Inventories (Details) (USD $)	Jun. 30, 2013	Dec. 31, 2012
Total	$ 569,655	$ 559,377
Packaging Inventory [Member]
Retail Related Inventory, Packaging and Other Supplies	260,188	214,757
E-Commerce Packaging Inventory [Member]
Retail Related Inventory, Packaging and Other Supplies	117,620	136,524
Beverage Supply Inventory [Member]
Retail Related Inventory, Merchandise	159,534	169,049
Candy Inventory [Member]
Retail Related Inventory, Merchandise	0	5,003
Store Supplies and Merchandise Inventory [Member]
Retail Related Inventory, Packaging and Other Supplies	$ 32,313	$ 34,044