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10. SEGMENT AND GEOGRAPHIC INFORMATION (Tables)
12 Months Ended
Dec. 31, 2015
Segment And Geographic Information Tables  
Company's net sales by geographic region
    2014     Percent     2015     Percent  
North America   $ 11,563,956       97 %   $ 10,558,167       98 %
Outside North America     337,383       3 %     202,175       2 %
Total   $ 11,901,339       100 %   $ 10,790,342       100 %