CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (USD $)	6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012
Cash flows from operating activities
Net loss attributable to the controlling and non-controlling interests	$ (5,655,322)	$ (2,060,221)
Adjustments to reconcile net loss to net cash used in operating activities:
Depreciation and amortization	1,190,488	915,013
Loss on disposal of property and equipment	99,750	13,841
Abandoned lease projects	14,906	44,549
Stock-based compensation	322,733	162,772
Deferred rent	582,910	395,656
Change in fair value of warrant	109,126	(109,126)
Changes in operating assets and liabilities:
Trade receivables	(398,251)	87,026
Inventories	(10,278)	(61,944)
Prepaid rent	(124,141)	96,744
Other current assets	(253,201)	(282,923)
Deposits	6,854	26,471
Other assets	18,762	0
Accounts payable and accrued expenses	141,033	(999,451)
Payroll liabilities	(19,601)	(38,857)
Sales tax payable	140,987	97,009
Gift cards and certificates outstanding	(13,247)	(13,602)
Net cash used in operating activities	(3,846,492)	(1,727,043)
Cash flows from investing activities
Purchases of property and equipment	(4,501,871)	(1,019,185)
Purchases of intangible assets	(19,399)	(37,751)
Purchases of other assets	(412,787)	(36,200)
Net cash used in investing activities	(4,934,057)	(1,093,136)
Cash flows from financing activities
Proceeds from notes payable	10,000,000	0
Debt issuance costs	(916,452)	0
Proceeds from issuance of common stock under equity incentive plan	24	27
Net cash provided by financing activities	9,083,572	27
Net increase (decrease) in cash	303,023	(2,820,152)
Cash, beginning of year	6,269,737	5,940,982
Cash, end of period	6,572,760	3,120,830
Supplemental disclosure of non-cash financing activities
Payables related to capital expenditures	$ 554,327	$ 106,874