STOCKHOLDERS EQUITY (Narrative) (Details) (USD $)	3 Months Ended		6 Months Ended			0 Months Ended			3 Months Ended	6 Months Ended	0 Months Ended			3 Months Ended	6 Months Ended	0 Months Ended
	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011	Dec. 31, 2011	Apr. 06, 2012 Consultant and Advisor [Member]	Feb. 23, 2012 Consultant and Advisor [Member]	Sep. 08, 2011 Consultant and Advisor [Member]	Jun. 30, 2012 Consultant and Advisor [Member]	Jun. 30, 2012 Consultant and Advisor [Member]	Feb. 23, 2012 Consultant and Advisor [Member] 2,300,000 Warrant Issuance [Member]	Feb. 23, 2012 Consultant and Advisor [Member] 2,200,000 Warrant Issuance [Member]	Feb. 23, 2012 Consultant and Advisor [Member] 200,000 Warrant Issuance [Member]	Jun. 30, 2012 Consultant and Advisor [Member] 200,000 Warrant Issuance [Member]	Jun. 30, 2012 Consultant and Advisor [Member] 200,000 Warrant Issuance [Member]	Sep. 08, 2011 Consultant and Advisor [Member] Minimum [Member]	Sep. 08, 2011 Consultant and Advisor [Member] Maximum [Member]
Stockholders Equity Note [Line Items]
Common stock, shares authorized	195,000,000		195,000,000		195,000,000
Common stock, par value per share	$ 0.001		$ 0.001		$ 0.001
Preferred stock, shares authorized	5,000,000		5,000,000		5,000,000
Preferred stock, par value per share	$ 0.001		$ 0.001		$ 0.001
Shares issued for services from consultants, shares						125,000	300,000
Preferred stock to common stock number	10		10
Common stock issued for services			$ 28,500	$ 41,500		$ 7,500	$ 21,000
Stock issued for services, per share						$ 0.06	$ 0.07
Options granted								8,000,000
Options granted, exercise price								$ 0.23
Services valuation used								Black Scholes						Black Scholes	Black Scholes
Expected dividend yield								0.00%						0.00%	0.00%
Volatility								182.00%						232.00%	232.00%
Risk-free interest rate (per annum)														0.29%	0.29%	0.19%	0.33%
Estimated life														2	2	2	3
Consulting	352,197	211	732,261	55,211					345,665	699,451
Number of securities of common stock callable by warrants											2,300,000	2,200,000	200,000
Strike price of warrants											$ 0.07	$ 0.18	$ 0.07
Exercised period upon termination of relationship							180 days
Warrants vesting benchmark											401	5,000	400
Warrants vesting scenario, period													18 months
Warrant vesting scenario period, percentage													50.00%
Warrants vested fair value														$ 0	$ 1,133
Warrants vesting after benchmark quantity is reached											500	440
Quantity of accounts currently sold															37