SEC FORM 4

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

1. Name and Address of Reporting Person^*

Hamel Matthew E

(Last)

(First)

(Middle)

850 DIXIE HIGHWAY

(Street)

LOUISVILLE

40210

(City)

(State)

(Zip)

2. Issuer Name and Ticker or Trading Symbol
BROWN FORMAN CORP [ BFA, BFB ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	EVP, Gen Counsel and Secretary

3. Date of Earliest Transaction (Month/Day/Year)
07/28/2016

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Class B Common	07/28/2016		M		3,800	A	$33.65	5,306.0997⁽¹⁾	D
Class B Common	07/28/2016		F		2,323	D	$98.01⁽²⁾	2,983.0997⁽¹⁾	D
Class A Common								10,633	D
Class A Common								608.1374⁽³⁾	I	DRIP
Class B Common								35.7332⁽⁴⁾	I	ESPP
Class B Common								5,404.2018⁽⁵⁾	I	By 401k

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
Stock Appreciation Right⁽⁶⁾	$98.01	07/28/2016		A		22,172		05/01/2019	04/30/2026	Class B Common	22,172	$0	22,172	D
Stock Appreciation Right	$33.65	07/28/2016		M			3,800	05/01/2010	04/30/2017	Class B Common	3,800	$0	11,359	D
Stock Appreciation Right	$35.51							05/01/2011	04/30/2018	Class B Common	14,647		14,647	D
Stock Appreciation Right	$27.05							05/01/2012	04/30/2019	Class B Common	29,998		29,998	D
Stock Appreciation Right	$38.43							05/01/2013	04/30/2020	Class B Common	25,177		25,177	D
Stock Appreciation Right	$46.4							05/01/2014	04/30/2021	Class B Common	23,942		23,942	D
Stock Appreciation Right	$58.7							05/01/2015	04/30/2022	Class B Common	22,195		22,195	D
Stock Appreciation Right	$72.42							05/01/2016	04/30/2023	Class B Common	16,847		16,847	D
Stock Appreciation Right	$91.97							05/01/2017	04/30/2024	Class B Common	13,222		13,222	D
Stock Appreciation Right	$102.25							05/01/2018	04/30/2025	Class B Common	15,084		15,084	D

Explanation of Responses:

1. On July 7, 2016, the reporting person transferred 1,506.0997 shares from his ESPP account to direct holdings.

2. The closing price of BF-B on July 28, 2016, was used to calculate the withholding obligation.

3. Number of shares acquired through the issuer's dividend reinvestment plan as of July 27, 2016.

4. Number of shares acquired through the issuer's employee stock purchase program as of July 27, 2016. Total has been updated to reflect the transfer of 1,506.0997 shares from the ESPP to the reporting person's direct holdings on July 7, 2016.

5. Number of shares acquired through the issuer's 401(k) plan as of July 27, 2016.

6. No money was paid to or received by the reporting person for these SSARs.

Remarks:

	Michael E. Carr, Jr., Attorney in Fact for Matthew E. Hamel	08/01/2016
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
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