Statements of Operations - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2022	Dec. 31, 2021
Income Statement [Abstract]
Revenues	$ 50,294	$ 52,103
Cost of goods sold	23,052	21,580
Gross profit	27,242	30,523
Operating expenses
Sales and marketing	38,328	32,193
General and administrative	14,370	22,183
Research and development	5,443	5,292
Total operating expenses	58,141	59,668
Loss from operations	(30,899)	(29,145)
Interest income	89	10
Interest expense (includes $nil and $4.5 million to related parties in years ended December 31, 2022 and 2021, respectively)	(3,222)	(11,728)
Change in fair value of derivative liabilities		38,007
Loss on extinguishment of convertible notes		(21,295)
Gain on extinguishment of PPP loan		3,036
Other expense, net	(69)	(340)
Net Loss before income taxes	(34,101)	(21,455)
Income tax expense	(11)	(9)
Net loss	$ (34,112)	$ (21,464)
Net loss per share attributable to common stockholders, basic	$ (1.18)	$ (3.06)
Net loss per share attributable to common stockholders, diluted	$ (1.18)	$ (3.06)
Weighted-average common shares used in computing net loss per share, basic and diluted	28,808,445	7,012,226