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SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Tables)
6 Months Ended
Jun. 30, 2013
SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES [Abstract]  
Schedule of Amortization Period
     

 

 

Depreciation/

 

 

Amortization

Asset Category

     

Period

Furniture and fixtures

 

5 Years

Computer equipment

 

3 Years

Schedule of Property and Equipment and Website Costs
               

 

 

June 30,

2013

 

December 31,

2012

 

 

     

 

 

 

 

 

 

Computers and equipment

 

$

6,089

 

$

5,408

 

Website development

 

 

24,775

 

 

24,775

 

 

 

 

 

 

 

 

 

Total

 

 

30,864

 

 

30,183

 

Accumulated depreciation

 

 

(23,764

)

 

(18,346

)

Balance

 

$

7,100

 

$

11,837