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Condensed Consolidated Statements of Operations (Unaudited) (USD $)
In Millions, except Per Share data, unless otherwise specified
3 Months Ended
Jul. 31, 2013
Jul. 31, 2012
Income Statement [Abstract]    
Net sales $ 896 $ 878
Excise taxes 210 212
Cost of sales 209 202
Gross profit 477 464
Advertising expenses 103 92
Selling, general, and administrative expenses 156 148
Other expense, net 1 2
Operating income 217 222
Interest income 1 0
Interest expense 7 5
Income before income taxes 211 217
Income taxes 68 70
Net income $ 143 $ 147
Earnings per share:    
Basic $ 0.67 $ 0.69
Diluted $ 0.66 $ 0.69
Cash dividends per common share:    
Declared $ 0.510 $ 0.467
Paid $ 0.255 $ 0.233