INTANGIBLE ASSETS AND GOODWILL - Goodwill (Details) - USD ($)	12 Months Ended
	Dec. 31, 2022	Dec. 31, 2021
Goodwill [Roll Forward]
Goodwill, Gross Beginning Balance	$ 11,283,857	$ 2,484,200
Goodwill, Beginning Balance	8,799,657	2,484,200
Accumulated Impairment, Beginning Balance	(2,484,200)
Goodwill acquired	8,094,258	8,799,657
Goodwill, Purchase Accounting Adjustments	3,942,000
Impairment	(2,450,941)	(2,484,200)
Accumulated Impairment, Ending Balance	(4,935,141)	(2,484,200)
Goodwill, Ending Balance	18,384,974	8,799,657
Goodwill, Gross Ending Balance	23,320,115	11,283,857
Retail
Goodwill [Roll Forward]
Goodwill, Gross Beginning Balance	8,799,657
Goodwill, Beginning Balance	8,799,657
Goodwill acquired	8,094,258	8,799,657
Goodwill, Purchase Accounting Adjustments	3,942,000
Impairment	(2,450,941)
Accumulated Impairment, Ending Balance	(2,450,941)
Goodwill, Ending Balance	18,384,974	8,799,657
Goodwill, Gross Ending Balance	20,835,915	8,799,657
Cultivation
Goodwill [Roll Forward]
Goodwill, Gross Beginning Balance	2,484,200	2,484,200
Goodwill, Beginning Balance		2,484,200
Accumulated Impairment, Beginning Balance	(2,484,200)
Impairment		(2,484,200)
Accumulated Impairment, Ending Balance	(2,484,200)	(2,484,200)
Goodwill, Gross Ending Balance	$ 2,484,200	$ 2,484,200