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RELATED PARTIES (Details) (USD $)	0 Months Ended	3 Months Ended		6 Months Ended
RELATED PARTIES (Details) (USD $)	Aug. 15, 2011	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012	Dec. 31, 2012
Long-term Purchase Commitment [Line Items]
Due to related parties						$ 4,300
Destination Meals LLC [Member]
Long-term Purchase Commitment [Line Items]
Related party transactions, revenue				4,200
Employment Contracts [Member]
Long-term Purchase Commitment [Line Items]
Commited amount	250,000
Long-term purchase commitment, time period of commitment (in years)	P1Y
Annual bonus minimum aggregate	50,000
Officer's compensation		75,000	75,000	1,500,000	150,000
Prorated portion of annual bonus				500,000
Accrued payroll		$ 235,539		$ 235,539		$ 214,494

Carrying amount as of the balance sheet date of obligations due all related parties. For classified balance sheets, represents the current portion of such liabilities (due within one year or within the normal operating cycle if longer).

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- Definition

Amount of revenue, fees and commissions earned from transactions between (a) a parent company and its subsidiaries; (b) subsidiaries of a common parent; (c) an entity and trusts for the benefit of employees, for example, but not limited to, pension and profit-sharing trusts that are managed by or under the trusteeship of the entity's management; (d) an entity and its principal, owners, management, or members of their immediate families; and (e) affiliates.

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