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Condensed Consolidated Statements of Operations (Unaudited) (USD $)
In Millions, except Per Share data
3 Months Ended
Jul. 31, 2011
Jul. 31, 2010
Condensed Consolidated Statements of Operations [Abstract]    
Net sales $ 840.3 $ 744.9
Excise taxes 202.5 175.5
Cost of sales 217.5 190.6
Gross profit 420.3 378.8
Advertising expenses 90.8 76.3
Selling, general, and administrative expenses 139.0 131.9
Amortization expense 1.3 1.3
Other (income) expense, net 3.3 (3.4)
Operating income 185.9 172.7
Interest income 0.8 0.5
Interest expense 7.9 6.7
Income before income taxes 178.8 166.5
Income taxes 60.7 55.1
Net income $ 118.1 $ 111.4
Earnings per share:    
Basic $ 0.81 $ 0.76
Diluted $ 0.81 $ 0.76
Cash dividends per common share:    
Declared $ 0.64 $ 0.60
Paid $ 0.32 $ 0.30