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5. STOCK OPTION PLAN AND STOCK-BASED COMPENSATION (Details Narrative) (USD $)
3 Months Ended 9 Months Ended 12 Months Ended
Sep. 30, 2013
Sep. 30, 2012
Sep. 30, 2013
Sep. 30, 2012
Dec. 31, 2012
Dec. 31, 2011
Stock Option Plan And Stock-Based Compensation Details Narrative            
Stock-based compensation relating to option grant $ 472,820 $ 44,638 $ 857,851 $ 161,504 $ 480,108 $ 149,727
Unrecognized compensation 213,000   213,000   1,654,000  
Unrecognized compensation period for recognition     1 year 22 days   2 years 6 months  
Remaining contractual life of option         4 years 8 months 16 days  
Weighted-average remaining contractual life for options exercisable     2 years 8 months 8 days   4 years 8 months 16 days  
Intrinsic value for fully vested, exercisable options $ 1,330,637   $ 1,330,637   $ 418,000 $ 96,206
Weighted-average fair value     $ 0.21 $ 0.21