0001476804-12-000008.txt : 20121114 0001476804-12-000008.hdr.sgml : 20121114 20121114115556 ACCESSION NUMBER: 0001476804-12-000008 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20120930 FILED AS OF DATE: 20121114 DATE AS OF CHANGE: 20121114 EFFECTIVENESS DATE: 20121114 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Roundview Capital LLC CENTRAL INDEX KEY: 0001476804 IRS NUMBER: 262457538 FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-13617 FILM NUMBER: 121202220 BUSINESS ADDRESS: STREET 1: 182 NASSAU STREET SUITE 201 CITY: PRINCETON STATE: NJ ZIP: 08542 BUSINESS PHONE: 609-688-9500 MAIL ADDRESS: STREET 1: 182 NASSAU STREET SUITE 201 CITY: PRINCETON STATE: NJ ZIP: 08542 13F-HR 1 rvc13f3Q12.txt UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 13F FORM 13F COVER PAGE Report for the Calendar Year or Quarter Ended: 09/30/2012 Check here if Amendment [];Amendment Number: This Amendment (Check only one.): [ ] is a restatement. [] adds new holdings entries. Institutional Investment Manager Filing this Report: Name: Roundview Capital, LLC Address: 182 Nassau Street, Suite 201 Princeton, New Jersey 08542 Form 13F File Number: 28-13617 The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists and tables, are considered integral parts of this submission. Person Signing this Report on Behalf of Reporting Manager: Name:George Andresen Title: Chief Compliance Officer Phone:609-688-9500 Signature, Place, and Date of Signing: George Andresen, Princeton, NJ, 11-14-2012 Report Type (Check only one.): [x] 13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report.) [] 13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting manager(s).) Form 13F SUMMARY PAGE Report Summary: Number of Other Included Managers: NONE Form 13F Information Table Entry Total: 109 Form 13F Table Value Total: 155,514 (thousands) List of Other Included Managers: NONE Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report. [If there are no entries in this list, state ''NONE'' and omit the column headings and list entries.] FORM 13F INFORMATION TABLE VALUE SHARES/ SH/ PUT/ INVSTMT OTHER VOTING AUTHORITY NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DSCRETN MANAGERS SOLE SHARED NONE ------------------------------ ---------------- --------- -------- -------- --- ---- ------- ------------ -------- -------- -------- 3M Co COM 88579Y101 892 9655.0000 SH Sole 9605.0000 50.0000 AT&T Inc COM 00206R102 743 19707.0000 SH Sole 19282.0000 425.0000 Abbott Labs Com COM 002824100 329 4805.0000 SH Sole 4655.0000 150.0000 American Express Co Com COM 025816109 635 11169.0000 SH Sole 11024.0000 145.0000 Apple Inc COM 037833100 3696 5540.4370 SH Sole 5383.4370 157.0000 Automatic Data Processing COM 053015103 506 8620.4896 SH Sole 8545.4896 75.0000 Avon Products Inc COM 054303102 1369 85800.0000 SH Sole 85300.0000 500.0000 Bank of America Corp COM 060505104 3145 356208.2256 SH Sole 354108.2256 2100.0000 Baxter International Inc COM 071813109 988 16400.0000 SH Sole 16400.0000 Becton Dickinson & Co Com COM 075887109 2039 25950.0000 SH Sole 25900.0000 50.0000 Berkshire Hthwy Cl B COM 084670702 9997 113344.0000 SH Sole 110424.0000 2920.0000 Blackrock Inc COM 09247X101 357 2000.0000 SH Sole 1980.0000 20.0000 Boeing Co Com COM 097023105 219 3152.0000 SH Sole 3152.0000 Bristol-Myers Squibb Co COM 110122108 706 20920.0000 SH Sole 20920.0000 CSX Corp COM 126408103 453 21855.0000 SH Sole 20855.0000 1000.0000 Carlisle Cos Inc Com COM 142339100 831 16000.0000 SH Sole 15600.0000 400.0000 Caterpillar Inc COM 149123101 713 8286.0000 SH Sole 8236.0000 50.0000 Chesapeake Energy Corp COM 165167107 1561 82745.0000 SH Sole 82595.0000 150.0000 Chevron Corp COM 166764100 1307 11215.0000 SH Sole 10845.0000 370.0000 Cisco Systems Inc Com COM 17275R102 1994 104406.3846 SH Sole 103556.3846 850.0000 Coca Cola Co Com COM 191216100 1032 27217.0000 SH Sole 26777.0000 440.0000 Costco Wholesale Corp COM 22160K105 204 2035.0000 SH Sole 1835.0000 200.0000 Dell Inc COM 24702R101 2164 219550.0000 SH Sole 216150.0000 3400.0000 Disney Walt Co Com COM 254687106 512 9798.0000 SH Sole 9698.0000 100.0000 Dover Corp COM 260003108 1190 20000.0000 SH Sole 20000.0000 Du Pont (E.I.) De Nemours COM 263534109 1890 37601.0000 SH Sole 37131.0000 470.0000 EMC Corp Mass Com COM 268648102 277 10170.0000 SH Sole 10170.0000 Emerson Electric Company COM 291011104 1574 32602.0000 SH Sole 31902.0000 700.0000 Enzon Pharmaceuticals Inc COM 293904108 97 13900.0000 SH Sole 12400.0000 1500.0000 Exxon Mobil Corporation COM 30231G102 2206 24124.7677 SH Sole 23874.7677 250.0000 Facebook Inc Cl A COM 30303M102 1758 81155.0000 SH Sole 79755.0000 1400.0000 FedEx Corp COM 31428X106 1476 17445.0000 SH Sole 17410.0000 35.0000 Financial Select Sector SPDR COM 81369Y605 191 12256.0000 SH Sole 9656.0000 2600.0000 General Elec Co Com COM 369604103 646 28440.0000 SH Sole 28190.0000 250.0000 Google Inc Cl A COM 38259P508 3550 4705.0000 SH Sole 4630.0000 75.0000 Hartford Financial Svcs Grp COM 416515104 1169 60150.0000 SH Sole 58300.0000 1850.0000 Honeywell Int'l Inc COM 438516106 799 13365.0000 SH Sole 13190.0000 175.0000 Intel Corp Com COM 458140100 1108 48889.3472 SH Sole 47877.3472 1012.0000 Intl Business Machines Corp COM 459200101 1520 7328.0000 SH Sole 7219.0000 109.0000 JP Morgan Chase & Co COM 46625H100 1523 37627.0000 SH Sole 36307.0000 1320.0000 Jefferies Group Inc COM 472319102 962 70300.0000 SH Sole 69828.0000 472.0000 Johnson & Johnson Com COM 478160104 2898 42057.2106 SH Sole 41352.2106 705.0000 Kraft Foods Inc A COM 50075N104 828 20030.0000 SH Sole 19730.0000 300.0000 Laboratory Corp of Amer Hldgs COM 50540R409 455 4925.0000 SH Sole 4750.0000 175.0000 Leucadia Natl Corp Com COM 527288104 8211 360928.0000 SH Sole 353668.0000 7260.0000 Loews Corp Com COM 540424108 1548 37525.0000 SH Sole 36400.0000 1125.0000 MasterCard Inc Cl A COM 57636Q104 2246 4975.0000 SH Sole 4975.0000 McDonald's Corporation COM 580135101 3097 33759.5737 SH Sole 33259.5737 500.0000 Merck & Co Inc Com COM 58933Y105 269 5956.0000 SH Sole 5906.0000 50.0000 Mercury Genl Corp New Com COM 589400100 1098 28400.0000 SH Sole 28400.0000 Microsoft Corp Com COM 594918104 1857 62409.9989 SH Sole 61414.9989 995.0000 Nike Inc Cl B COM 654106103 705 7430.0000 SH Sole 7220.0000 210.0000 Norfolk Southern Corp COM 655844108 1224 19230.0000 SH Sole 18575.0000 655.0000 Oracle Corp Com COM 68389X105 328 10435.0000 SH Sole 10285.0000 150.0000 Pepsico Inc COM 713448108 2283 32263.0000 SH Sole 31283.0000 980.0000 Pfizer Inc Com COM 717081103 625 25135.0000 SH Sole 24998.0000 137.0000 PowerShares QQQ Nasdaq 100 COM 73935A104 812 11847.0000 SH Sole 11697.0000 150.0000 Procter & Gamble Co Com COM 742718109 4095 59033.9997 SH Sole 58328.9997 705.0000 Progressive Corp COM 743315103 1684 81200.0000 SH Sole 81200.0000 Qualcomm Inc COM 747525103 422 6755.0000 SH Sole 6530.0000 225.0000 Research In Motion COM 760975102 817 108908.0000 SH Sole 106814.0000 2094.0000 Ross Stores Inc COM 778296103 549 8499.0000 SH Sole 7899.0000 600.0000 SPDR DJIA Trust COM 78467X109 650 4850.0000 SH Sole 4785.0000 65.0000 SPDR S&P Dividend ETF COM 78464A763 1744 30025.0000 SH Sole 27825.0000 2200.0000 Saker Aviation Services Inc COM 79380Q106 30 500100.0000 SH Sole 500100.0000 Sears Holdings Corp COM 812350106 1149 20700.0000 SH Sole 20300.0000 400.0000 Staples Corp COM 855030102 2220 192716.0000 SH Sole 191716.0000 1000.0000 Sun Bancorp Inc Com COM 86663B102 921 273286.0000 SH Sole 263898.0000 9388.0000 Synta Pharmaceuticals Corp COM 87162T206 76 10000.0000 SH Sole 10000.0000 Sysco Corp COM 871829107 485 15505.0000 SH Sole 15305.0000 200.0000 The DirecTV Group Inc COM 25490A101 1369 26100.0000 SH Sole 25500.0000 600.0000 The Travelers Cos Inc COM 89417E109 244 3572.0000 SH Sole 3472.0000 100.0000 Tupperware Corporation COM 899896104 1754 32726.0000 SH Sole 32176.0000 550.0000 USG Corp COM 903293405 2712 123575.0000 SH Sole 117350.0000 6225.0000 United Parcel Service Cl B COM 911312106 1135 15854.0000 SH Sole 15454.0000 400.0000 Verizon Communications Inc COM 92343V104 704 15440.0000 SH Sole 15140.0000 300.0000 Wal Mart Stores Inc Com COM 931142103 1065 14430.0000 SH Sole 14025.0000 405.0000 Walgreen Co COM 931422109 921 25280.0000 SH Sole 25080.0000 200.0000 Wells Fargo & Co New Com COM 949746101 1165 33736.0000 SH Sole 33736.0000 Western Union Co COM 959802109 1064 58400.0000 SH Sole 57050.0000 1350.0000 Yahoo! Inc Com COM 984332106 1837 115000.0000 SH Sole 115000.0000 eBay Inc COM 278642103 3289 67987.0000 SH Sole 67987.0000 BP PLC Spn ADR COM 055622104 300 7087.0000 SH Sole 7087.0000 Canadian Natural Resources COM 136385101 248 8067.0000 SH Sole 8067.0000 Deutsche Telekom AG Spon ADR COM 251566105 1396 113200.0000 SH Sole 110700.0000 2500.0000 Nestle SA Spn ADR COM 641069406 1148 18165.0000 SH Sole 17685.0000 480.0000 Novartis AG ADR COM 66987V109 2162 35295.0000 SH Sole 34795.0000 500.0000 Penn West Energy Trust COM 707887105 2631 184750.0000 SH Sole 181750.0000 3000.0000 Potash Corp of Saskatchewan COM 73755L107 1439 33150.0000 SH Sole 31850.0000 1300.0000 SPDR Global Dow ETF COM 78464A706 218 4065.0000 SH Sole 3485.0000 580.0000 SPDR S&P Emerging Markets COM 78463X533 1431 32830.0000 SH Sole 31830.0000 1000.0000 Sanofi-ADR COM 80105N105 2079 48271.0000 SH Sole 47670.0000 601.0000 Shaw Communications Inc B COM 82028K200 1387 67650.0000 SH Sole 66950.0000 700.0000 Siemens AG Spn ADR COM 826197501 871 8700.0000 SH Sole 8700.0000 Tesco PLC-Spon ADR COM 881575302 864 53400.0000 SH Sole 51800.0000 1600.0000 Teva Pharm Inds Ltd Adrf COM 881624209 849 20500.0000 SH Sole 20500.0000 The Mosaic Co COM 61945C103 1099 19071.0000 SH Sole 18731.0000 340.0000 Vanguard Emerging Market ETF COM 922042858 487 11685.0000 SH Sole 11335.0000 350.0000 Vivendi SA UnSpon ADR COM 92852T201 1412 72588.0000 SH Sole 70821.0000 1767.0000 Vodafone Group PLC-SP ADR COM 92857W209 1236 43368.0000 SH Sole 42568.0000 800.0000 iShares Gold Trust COM 464285105 545 31575.0000 SH Sole 30375.0000 1200.0000 Amer Intl Grp Wts 01/19/21 WTS 026874156 319 23722 SH Sole 22729 993 Public Storage 6.35% Series R PFD 74460D125 459 16760.0000 SH Sole 16560.0000 200.0000 iShares S&P Pref Stk Indx Fn PFD 464288687 1006 25242.0000 SH Sole 25042.0000 200.0000 Vanguard Sht Term Corp Bnd Fd COM 92206C409 1567 19505.000 SH Sole 19505.000 iShares IBOXX H/Y Corp Bond COM 464288513 461 5000.000 SH Sole 5000.000 Redwood Trust Inc COM 758075402 1403 97000.000 SH Sole 95000.000 2000.000 Winthrop Realty Trust COM 976391300 9525 883594.000 SH Sole 875463.000 8131.000 Sears Hometown and Outlet Stor RTS 812350114 58 21200 SH Sole 20800 400