0001477200-16-000232.txt : 20160728 0001477200-16-000232.hdr.sgml : 20160728 20160728172016 ACCESSION NUMBER: 0001477200-16-000232 CONFORMED SUBMISSION TYPE: 3 PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20160725 FILED AS OF DATE: 20160728 DATE AS OF CHANGE: 20160728 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Rocket Fuel Inc. CENTRAL INDEX KEY: 0001477200 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370] IRS NUMBER: 300472319 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 1900 SEAPORT BLVD CITY: REDWOOD CITY STATE: CA ZIP: 94063 BUSINESS PHONE: 650-595-1300 MAIL ADDRESS: STREET 1: 1900 SEAPORT BLVD CITY: REDWOOD CITY STATE: CA ZIP: 94063 FORMER COMPANY: FORMER CONFORMED NAME: Rocket Fuel, Inc. DATE OF NAME CHANGE: 20091119 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Song Richard CENTRAL INDEX KEY: 0001680946 FILING VALUES: FORM TYPE: 3 SEC ACT: 1934 Act SEC FILE NUMBER: 001-36071 FILM NUMBER: 161791082 MAIL ADDRESS: STREET 1: 1900 SEAPORT BLVD. STREET 2: ROCKET FUEL INC. CITY: REDWOOD CITY STATE: CA ZIP: 94063 3 1 wf-form3_146974080398503.xml FORM 3 X0206 3 2016-07-25 1 0001477200 Rocket Fuel Inc. FUEL 0001680946 Song Richard 1900 SEAPORT BLVD REDWOOD CITY CA 94063 0 1 0 0 Chief Revenue Officer /s/ Ken Scully by power of attorney for Richard Song 2016-07-28 EX-24 2 poasong.htm POASONG

LIMITED POWER OF ATTORNEY  SECURITIES LAW COMPLIANCE


SEC EDGAR FORM ID
FORM 3
FORM 4
FORM 5


The undersigned, Richard Song, hereby constitutes and appoints Ken Scully, Julie Chen
and JoAnn Covington, of Rocket Fuel Inc., and each of them, the true and lawful attorney-in-fact
and agent of the undersigned to complete, execute and file Form ID and Form ID Application
Acknowledgement, Form 3s, Form 4s, and Form 5s on the Electronic Data Gathering, Analysis,
and Retrieval system ("EDGAR") of the U.S. Securities and Exchange Commission ("SEC"), or
such other forms and/or procedures as prescribed by the SEC in order for the foregoing
attorneys-in-fact to aid the undersigned in complying with federal securities laws and
regulations.

This Limited Power of Attorney shall remain in full force and effect until the undersigned is no
longer required to file Forms 3, 4, or 5 with respect to the undersigned's holdings of and
transactions in securities issued by the Company, unless earlier revoked by an authorized
representative of Richard Song in a writing delivered to any one of the foregoing attorneys-in-
fact.

This Limited Power of Attorney is executed as of the date set forth below.


                                    RICHARD SONG


                                    /s/ Richard Song
                                    Signature

                                    July 25, 2016
                                    Date