Sourcing and Distribution of Products (Details) (USD $)	6 Months Ended
Jun. 30, 2012	Jun. 30, 2011
Recognized net revenue from sales	$ 80,758	$ 0
Gross sales	$ 188,710	$ 841,326

Aggregate revenue during the period from the sale of goods in the normal course of business, after deducting returns, allowances and discounts.

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Regulation S-X (SX)

-Number 210

-Article 5

-Section 03

-Paragraph 1

Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 225

-SubTopic 10

-Section S99

-Paragraph 2

-Subparagraph (SX 210.5-03.1(a))

-URI http://asc.fasb.org/extlink&oid=6880815&loc=d3e20235-122688

Name:	us-gaap_SalesRevenueGoodsNet
Namespace Prefix:	us-gaap_
Data Type:	xbrli:monetaryItemType
Balance Type:	credit
Period Type:	duration