIFICATION

I, Kurtis Cockrum, certify that;

1.  I have reviewed this quarterly report on Form 10-Q for the quarter ended June 30, 2013 of DM Products, Inc. ( the  “registrant”);

2.  Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statement s were made, not misleading with respect to the period covered by this report;

3.  Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4.  The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15€ and 15d-15€ and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f) for the registrant and have:

a.  Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidate subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

b.  Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statement s for external purposes in accordance with generally accepted accounting principles;

c.  Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

d.  Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s first fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting.

5.  The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or person performing the equivalent functions):

a.  All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

b.  Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

Date:  August 14, 2013


/s/ Kurtis Cockrum
By:     Kurtis Cockrum
Title:  Chief Executive Officer

 
 

 

EX-31.2 3 ex312.htm EXHIBIT 31.2 ex312.htm
EXHIBIT 31.2

CERTIFICATION

I, James Clarke, certify that;

1.  I have reviewed this quarterly report on Form 10-Q for the quarter ended June 30, 2013 of DM Products, Inc. ( the  “registrant”);

2.  Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statement s were made, not misleading with respect to the period covered by this report;

3.  Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4.  The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15€ and 15d-15€ and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f) for the registrant and have:

a.  Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidate subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

b.  Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statement s for external purposes in accordance with generally accepted accounting principles;

c.  Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

d.  Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s first fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting.

5.  The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or person performing the equivalent functions):

a.  All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

b.  Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

Date:  August 14, 2013


/s/ James Clarke
By:     James Clarke
Title:  Chief Financial Officer

 
 

 

EX-32.1 4 ex321.htm EXHIBIT 32.1 ex321.htm
EXHIBIT 32.1
 
 
CERTIFICATION OF CHIEF EXECUTIVE OFFICER AND
CHIEF FINANCIAL OFFICER
PURSUANT TO
18 U.S.C  SECTION 1350,
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the quarterly Report of DM Products, Inc. (the “Company”) on Form 10-Q for the quarter ended June 30, 2013 filed with the Securities and Exchange Commission (the “Report”), I, Kurtis Cockrum and James Clarke, Chief Executive Officer and Chief Financial Officer, respectively, of the Company, certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

1.  The Report fully complies with the requirements of Section 13(a) of the Securities Exchange Act of 1934; and

2.  The information contained in the Report fairly presents, in all material respects, the consolidated financial condition of the Company as of the dates presented and the consolidated result of operations of the Company for the periods presented.


By:           /s/ Kurtis Cockrum
Name:     Kurtis Cockrum
Title:       Principal Executive Officer and Director
Date:       August 14, 2013


By:           /s/ James Clarke
Name:     James Clarke
Title:       Principal Financial Officer and Director
Date:       August 14, 2013


 
 

 

EX-101.INS 5 dmpd-20130630.xml 1752 34762 0 1541 0 0 1752 36303 278 428 2030 36731 43420 50302 285653 293653 0 2424 329073 346379 329073 346379 0 0 306339 273339 642345 642345 -1275727 -1522860 -327043 -607176 0 297528 2030 36731 0.001 400000000 306339011 273339011 0.001 30000000 0 0 0 0 273339 642345 297528 -1522860 -309648 273339011 33000 33000 33000000 358 -50753 -297886 297886 306339 642345 -1275727 -327043 306339011 -50395 -106865 150 150 33000 1541 -4528 8890 -6882 17300 -2424 -8000 60000 -33010 -25053 0 0 0 0 -33010 -25053 34762 26089 1752 1036 734 2300 3550 <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 1: Summary of Significant Accounting Policies</b> &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Nature of Operations </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>DM Products, Inc.(the Company) was incorporated on March 1, 2001 as Effective Sport Nutrition Corporation. Subsequently, on April 11, 2005, the Company changed its name to Midwest E.S.W.T Corp and on December 14, 2005, it changed its name again to DM Products, Inc.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On July 18, 2005, the Company acquired Direct Success, Inc. a California Corporation in exchange for 70% of the Company's Common Stock, making Direct Success, Inc. a wholly owned subsidiary of the Company. Midwest E.S.W.T agreed that a total of 114,851,043 shares of Restricted Common Stock were to be issued to shareholders of Direct Success, Inc.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company operates from Walnut Creek, California and it wholly owns Direct Success, Inc., which owns 75% of Direct Success, LLC 3,&nbsp;&nbsp;a limited liability company formed on or about August 16, 2002. Direct Success, Inc. entered into a joint venture with Buena Vista Infomercial Corporation which owns the remaining 25% of Direct Success, LLC 3. The Company has decided to dissolve both Direct Success, Inc. and Direct Success, LLC 3 since it is no longer participating in infomercial projects and is considering changing its business model. As a result of this decision the intercompany loans between the Company, Direct Success, Inc. and Direct Success, LLC 3 were written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.&nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On April 8, 2010, a Form S-1 Registration Statement was completed and submitted to the Securities and Exchange Commission. The registration filing was declared effective on October 15, 2010. On April 21, 2010, an Information Statement Form 211 was submitted to the Financial Industry Regulatory Authority (FINRA) for active trading on the Over the Counter Bulletin Board (OTCBB). The filing was approved on November 09, 2010.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On April 11, 2012, Articles of Incorporation were filed with the California Secretary of State for the creation of a new division, ELK Films, Inc. This division has been established for both film production and distribution.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On December 14, 2012 the Company dissolved ELK Films, Inc. since the corporation has been unsuccessful&nbsp;in raising sufficient capital to commence operations. As a result of this dissolution the intercompany loan between the Company and ELK Films, Inc. was written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Basis of Consolidation &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The consolidated financial statements include the accounts of DM Products, Inc., Direct Success, Inc., and the accounts of its 75% owned subsidiary Direct Success LLC 3. All material inter-company transactions have been eliminated.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Basis of Presentation &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The financial statements of the Company have been prepared in accordance with generally accepted accounting principles in the United States of America and are presented in US dollars.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Accounting Basis &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company uses the accrual basis of accounting and accounting principles generally accepted in the United States of America (&#147;GAAP&#148; accounting).&nbsp;&nbsp;The Company has adopted a December 31 fiscal year end.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Cash and Cash Equivalents &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>All highly liquid investments with maturities of three months or less are considered to be cash equivalents.&nbsp;&nbsp;At June 30, 2013 and December&#160; 31, 2012, the Company had cash balances of $1,752 and $34,762, respectively.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Fair Value of Financial Instruments &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company&#146;s financial instruments consist of cash and cash equivalents, accounts receivable, prepaid expense, accounts payable, sales tax payable, and other current liabilities. The carrying amount of these financial instruments approximates fair value due either to length of maturity or interest rates that approximate prevailing market rates, unless otherwise disclosed in these financial statements.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Income Taxes &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Income taxes are computed using the asset and liability method.&nbsp;&nbsp;Under the asset and liability method, deferred income tax, assets and liabilities are determined based on the differences between the financial reporting and tax bases of assets and liabilities and are measured using the currently enacted tax rates and laws.&nbsp;&nbsp;A valuation allowance is provided for the amount of deferred tax assets that, based on available evidence, are not expected to be realized. It is the Company&#146;s policy to classify interest and penalties on income taxes as interest expense or penalties expense. As of June 30, 2013, there have been no interest or penalties incurred on income taxes.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Use of Estimates &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date the financial statements and the reported amount of revenues and expenses during the reporting period.&nbsp;&nbsp;Actual results could differ from those estimates.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Revenue Recognition &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company records revenue in accordance with ASC Topic 605 - Revenue Recognition. Revenues derived from the Company license sales are recognized when (1) there is evidence of an arrangement, (2) collection of our fee is considered probable, and (3) the fee is fixed and determinable.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Concentration of Risk &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company is earning (over 90%) the majority of the royalty income from Tristar Products, Inc. Since the Company is depending on Tristar Products, Inc., the inability of Tristar to perform in the future may have a material adverse effect on the Company&#146;s financial condition.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Advertising Policy &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company recognizes advertising expense as incurred. The advertising expense for the three month periods ended June 30, 2013 and June 30, 2012 are $0 and $0 respectively.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Basic Income (Loss) Per Share &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Basic income (loss) per share is calculated by dividing the Company&#146;s net loss applicable to common shareholders by the weighted average number of common shares outstanding during the period. Diluted earnings per share is calculated by dividing the Company&#146;s net income available to common shareholders by the diluted weighted average number of shares outstanding during the year. The diluted weighted average number of shares outstanding is the basic weighted number of shares adjusted for any potentially dilutive debt or equity. There are no such common stock equivalents outstanding as of June 30, 2013.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Stock-Based Compensation &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company accounts for employee stock-based compensation in accordance with the guidance of FASB ASC Topic 718, Compensation &#150; Stock Compensation, which requires all share-based payments to employees, including grants of employee stock options, to be recognized in the financial statements based on their fair values. </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company follows ASC Topic 505-50, formerly EITF 96-18, &#147;Accounting for Equity Instruments that are Issued to Other than Employees for Acquiring, or in Conjunction with Selling Goods and Services,&#148; for stock options and warrants issued to consultants and other non-employees.&nbsp;&nbsp;In accordance with ASC Topic 505-50, these stock options and warrants issued as compensation for services provided to the Company are accounted for based upon the fair value of the services provided or the estimated fair market value of the option or warrant, whichever can be more clearly determined.&nbsp;&nbsp;The fair value of the equity instrument is charged directly to operating expense and additional paid-in capital over the period during which services are rendered. In 2011, 22,783,333 common shares were issued at the fair market value of $0.0015 per share totaling to $34,175. There was no stock-based compensation issued to non-employees during the period ended June 30, 2013.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Recent Accounting Pronouncements &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company does not expect the adoption of recently issued accounting pronouncements to have a significant impact on the Company&#146;s results of operations, financial position or cash flow.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160;&#160;&#160; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 2: Property &amp; Equipment</b> &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Property and equipment are carried at cost. Major expenditures and those which substantially increase useful lives are capitalized. Maintenance, repairs and minor renewals are charged to operations when incurred. When property and equipment is sold or otherwise disposed of, the asset account and related accumulated depreciation account are relieved, and any gain or loss is included in operations. Once placed in service, depreciable assets are depreciated over their estimated useful lives using both accelerated and straight-line methods.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Depreciation expenses totaled $150 and $150 for the six month periods ended June 30, 2013 and&nbsp; June 30, 2012, respectively.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160;&#160;&#160; </p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 3: Prepaid Expenses</b> &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Prepaid expenses consisted of the following at June 30, 2013 and December 31, 2012:</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <table border="0" cellspacing="0" cellpadding="0" style='border-collapse:collapse'> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2013</b></p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2012</b></p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Prepaid Expense</p> </td> <td width="91" valign="top" style='width:68.05pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$0</p> </td> <td width="84" valign="top" style='width:62.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$0</p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&nbsp; </p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;background:#CCEEFF;padding:0in 0in 3.0pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Total Prepaid Expenses</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$0</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$0</p> </td> </tr> </table> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&nbsp; </p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 4: Non-Controlling Interest</b> &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company has owned 75% of Direct Success LLC 3 (LLC 3) since 2002. The assets and liabilities of Direct Success LLC 3 have been included in these consolidated financial statements. The 25% of LLC 3 not owned by the Company has been presented as a non-controlling interest in these financial statements.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160;&#160;&#160; </p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 5: Accrued Expenses</b> &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Accrued expenses consisted of the following at June 30, 2013 and December 31, 2012:</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <table border="0" cellspacing="0" cellpadding="0" style='border-collapse:collapse'> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2013</b></p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2012</b></p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Accrued Wages</p> </td> <td width="91" valign="top" style='width:68.05pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$285,653</p> </td> <td width="84" valign="top" style='width:62.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$285,653</p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Accrued Directors' Fees</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$ 0</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$&#160;&#160;&#160;&#160; 8,000</p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;background:#CCEEFF;padding:0in 0in 3.0pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Total Accrued Expenses</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$285,653</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$293,653</p> </td> </tr> </table> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Wages are accrued under an employee agreement entered into on the 20th day of April, 2007 by and between the Company and its President. According to the agreement, employee's starting salary is $6,000 per month during the first 90 days following execution of the agreement or until $500,000 in capital is raised. After such period of time, employee's salary shall be increased to $10,000 per month. Should the company determine it in the best interest not to pay employee's entire monthly compensation, at any time, any such compensation shall be treated as deferred compensation and will accumulate on the books and provided to employee, at employee's sole discretion, taking into consideration the funds available and the best interest of the Company.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The accrued wages owed under the employment agreement as of June 30, 2013 and December 31, 2012, respectively, were $285,653 and $285,653.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Salary expense to the related party was $0 and $60,000 for the period ended June 30, 2013 and June 30, 2012, respectively.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160;The Board of Directors passed a resolution on October 15, 2011 to compensate Directors, Secretary, Treasurer, CEO, President and Board Chairman by issuing common stock annually. This policy is retroactive with an effective date of January 1, 2010. Per the policy the Company owed Kurtis Cockrum who is a Director, CEO, President and Board Chairman $6,000 worth of common stock, James Clarke who is a Director, Secretary and Treasurer $2,000 worth of common stock as of December 31, 2011. This amount has been recorded&nbsp;&nbsp;as director fees at December 31, 2011. The Company has issued to Kurtis Cockrum $6,000 worth of common stock on April 24, 2013 and to James Clarke $2,000 worth of common stock on May 6, 2013 to settle the balance. For the calendar year 2012, The Company owed Kurtis Cockrum $13,000 worth of common stock and James Clark $6,000 worth of common stock. This amount has been recorded as director fees in the second quarter 2013 and the Company has issued to Kurtis Cockrum $13,000 worth of common stock and $6,000 worth of common stock on April 24, 2013 to settle the balance.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160;&#160;&#160; </p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 6: Related Party Transactions</b> &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company has entered into&nbsp;&nbsp;a consulting contract with Michael DeBenon, Esq., a stockholder of the Company, for $6,000 per month on a month to month basis for general counsel. Legal expenses to the related party were $0 and $0 for the periods ended June 30, 2013 and June 30, 2012, respectively.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160;&#160;&#160; </p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 7: Common Stock</b> &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company has 430,000,000 shares of capital stock, consisting of 400,000,000 shares of $0.001 par value common stock,&nbsp;&nbsp;and 30,000,000 shares of $0.001 par value preferred stock. The Company had 306,339,011 shares of common stock issued and outstanding as of June 30, 2013 and 273,339,011 shares of common stock issued and outstanding as of December 31, 2012.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On April 24, 2013, 6,000,000 shares of restricted common stock were issued to James Clarke for services performed as Secretary, Treasurer, and member of the Board of Directors of the Company for the calendar year 2012. These services were valued at $6,000, which is the fair market value of the shares at the time of issuance.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On April 24, 2013, 19,000,000 shares of restricted common stock were issued to Kurtis Cockrum for services performed as President, and Chairman of the Board of Directors of the Company for the calendar years 2011 and 2012. These services were valued at $19,000, which is the fair market value of the shares at the time of issuance.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On April 29, 2013, 6,000,000 shares of restricted common stock were issued to Scott Kline for consulting services performed for the Company. The invoice amount for these services was $6,000.&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On May 6, 2013, 2,000,000 shares of restricted common stock were issued to James Clarke for services performed as Secretary, Treasurer, and member of the Board of Directors of the Company for the calendar year 2010 and 2011. These services were valued at $2,000, which is the fair market value of the shares at the time of issuance</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 8: Commitments and Contingencies</b> &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The CEO and employees of the Company work from their homes. The fair market value of rents contributed by the related parties are estimated to be $50.00 per month, which is immaterial to the Company's financial statements, and has not been recorded on the Company's books.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 9: Income Taxes</b> &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>As of June 30, 2013, the Company had net operating loss carry forwards of approximately $1,572,860 that may be available to reduce future years&#146; taxable income through 2032. Future tax benefits, which may arise as a result of these losses, have not been recognized in these financial statements, as their realization is determined not likely to occur and accordingly, the Company has recorded a valuation allowance for the deferred tax asset relating to these tax loss carry-forwards.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; The provision for federal income tax consists of the following: &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <table border="0" cellspacing="0" cellpadding="0" style='border-collapse:collapse'> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>June 30</b><b>, </b></p> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2013</b></p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>June 30</b><b>, </b>&#160;<b>2012</b></p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Federal income tax benefit&#160; attributable to:</p> </td> <td width="91" valign="top" style='width:68.05pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="84" valign="top" style='width:62.8pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Current Operations</p> </td> <td width="91" valign="top" style='width:68.05pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$17,256</p> </td> <td width="84" valign="top" style='width:62.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$39,436</p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Less: valuation allowance</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$(17,256)</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$(39,436)</p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;background:#CCEEFF;padding:0in 0in 3.0pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Net provision for Federal income taxes</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160; 0</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160; 0</p> </td> </tr> </table> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The cumulative tax effect at the expected rate of 34% of significant items comprising our net deferred tax amount is as follows:</p> <table border="0" cellspacing="0" cellpadding="0" style='border-collapse:collapse'> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>June 30</b><b>, </b></p> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2013</b></p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>December</b><b> 31, 2012</b></p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Deferred tax asset attributable to:</p> </td> <td width="91" valign="top" style='width:68.05pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="84" valign="top" style='width:62.8pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Net operating loss carryover</p> </td> <td width="91" valign="top" style='width:68.05pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$ 535,028</p> </td> <td width="84" valign="top" style='width:62.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$ 517,772</p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Less: valuation allowance</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$(535,028)</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$(517,772)</p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;background:#CCEEFF;padding:0in 0in 3.0pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Net deferred tax asset</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160; 0</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160; 0</p> </td> </tr> </table> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Due to the change in ownership provisions of the Tax Reform Act of 1986, net operating loss carry forwards of $1,572,860 for federal income tax reporting purposes are subject to annual limitations. Should a change in ownership occur, the net operating loss carry forwards may be limited as to use in future years. Also, the cancellation of debt income for 2013 will offset the net operating loss carryover.&#160;&#160; </p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 10: Going Concern</b> &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The accompanying financial statements have been prepared assuming that the Company will continue as a going concern.&nbsp;&nbsp;The Company has sustained substantial losses since inception, has a working capital deficit, and is in need of additional capital to grow its operations so that it can become profitable.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>In view of these matters, the ability of the Company to continue as a going concern is dependent upon growth of revenues and the ability of the Company to raise additional capital.&nbsp;&nbsp;Management believes that its successful ability to raise capital and increases in revenues will provide the opportunity for the Company to continue as a going concern.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'><b>Note 11: Subsequent Events</b></p> <p style='margin:0in;margin-bottom:.0001pt;text-align:justify'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-align:justify'>In accordance with ASC 855-10, the Company<b> </b>has analyzed its operations subsequent to June 30, 2013 to the date these financial statements were issued, and has determined that it does not have any material subsequent events to disclose in these financial statements.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Nature of Operations </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>DM Products, Inc.(the Company) was incorporated on March 1, 2001 as Effective Sport Nutrition Corporation. Subsequently, on April 11, 2005, the Company changed its name to Midwest E.S.W.T Corp and on December 14, 2005, it changed its name again to DM Products, Inc.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On July 18, 2005, the Company acquired Direct Success, Inc. a California Corporation in exchange for 70% of the Company's Common Stock, making Direct Success, Inc. a wholly owned subsidiary of the Company. Midwest E.S.W.T agreed that a total of 114,851,043 shares of Restricted Common Stock were to be issued to shareholders of Direct Success, Inc.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company operates from Walnut Creek, California and it wholly owns Direct Success, Inc., which owns 75% of Direct Success, LLC 3,&nbsp;&nbsp;a limited liability company formed on or about August 16, 2002. Direct Success, Inc. entered into a joint venture with Buena Vista Infomercial Corporation which owns the remaining 25% of Direct Success, LLC 3. The Company has decided to dissolve both Direct Success, Inc. and Direct Success, LLC 3 since it is no longer participating in infomercial projects and is considering changing its business model. As a result of this decision the intercompany loans between the Company, Direct Success, Inc. and Direct Success, LLC 3 were written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.&nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On April 8, 2010, a Form S-1 Registration Statement was completed and submitted to the Securities and Exchange Commission. The registration filing was declared effective on October 15, 2010. On April 21, 2010, an Information Statement Form 211 was submitted to the Financial Industry Regulatory Authority (FINRA) for active trading on the Over the Counter Bulletin Board (OTCBB). The filing was approved on November 09, 2010.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On April 11, 2012, Articles of Incorporation were filed with the California Secretary of State for the creation of a new division, ELK Films, Inc. This division has been established for both film production and distribution.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On December 14, 2012 the Company dissolved ELK Films, Inc. since the corporation has been unsuccessful&nbsp;in raising sufficient capital to commence operations. As a result of this dissolution the intercompany loan between the Company and ELK Films, Inc. was written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Basis of Consolidation &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The consolidated financial statements include the accounts of DM Products, Inc., Direct Success, Inc., and the accounts of its 75% owned subsidiary Direct Success LLC 3. All material inter-company transactions have been eliminated.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Basis of Presentation &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The financial statements of the Company have been prepared in accordance with generally accepted accounting principles in the United States of America and are presented in US dollars.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Accounting Basis &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company uses the accrual basis of accounting and accounting principles generally accepted in the United States of America (&#147;GAAP&#148; accounting).&nbsp;&nbsp;The Company has adopted a December 31 fiscal year end.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Cash and Cash Equivalents &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>All highly liquid investments with maturities of three months or less are considered to be cash equivalents.&nbsp;&nbsp;At June 30, 2013 and December&#160; 31, 2012, the Company had cash balances of $1,752 and $34,762, respectively.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Fair Value of Financial Instruments &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company&#146;s financial instruments consist of cash and cash equivalents, accounts receivable, prepaid expense, accounts payable, sales tax payable, and other current liabilities. The carrying amount of these financial instruments approximates fair value due either to length of maturity or interest rates that approximate prevailing market rates, unless otherwise disclosed in these financial statements.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Income Taxes &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Income taxes are computed using the asset and liability method.&nbsp;&nbsp;Under the asset and liability method, deferred income tax, assets and liabilities are determined based on the differences between the financial reporting and tax bases of assets and liabilities and are measured using the currently enacted tax rates and laws.&nbsp;&nbsp;A valuation allowance is provided for the amount of deferred tax assets that, based on available evidence, are not expected to be realized. It is the Company&#146;s policy to classify interest and penalties on income taxes as interest expense or penalties expense. As of June 30, 2013, there have been no interest or penalties incurred on income taxes.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Use of Estimates &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date the financial statements and the reported amount of revenues and expenses during the reporting period.&nbsp;&nbsp;Actual results could differ from those estimates.</p> <!--egx--> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Concentration of Risk &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company is earning (over 90%) the majority of the royalty income from Tristar Products, Inc. Since the Company is depending on Tristar Products, Inc., the inability of Tristar to perform in the future may have a material adverse effect on the Company&#146;s financial condition.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Advertising Policy &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company recognizes advertising expense as incurred. The advertising expense for the three month periods ended June 30, 2013 and June 30, 2012 are $0 and $0 respectively.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Basic Income (Loss) Per Share &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Basic income (loss) per share is calculated by dividing the Company&#146;s net loss applicable to common shareholders by the weighted average number of common shares outstanding during the period. Diluted earnings per share is calculated by dividing the Company&#146;s net income available to common shareholders by the diluted weighted average number of shares outstanding during the year. The diluted weighted average number of shares outstanding is the basic weighted number of shares adjusted for any potentially dilutive debt or equity. There are no such common stock equivalents outstanding as of June 30, 2013.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Stock-Based Compensation &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company accounts for employee stock-based compensation in accordance with the guidance of FASB ASC Topic 718, Compensation &#150; Stock Compensation, which requires all share-based payments to employees, including grants of employee stock options, to be recognized in the financial statements based on their fair values. </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company follows ASC Topic 505-50, formerly EITF 96-18, &#147;Accounting for Equity Instruments that are Issued to Other than Employees for Acquiring, or in Conjunction with Selling Goods and Services,&#148; for stock options and warrants issued to consultants and other non-employees.&nbsp;&nbsp;In accordance with ASC Topic 505-50, these stock options and warrants issued as compensation for services provided to the Company are accounted for based upon the fair value of the services provided or the estimated fair market value of the option or warrant, whichever can be more clearly determined.&nbsp;&nbsp;The fair value of the equity instrument is charged directly to operating expense and additional paid-in capital over the period during which services are rendered. In 2011, 22,783,333 common shares were issued at the fair market value of $0.0015 per share totaling to $34,175. There was no stock-based compensation issued to non-employees during the period ended June 30, 2013.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Recent Accounting Pronouncements &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The Company does not expect the adoption of recently issued accounting pronouncements to have a significant impact on the Company&#146;s results of operations, financial position or cash flow.</p> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Prepaid expenses consisted of the following at June 30, 2013 and December 31, 2012:</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <table border="0" cellspacing="0" cellpadding="0" style='border-collapse:collapse'> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2013</b></p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2012</b></p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Prepaid Expense</p> </td> <td width="91" valign="top" style='width:68.05pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$0</p> </td> <td width="84" valign="top" style='width:62.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$0</p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&nbsp; </p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;background:#CCEEFF;padding:0in 0in 3.0pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Total Prepaid Expenses</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$0</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$0</p> </td> </tr> </table> <!--egx--> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <table border="0" cellspacing="0" cellpadding="0" style='border-collapse:collapse'> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2013</b></p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2012</b></p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Accrued Wages</p> </td> <td width="91" valign="top" style='width:68.05pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$285,653</p> </td> <td width="84" valign="top" style='width:62.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$285,653</p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Accrued Directors' Fees</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$ 0</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$&#160;&#160;&#160;&#160; 8,000</p> </td> </tr> <tr align="left"> <td width="161" valign="top" style='width:120.4pt;background:#CCEEFF;padding:0in 0in 3.0pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Total Accrued Expenses</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$285,653</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$293,653</p> </td> </tr> </table> <!--egx--><p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <table border="0" cellspacing="0" cellpadding="0" style='border-collapse:collapse'> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; 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Note 11: Subsequent Events
6 Months Ended
Jun. 30, 2013
Notes  
Note 11: Subsequent Events

Note 11: Subsequent Events

 

In accordance with ASC 855-10, the Company has analyzed its operations subsequent to June 30, 2013 to the date these financial statements were issued, and has determined that it does not have any material subsequent events to disclose in these financial statements.

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Consolidated Statements of Operations (Unaudited) (USD $)
3 Months Ended 6 Months Ended
Jun. 30, 2013
Jun. 30, 2012
Jun. 30, 2013
Jun. 30, 2012
Revenues        
Royalty income   $ 33,393   $ 39,940
Total revenues   33,393   39,940
Operating expenses        
Professional Fees 4,469 5,514 9,890 12,600
Salary & Wages   30,000 0 60,500
Consulting 25,000 7,500 25,184 12,500
General & Administrative expenses 13,673 34,260 17,745 61,205
Total operating expense 43,142 77,274 52,819 146,805
Income (Loss) from operations and before non-controlling Interest (43,142) (43,881) (52,819) (106,865)
Other Income 2,424   2,424  
Income (Loss) before non-controlling Interest (40,718) (43,881) (50,395) (106,865)
Less: Income Attributable to non-controlling interest 431 8,177 358 9,122
Income (Loss) before income taxes (41,149) (52,058) (50,753) (115,987)
Provision for income taxes 0 0 0 0
Net Income (Loss) $ (41,149) $ (52,058) $ (50,753) $ (115,987)
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Note 4: Non-controlling Interest
6 Months Ended
Jun. 30, 2013
Notes  
Note 4: Non-controlling Interest

Note 4: Non-Controlling Interest        

             

The Company has owned 75% of Direct Success LLC 3 (LLC 3) since 2002. The assets and liabilities of Direct Success LLC 3 have been included in these consolidated financial statements. The 25% of LLC 3 not owned by the Company has been presented as a non-controlling interest in these financial statements.

   

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Note 1: Summary of Significant Accounting Policies: Income Taxes (Details) (USD $)
Mar. 31, 2012
Details  
Interest or penalties incurred on income taxes $ 0
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Note 1: Summary of Significant Accounting Policies (Policies)
6 Months Ended
Jun. 30, 2013
Policies  
Nature of Operations

Nature of Operations

             

DM Products, Inc.(the Company) was incorporated on March 1, 2001 as Effective Sport Nutrition Corporation. Subsequently, on April 11, 2005, the Company changed its name to Midwest E.S.W.T Corp and on December 14, 2005, it changed its name again to DM Products, Inc.

             

On July 18, 2005, the Company acquired Direct Success, Inc. a California Corporation in exchange for 70% of the Company's Common Stock, making Direct Success, Inc. a wholly owned subsidiary of the Company. Midwest E.S.W.T agreed that a total of 114,851,043 shares of Restricted Common Stock were to be issued to shareholders of Direct Success, Inc.

             

The Company operates from Walnut Creek, California and it wholly owns Direct Success, Inc., which owns 75% of Direct Success, LLC 3,  a limited liability company formed on or about August 16, 2002. Direct Success, Inc. entered into a joint venture with Buena Vista Infomercial Corporation which owns the remaining 25% of Direct Success, LLC 3. The Company has decided to dissolve both Direct Success, Inc. and Direct Success, LLC 3 since it is no longer participating in infomercial projects and is considering changing its business model. As a result of this decision the intercompany loans between the Company, Direct Success, Inc. and Direct Success, LLC 3 were written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.       

            

On April 8, 2010, a Form S-1 Registration Statement was completed and submitted to the Securities and Exchange Commission. The registration filing was declared effective on October 15, 2010. On April 21, 2010, an Information Statement Form 211 was submitted to the Financial Industry Regulatory Authority (FINRA) for active trading on the Over the Counter Bulletin Board (OTCBB). The filing was approved on November 09, 2010.

             

On April 11, 2012, Articles of Incorporation were filed with the California Secretary of State for the creation of a new division, ELK Films, Inc. This division has been established for both film production and distribution.

 

On December 14, 2012 the Company dissolved ELK Films, Inc. since the corporation has been unsuccessful in raising sufficient capital to commence operations. As a result of this dissolution the intercompany loan between the Company and ELK Films, Inc. was written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.

Basis of Consolidation

Basis of Consolidation        

             

The consolidated financial statements include the accounts of DM Products, Inc., Direct Success, Inc., and the accounts of its 75% owned subsidiary Direct Success LLC 3. All material inter-company transactions have been eliminated.

Basis of Presentation

Basis of Presentation           

             

The financial statements of the Company have been prepared in accordance with generally accepted accounting principles in the United States of America and are presented in US dollars.

Accounting Basis

Accounting Basis           

             

The Company uses the accrual basis of accounting and accounting principles generally accepted in the United States of America (“GAAP” accounting).  The Company has adopted a December 31 fiscal year end.

Cash and Cash Equivalents

Cash and Cash Equivalents        

             

All highly liquid investments with maturities of three months or less are considered to be cash equivalents.  At June 30, 2013 and December  31, 2012, the Company had cash balances of $1,752 and $34,762, respectively.

Fair Value of Financial Instruments

Fair Value of Financial Instruments        

             

The Company’s financial instruments consist of cash and cash equivalents, accounts receivable, prepaid expense, accounts payable, sales tax payable, and other current liabilities. The carrying amount of these financial instruments approximates fair value due either to length of maturity or interest rates that approximate prevailing market rates, unless otherwise disclosed in these financial statements.

Income Taxes

Income Taxes           

             

Income taxes are computed using the asset and liability method.  Under the asset and liability method, deferred income tax, assets and liabilities are determined based on the differences between the financial reporting and tax bases of assets and liabilities and are measured using the currently enacted tax rates and laws.  A valuation allowance is provided for the amount of deferred tax assets that, based on available evidence, are not expected to be realized. It is the Company’s policy to classify interest and penalties on income taxes as interest expense or penalties expense. As of June 30, 2013, there have been no interest or penalties incurred on income taxes.

Use of Estimates

Use of Estimates           

             

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date the financial statements and the reported amount of revenues and expenses during the reporting period.  Actual results could differ from those estimates.

Concentration of Risk

Concentration of Risk           

             

The Company is earning (over 90%) the majority of the royalty income from Tristar Products, Inc. Since the Company is depending on Tristar Products, Inc., the inability of Tristar to perform in the future may have a material adverse effect on the Company’s financial condition.

Advertising Policy

Advertising Policy           

             

The Company recognizes advertising expense as incurred. The advertising expense for the three month periods ended June 30, 2013 and June 30, 2012 are $0 and $0 respectively.

Basic Income (loss) Per Share

Basic Income (Loss) Per Share        

             

Basic income (loss) per share is calculated by dividing the Company’s net loss applicable to common shareholders by the weighted average number of common shares outstanding during the period. Diluted earnings per share is calculated by dividing the Company’s net income available to common shareholders by the diluted weighted average number of shares outstanding during the year. The diluted weighted average number of shares outstanding is the basic weighted number of shares adjusted for any potentially dilutive debt or equity. There are no such common stock equivalents outstanding as of June 30, 2013.

Stock-based Compensation

Stock-Based Compensation        

             

The Company accounts for employee stock-based compensation in accordance with the guidance of FASB ASC Topic 718, Compensation – Stock Compensation, which requires all share-based payments to employees, including grants of employee stock options, to be recognized in the financial statements based on their fair values.

The Company follows ASC Topic 505-50, formerly EITF 96-18, “Accounting for Equity Instruments that are Issued to Other than Employees for Acquiring, or in Conjunction with Selling Goods and Services,” for stock options and warrants issued to consultants and other non-employees.  In accordance with ASC Topic 505-50, these stock options and warrants issued as compensation for services provided to the Company are accounted for based upon the fair value of the services provided or the estimated fair market value of the option or warrant, whichever can be more clearly determined.  The fair value of the equity instrument is charged directly to operating expense and additional paid-in capital over the period during which services are rendered. In 2011, 22,783,333 common shares were issued at the fair market value of $0.0015 per share totaling to $34,175. There was no stock-based compensation issued to non-employees during the period ended June 30, 2013.

Recent Accounting Pronouncements

Recent Accounting Pronouncements        

 

The Company does not expect the adoption of recently issued accounting pronouncements to have a significant impact on the Company’s results of operations, financial position or cash flow.

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Note 2: Property & Equipment: Property & Equipment (Details) (USD $)
6 Months Ended
Jun. 30, 2013
Jun. 30, 2012
Details    
Depreciation expense $ 150 $ 150
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Note 1: Summary of Significant Accounting Policies: Stock-based Compensation (Details) (USD $)
12 Months Ended
Dec. 31, 2011
Details  
Stock-based compensation issued to non-employees 22,783,333
Stock-based compensation issued to non-employees, fair market value price $ 0.0015
Stock-based compensation issued to non-employees, total fair value value $ 34,175
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Note 8: Commitments and Contingencies (Details) (USD $)
Jun. 30, 2013
Details  
Fair market value of rents contributed by related parties $ 50.00
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Note 5: Accrued Expenses (Details) (USD $)
6 Months Ended 12 Months Ended 59 Months Ended
Jun. 30, 2013
Jun. 30, 2012
Dec. 31, 2012
Dec. 31, 2011
Mar. 31, 2012
Shares issued per agreement for services performed, value $ 33,000        
President
         
Description of employment contract         According to the agreement, employee's starting salary is $6,000 per month during the first 90 days following execution of the agreement or until $500,000 in capital is raised. After such period of time, employee's salary shall be increased to $10,000 per month.
Accrued Salaries, Current 285,653   285,653    
Labor and Related Expense 0 60,000      
Directors fees     13,000 6,000  
Shares issued per agreement for services performed, value 19,000        
Director
         
Directors fees     6,000 2,000  
Shares issued per agreement for services performed, value $ 8,000        
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Note 1: Summary of Significant Accounting Policies: Advertising Policy (Details) (USD $)
3 Months Ended
Mar. 31, 2012
Mar. 31, 2011
Details    
Advertising Expense $ 0 $ 0
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Consolidated Statements of Cash Flows (Unaudited) (USD $)
6 Months Ended
Jun. 30, 2013
Jun. 30, 2012
Cash flows from operating activities    
Net income (loss) $ (50,395) $ (106,865)
Adjustment to reconcile net loss to net cash provided (used) by operating activities:    
Depreciation 150 150
Issuance of stock for services 33,000  
Changes in operating assets and liabilities:    
Royalties receivable 1,541 (4,528)
Prepaid Expenses   8,890
Accounts payable (6,882) 17,300
Other payable (2,424)  
Accrued Expenses (8,000) 60,000
Net cash provided (used) by operating activities (33,010) (25,053)
Cash flow from investing activities 0 0
Cash flows from financing activities 0 0
Net increase (decrease) in cash (33,010) (25,053)
Cash at beginning of period 34,762 26,089
Cash at end of period 1,752 1,036
Supplemental disclosure of cash flow information:    
Interest paid   734
Taxes paid $ 2,300 $ 3,550
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Note 2: Property & Equipment
6 Months Ended
Jun. 30, 2013
Notes  
Note 2: Property & Equipment

Note 2: Property & Equipment        

             

Property and equipment are carried at cost. Major expenditures and those which substantially increase useful lives are capitalized. Maintenance, repairs and minor renewals are charged to operations when incurred. When property and equipment is sold or otherwise disposed of, the asset account and related accumulated depreciation account are relieved, and any gain or loss is included in operations. Once placed in service, depreciable assets are depreciated over their estimated useful lives using both accelerated and straight-line methods.

             

Depreciation expenses totaled $150 and $150 for the six month periods ended June 30, 2013 and  June 30, 2012, respectively.

   

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According to the agreement, employee's starting salary is $6,000 per month during the first 90 days following execution of the agreement or until $500,000 in capital is raised. After such period of time, employee's salary shall be increased to $10,000 per month. 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This policy is retroactive with an effective date of January 1, 2010. Per the policy the Company owed Kurtis Cockrum who is a Director, CEO, President and Board Chairman $6,000 worth of common stock, James Clarke who is a Director, Secretary and Treasurer $2,000 worth of common stock as of December 31, 2011. This amount has been recorded&nbsp;&nbsp;as director fees at December 31, 2011. The Company has issued to Kurtis Cockrum $6,000 worth of common stock on April 24, 2013 and to James Clarke $2,000 worth of common stock on May 6, 2013 to settle the balance. For the calendar year 2012, The Company owed Kurtis Cockrum $13,000 worth of common stock and James Clark $6,000 worth of common stock. 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Note 5: Accrued Expenses
6 Months Ended
Jun. 30, 2013
Notes  
Note 5: Accrued Expenses

Note 5: Accrued Expenses        

             

Accrued expenses consisted of the following at June 30, 2013 and December 31, 2012:

 

             

 

2013

2012

Accrued Wages

$285,653

$285,653

Accrued Directors' Fees

$ 0

$     8,000

Total Accrued Expenses

$285,653

$293,653

             

Wages are accrued under an employee agreement entered into on the 20th day of April, 2007 by and between the Company and its President. According to the agreement, employee's starting salary is $6,000 per month during the first 90 days following execution of the agreement or until $500,000 in capital is raised. After such period of time, employee's salary shall be increased to $10,000 per month. Should the company determine it in the best interest not to pay employee's entire monthly compensation, at any time, any such compensation shall be treated as deferred compensation and will accumulate on the books and provided to employee, at employee's sole discretion, taking into consideration the funds available and the best interest of the Company.

             

The accrued wages owed under the employment agreement as of June 30, 2013 and December 31, 2012, respectively, were $285,653 and $285,653.

             

Salary expense to the related party was $0 and $60,000 for the period ended June 30, 2013 and June 30, 2012, respectively.

 

 

 The Board of Directors passed a resolution on October 15, 2011 to compensate Directors, Secretary, Treasurer, CEO, President and Board Chairman by issuing common stock annually. This policy is retroactive with an effective date of January 1, 2010. Per the policy the Company owed Kurtis Cockrum who is a Director, CEO, President and Board Chairman $6,000 worth of common stock, James Clarke who is a Director, Secretary and Treasurer $2,000 worth of common stock as of December 31, 2011. This amount has been recorded  as director fees at December 31, 2011. The Company has issued to Kurtis Cockrum $6,000 worth of common stock on April 24, 2013 and to James Clarke $2,000 worth of common stock on May 6, 2013 to settle the balance. For the calendar year 2012, The Company owed Kurtis Cockrum $13,000 worth of common stock and James Clark $6,000 worth of common stock. This amount has been recorded as director fees in the second quarter 2013 and the Company has issued to Kurtis Cockrum $13,000 worth of common stock and $6,000 worth of common stock on April 24, 2013 to settle the balance.

   

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May be all or portion of the number of common shares authorized. These shares exclude common shares repurchased by the entity and held as treasury shares.Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 210 -SubTopic 10 -Section S99 -Paragraph 1 -Subparagraph (SX 210.5-02.29) -URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher SEC -Name Regulation S-X (SX) -Number 210 -Section 02 -Paragraph 30 -Article 5 false217false 3us-gaap_AdditionalPaidInCapitalus-gaap_truecreditinstantfalsefalsefalsefalsefalsefalsefalsefalse1truefalsefalse642345642345falsefalsefalse2truefalsefalse642345642345falsefalsefalsexbrli:monetaryItemTypemonetaryExcess of issue price over par or stated value of the entity's capital stock and amounts received from other transactions involving the entity's stock or stockholders. Includes adjustments to additional paid in capital. Some examples of such adjustments include recording the issuance of debt with a beneficial conversion feature and certain tax consequences of equity instruments awarded to employees. Use this element for the aggregate amount of additional paid-in capital associated with common and preferred stock. For additional paid-in capital associated with only common stock, use the element additional paid in capital, common stock. 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Note 3: Prepaid Expenses
6 Months Ended
Jun. 30, 2013
Notes  
Note 3: Prepaid Expenses

Note 3: Prepaid Expenses        

             

Prepaid expenses consisted of the following at June 30, 2013 and December 31, 2012:

 

 

 

 

2013

2012

Prepaid Expense

$0

$0

 

  

 

Total Prepaid Expenses

$0

$0

 

           

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Note 3: Prepaid Expenses: Schedule of Prepaid Expenses (Details) (USD $)
Mar. 31, 2012
Dec. 31, 2011
Details    
Prepaid Insurance $ 0 $ 0
Prepaid Expense $ 0 $ 0
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Note 6: Related Party Transactions (Details) (Investor, USD $)
6 Months Ended
Jun. 30, 2013
Jun. 30, 2012
Investor
   
Consulting contract payment, per month $ 6,000  
Accrued consulting expenses, related party $ 0 $ 0
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Note 9: Income Taxes: Schedule of Deferred Tax Assets and Liabilities (Details) (USD $)
Jun. 30, 2013
Dec. 31, 2012
Details    
Net operating loss carryover $ 535,028 $ 517,772
Less: valuation allowance (535,028) (517,772)
Net deferred tax asset $ 0 $ 0
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Consolidated Balance Sheets (Parenthetical) (USD $)
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Dec. 31, 2012
Statement of Financial Position    
Common Stock, par or stated value $ 0.001 $ 0.001
Common Stock, shares authorized 400,000,000 400,000,000
Common Stock, shares issued 306,339,011 273,339,011
Common Stock, shares outstanding 306,339,011 273,339,011
Preferred Stock, par or stated value $ 0.001 $ 0.001
Preferred Stock, shares authorized 30,000,000 30,000,000
Preferred Stock, shares issued 0 0
Preferred Stock, shares outstanding 0 0
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Note 8: Commitments and Contingencies
6 Months Ended
Jun. 30, 2013
Notes  
Note 8: Commitments and Contingencies

Note 8: Commitments and Contingencies        

             

The CEO and employees of the Company work from their homes. The fair market value of rents contributed by the related parties are estimated to be $50.00 per month, which is immaterial to the Company's financial statements, and has not been recorded on the Company's books.

 

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Consolidated Statements of Shareholders' Equity (Deficit) (Unaudited) (USD $)
Common Stock
Additional Paid In Capital
Non-Controlling Interest
Accumulated Deficit
Total
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Shares, Outstanding at Dec. 31, 2012 273,339,011        
Shares issued per agreement for services performed, value 33,000       33,000
Shares issued per agreement for services performed, shares 33,000,000        
Net income (loss)     358 (50,753) (50,753)
To close out Non-Controlling interest     (297,886) 297,886  
Stockholders' Equity at Jun. 30, 2013 $ 306,339 $ 642,345   $ (1,275,727) $ (327,043)
Shares, Outstanding at Jun. 30, 2013 306,339,011        
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Consolidated Balance Sheets (Unaudited) (USD $)
Jun. 30, 2013
Dec. 31, 2012
Current Assets    
Cash and cash equivalents $ 1,752 $ 34,762
Royalties Receivable 0 1,541
Prepaid Expense 0 0
Total Current Assets 1,752 36,303
Property and Equipment - net 278 428
TOTAL ASSETS 2,030 36,731
Current Liabilities    
Accounts Payable 43,420 50,302
Accrued Expenses 285,653 293,653
Sales Tax Payable 0 2,424
Total Current Liabilities 329,073 346,379
Total Liabilities 329,073 346,379
Stockholders' Equity (Deficit)    
Preferred Stock, $0.001 par value, 30,000,000 shares authorized, 0 shares issued and outstanding 0 0
Common Stock, $0.001 par value, 400,000,000 shares authorized, 306,339,011 shares issued and outstanding (273,339,011 - 2012) 306,339 273,339
Additional Paid In Capital 642,345 642,345
Accumulated Deficit (1,275,727) (1,522,860)
Total DM Products, Inc. Stockholders' Equity (Deficit) (327,043) (607,176)
Non-Controlling Interest 0 297,528
Total Stockholders' Equity (Deficit) (327,043) (309,648)
TOTAL LIABILITIES & STOCKHOLDERS' EQUITY (DEFICIT) $ 2,030 $ 36,731
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Subsequently, on April 11, 2005, the Company changed its name to Midwest E.S.W.T Corp and on December 14, 2005, it changed its name again to DM Products, Inc.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On July 18, 2005, the Company acquired Direct Success, Inc. a California Corporation in exchange for 70% of the Company's Common Stock, making Direct Success, Inc. a wholly owned subsidiary of the Company. 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The filing was approved on November 09, 2010.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On April 11, 2012, Articles of Incorporation were filed with the California Secretary of State for the creation of a new division, ELK Films, Inc. This division has been established for both film production and distribution.</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;</p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>On December 14, 2012 the Company dissolved ELK Films, Inc. since the corporation has been unsuccessful&nbsp;in raising sufficient capital to commence operations. 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Note 4: Non-controlling Interest (Details)
Jun. 30, 2013
Details  
Noncontrolling Interest, Ownership Percentage by Parent 75.00%
Noncontrolling Interest, Ownership Percentage by Noncontrolling Owners 25.00%
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Note 1: Summary of Significant Accounting Policies: Nature of Operations (Details)
Mar. 31, 2012
Jul. 18, 2005
Details    
Business acquisition, percentage of ownership acquired   70.00%
Business acquisition, share exchange   114,851,043
Ownership percentage of subsidiary by company 75.00%  
Ownership percentage of subsidiary by related party 25.00%  
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Note 9: Income Taxes (Details) (USD $)
6 Months Ended
Jun. 30, 2013
Details  
Operating Loss Carryforwards $ 1,572,860
Effective Income Tax Rate, Continuing Operations 34.00%
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Note 9: Income Taxes: Schedule of Components of Income Tax Expense (Benefit) (Details) (USD $)
6 Months Ended
Jun. 30, 2013
Jun. 30, 2012
Details    
Current Operations $ 17,256 $ 39,436
Less: valuation allowance (17,256) (39,436)
Net provision for Federal income taxes $ 0 $ 0
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Note 7: Common Stock
6 Months Ended
Jun. 30, 2013
Notes  
Note 7: Common Stock

Note 7: Common Stock           

             

The Company has 430,000,000 shares of capital stock, consisting of 400,000,000 shares of $0.001 par value common stock,  and 30,000,000 shares of $0.001 par value preferred stock. The Company had 306,339,011 shares of common stock issued and outstanding as of June 30, 2013 and 273,339,011 shares of common stock issued and outstanding as of December 31, 2012.

 

On April 24, 2013, 6,000,000 shares of restricted common stock were issued to James Clarke for services performed as Secretary, Treasurer, and member of the Board of Directors of the Company for the calendar year 2012. These services were valued at $6,000, which is the fair market value of the shares at the time of issuance.

 

On April 24, 2013, 19,000,000 shares of restricted common stock were issued to Kurtis Cockrum for services performed as President, and Chairman of the Board of Directors of the Company for the calendar years 2011 and 2012. These services were valued at $19,000, which is the fair market value of the shares at the time of issuance.

 

On April 29, 2013, 6,000,000 shares of restricted common stock were issued to Scott Kline for consulting services performed for the Company. The invoice amount for these services was $6,000. 

 

On May 6, 2013, 2,000,000 shares of restricted common stock were issued to James Clarke for services performed as Secretary, Treasurer, and member of the Board of Directors of the Company for the calendar year 2010 and 2011. These services were valued at $2,000, which is the fair market value of the shares at the time of issuance

 

 

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Note 5: Accrued Expenses: Schedule of Accounts Payable and Accrued Liabilities (Details) (USD $)
Jun. 30, 2013
Dec. 31, 2012
Mar. 31, 2012
Dec. 31, 2011
Details        
Accrued Salaries     $ 285,653 $ 285,653
Due to Officers or Stockholders, Current     0 8,000
Accrued Expenses $ 285,653 $ 293,653 $ 285,653 $ 293,653
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Note 10: Going Concern
6 Months Ended
Jun. 30, 2013
Notes  
Note 10: Going Concern

Note 10: Going Concern        

             

The accompanying financial statements have been prepared assuming that the Company will continue as a going concern.  The Company has sustained substantial losses since inception, has a working capital deficit, and is in need of additional capital to grow its operations so that it can become profitable.

             

In view of these matters, the ability of the Company to continue as a going concern is dependent upon growth of revenues and the ability of the Company to raise additional capital.  Management believes that its successful ability to raise capital and increases in revenues will provide the opportunity for the Company to continue as a going concern.

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Note 6: Related Party Transactions
6 Months Ended
Jun. 30, 2013
Notes  
Note 6: Related Party Transactions

Note 6: Related Party Transactions        

             

The Company has entered into  a consulting contract with Michael DeBenon, Esq., a stockholder of the Company, for $6,000 per month on a month to month basis for general counsel. Legal expenses to the related party were $0 and $0 for the periods ended June 30, 2013 and June 30, 2012, respectively.

   

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Note 1: Summary of Significant Accounting Policies
6 Months Ended
Jun. 30, 2013
Notes  
Note 1: Summary of Significant Accounting Policies

Note 1: Summary of Significant Accounting Policies     

             

Nature of Operations

             

DM Products, Inc.(the Company) was incorporated on March 1, 2001 as Effective Sport Nutrition Corporation. Subsequently, on April 11, 2005, the Company changed its name to Midwest E.S.W.T Corp and on December 14, 2005, it changed its name again to DM Products, Inc.

             

On July 18, 2005, the Company acquired Direct Success, Inc. a California Corporation in exchange for 70% of the Company's Common Stock, making Direct Success, Inc. a wholly owned subsidiary of the Company. Midwest E.S.W.T agreed that a total of 114,851,043 shares of Restricted Common Stock were to be issued to shareholders of Direct Success, Inc.

             

The Company operates from Walnut Creek, California and it wholly owns Direct Success, Inc., which owns 75% of Direct Success, LLC 3,  a limited liability company formed on or about August 16, 2002. Direct Success, Inc. entered into a joint venture with Buena Vista Infomercial Corporation which owns the remaining 25% of Direct Success, LLC 3. The Company has decided to dissolve both Direct Success, Inc. and Direct Success, LLC 3 since it is no longer participating in infomercial projects and is considering changing its business model. As a result of this decision the intercompany loans between the Company, Direct Success, Inc. and Direct Success, LLC 3 were written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.       

            

On April 8, 2010, a Form S-1 Registration Statement was completed and submitted to the Securities and Exchange Commission. The registration filing was declared effective on October 15, 2010. On April 21, 2010, an Information Statement Form 211 was submitted to the Financial Industry Regulatory Authority (FINRA) for active trading on the Over the Counter Bulletin Board (OTCBB). The filing was approved on November 09, 2010.

             

On April 11, 2012, Articles of Incorporation were filed with the California Secretary of State for the creation of a new division, ELK Films, Inc. This division has been established for both film production and distribution.

 

On December 14, 2012 the Company dissolved ELK Films, Inc. since the corporation has been unsuccessful in raising sufficient capital to commence operations. As a result of this dissolution the intercompany loan between the Company and ELK Films, Inc. was written off in the respective books with no effect in the consolidated balance sheet and in the consolidated statement of operations.

             

Basis of Consolidation        

             

The consolidated financial statements include the accounts of DM Products, Inc., Direct Success, Inc., and the accounts of its 75% owned subsidiary Direct Success LLC 3. All material inter-company transactions have been eliminated.

             

Basis of Presentation           

             

The financial statements of the Company have been prepared in accordance with generally accepted accounting principles in the United States of America and are presented in US dollars.

             

Accounting Basis           

             

The Company uses the accrual basis of accounting and accounting principles generally accepted in the United States of America (“GAAP” accounting).  The Company has adopted a December 31 fiscal year end.

             

Cash and Cash Equivalents        

             

All highly liquid investments with maturities of three months or less are considered to be cash equivalents.  At June 30, 2013 and December  31, 2012, the Company had cash balances of $1,752 and $34,762, respectively.

             

Fair Value of Financial Instruments        

             

The Company’s financial instruments consist of cash and cash equivalents, accounts receivable, prepaid expense, accounts payable, sales tax payable, and other current liabilities. The carrying amount of these financial instruments approximates fair value due either to length of maturity or interest rates that approximate prevailing market rates, unless otherwise disclosed in these financial statements.

             

Income Taxes           

             

Income taxes are computed using the asset and liability method.  Under the asset and liability method, deferred income tax, assets and liabilities are determined based on the differences between the financial reporting and tax bases of assets and liabilities and are measured using the currently enacted tax rates and laws.  A valuation allowance is provided for the amount of deferred tax assets that, based on available evidence, are not expected to be realized. It is the Company’s policy to classify interest and penalties on income taxes as interest expense or penalties expense. As of June 30, 2013, there have been no interest or penalties incurred on income taxes.

             

Use of Estimates           

             

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date the financial statements and the reported amount of revenues and expenses during the reporting period.  Actual results could differ from those estimates.

             

Revenue Recognition           

             

The Company records revenue in accordance with ASC Topic 605 - Revenue Recognition. Revenues derived from the Company license sales are recognized when (1) there is evidence of an arrangement, (2) collection of our fee is considered probable, and (3) the fee is fixed and determinable.

             

 

Concentration of Risk           

             

The Company is earning (over 90%) the majority of the royalty income from Tristar Products, Inc. Since the Company is depending on Tristar Products, Inc., the inability of Tristar to perform in the future may have a material adverse effect on the Company’s financial condition.

             

Advertising Policy           

             

The Company recognizes advertising expense as incurred. The advertising expense for the three month periods ended June 30, 2013 and June 30, 2012 are $0 and $0 respectively.

             

Basic Income (Loss) Per Share        

             

Basic income (loss) per share is calculated by dividing the Company’s net loss applicable to common shareholders by the weighted average number of common shares outstanding during the period. Diluted earnings per share is calculated by dividing the Company’s net income available to common shareholders by the diluted weighted average number of shares outstanding during the year. The diluted weighted average number of shares outstanding is the basic weighted number of shares adjusted for any potentially dilutive debt or equity. There are no such common stock equivalents outstanding as of June 30, 2013.

             

Stock-Based Compensation        

             

The Company accounts for employee stock-based compensation in accordance with the guidance of FASB ASC Topic 718, Compensation – Stock Compensation, which requires all share-based payments to employees, including grants of employee stock options, to be recognized in the financial statements based on their fair values.

The Company follows ASC Topic 505-50, formerly EITF 96-18, “Accounting for Equity Instruments that are Issued to Other than Employees for Acquiring, or in Conjunction with Selling Goods and Services,” for stock options and warrants issued to consultants and other non-employees.  In accordance with ASC Topic 505-50, these stock options and warrants issued as compensation for services provided to the Company are accounted for based upon the fair value of the services provided or the estimated fair market value of the option or warrant, whichever can be more clearly determined.  The fair value of the equity instrument is charged directly to operating expense and additional paid-in capital over the period during which services are rendered. In 2011, 22,783,333 common shares were issued at the fair market value of $0.0015 per share totaling to $34,175. There was no stock-based compensation issued to non-employees during the period ended June 30, 2013.

             

Recent Accounting Pronouncements        

 

The Company does not expect the adoption of recently issued accounting pronouncements to have a significant impact on the Company’s results of operations, financial position or cash flow.

   

             

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Note 7: Common Stock (Details) (USD $)
6 Months Ended
Jun. 30, 2013
Dec. 31, 2012
Capital share, authorized 430,000,000  
Common stock, shares authorized 400,000,000 400,000,000
Common stock, par value $ 0.001 $ 0.001
Preferred stock, shares authorized 30,000,000 30,000,000
Preferred stock, par value $ 0.001 $ 0.001
Common stock, shares outstanding 306,339,011 273,339,011
Shares issued per agreement for services performed, value $ 33,000  
President
   
Shares issued per agreement for services performed, shares 19,000,000  
Shares issued per agreement for services performed, value 19,000  
Consultant
   
Shares issued per agreement for services performed, shares 6,000,000  
Shares issued per agreement for services performed, value 6,000  
Director
   
Shares issued per agreement for services performed, shares 8,000,000  
Shares issued per agreement for services performed, value $ 8,000  
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Note 3: Prepaid Expenses: Schedule of Prepaid Expenses (Tables)
6 Months Ended
Jun. 30, 2013
Tables/Schedules  
Schedule of Prepaid Expenses

Prepaid expenses consisted of the following at June 30, 2013 and December 31, 2012:

 

 

 

 

2013

2012

Prepaid Expense

$0

$0

 

  

 

Total Prepaid Expenses

$0

$0

XML 81 R15.htm IDEA: XBRL DOCUMENT v2.4.0.8
Note 9: Income Taxes
6 Months Ended
Jun. 30, 2013
Notes  
Note 9: Income Taxes

Note 9: Income Taxes           

             

As of June 30, 2013, the Company had net operating loss carry forwards of approximately $1,572,860 that may be available to reduce future years’ taxable income through 2032. Future tax benefits, which may arise as a result of these losses, have not been recognized in these financial statements, as their realization is determined not likely to occur and accordingly, the Company has recorded a valuation allowance for the deferred tax asset relating to these tax loss carry-forwards.

 

              The provision for federal income tax consists of the following:     

             

 

 

June 30,

2013

June 30,  2012

Federal income tax benefit  attributable to:

 

 

Current Operations

$17,256

$39,436

Less: valuation allowance

$(17,256)

$(39,436)

Net provision for Federal income taxes

$           0

$           0

             

The cumulative tax effect at the expected rate of 34% of significant items comprising our net deferred tax amount is as follows:

               

 

June 30,

2013

December 31, 2012

Deferred tax asset attributable to:

 

 

Net operating loss carryover

$ 535,028

$ 517,772

Less: valuation allowance

$(535,028)

$(517,772)

Net deferred tax asset

$             0

$             0

             

Due to the change in ownership provisions of the Tax Reform Act of 1986, net operating loss carry forwards of $1,572,860 for federal income tax reporting purposes are subject to annual limitations. Should a change in ownership occur, the net operating loss carry forwards may be limited as to use in future years. Also, the cancellation of debt income for 2013 will offset the net operating loss carryover.  

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Note 9: Income Taxes: Schedule of Deferred Tax Assets and Liabilities (Tables)
6 Months Ended
Jun. 30, 2013
Tables/Schedules  
Schedule of Deferred Tax Assets and Liabilities

               

 

June 30,

2013

December 31, 2012

Deferred tax asset attributable to:

 

 

Net operating loss carryover

$ 535,028

$ 517,772

Less: valuation allowance

$(535,028)

$(517,772)

Net deferred tax asset

$             0

$             0

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</p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Current Operations</p> </td> <td width="91" valign="top" style='width:68.05pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$17,256</p> </td> <td width="84" valign="top" style='width:62.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$39,436</p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Less: valuation allowance</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$(17,256)</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$(39,436)</p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;background:#CCEEFF;padding:0in 0in 3.0pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Net provision for Federal income taxes</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160; 0</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160; 0</p> </td> </tr> </table> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>The cumulative tax effect at the expected rate of 34% of significant items comprising our net deferred tax amount is as follows:</p> <table border="0" cellspacing="0" cellpadding="0" style='border-collapse:collapse'> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp;&#160; &nbsp; &nbsp; </p> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>June 30</b><b>, </b></p> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>2013</b></p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p align="center" style='margin:0in;margin-bottom:.0001pt;text-align:center;text-autospace:none'><b>December</b><b> 31, 2012</b></p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Deferred tax asset attributable to:</p> </td> <td width="91" valign="top" style='width:68.05pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> <td width="84" valign="top" style='width:62.8pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>&nbsp; </p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Net operating loss carryover</p> </td> <td width="91" valign="top" style='width:68.05pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$ 535,028</p> </td> <td width="84" valign="top" style='width:62.8pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$ 517,772</p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;padding:0in 0in 1.5pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>Less: valuation allowance</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$(535,028)</p> </td> <td width="84" valign="top" style='width:62.8pt;border:none;border-bottom:solid black 1.0pt;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;text-autospace:none'>$(517,772)</p> </td> </tr> <tr align="left"> <td width="321" valign="top" style='width:240.8pt;background:#CCEEFF;padding:0in 0in 3.0pt 0in'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>Net deferred tax asset</p> </td> <td width="91" valign="top" style='width:68.05pt;border:none;border-bottom:double black 2.25pt;background:#CCEEFF;padding:0'> <p style='margin:0in;margin-bottom:.0001pt;background:#CCEEFF;text-autospace:none'>$&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160; 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Note 5: Accrued Expenses: Schedule of Accounts Payable and Accrued Liabilities (Tables)
6 Months Ended
Jun. 30, 2013
Tables/Schedules  
Schedule of Accounts Payable and Accrued Liabilities

             

 

2013

2012

Accrued Wages

$285,653

$285,653

Accrued Directors' Fees

$ 0

$     8,000

Total Accrued Expenses

$285,653

$293,653

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Document and Entity Information
6 Months Ended
Jun. 30, 2013
Aug. 14, 2013
Document and Entity Information    
Entity Registrant Name DM Products, Inc.  
Document Type 10-Q  
Document Period End Date Jun. 30, 2013  
Amendment Flag false  
Entity Central Index Key 0001485029  
Current Fiscal Year End Date --12-31  
Entity Common Stock, Shares Outstanding   306,339,011
Entity Filer Category Smaller Reporting Company  
Entity Current Reporting Status Yes  
Entity Voluntary Filers No  
Entity Well-known Seasoned Issuer No  
Document Fiscal Year Focus 2013  
Document Fiscal Period Focus Q2  
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Note 9: Income Taxes: Schedule of Components of Income Tax Expense (Benefit) (Tables)
6 Months Ended
Jun. 30, 2013
Tables/Schedules  
Schedule of Components of Income Tax Expense (Benefit)

             

 

 

June 30,

2013

June 30,  2012

Federal income tax benefit  attributable to:

 

 

Current Operations

$17,256

$39,436

Less: valuation allowance

$(17,256)

$(39,436)

Net provision for Federal income taxes

$           0

$           0

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