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LIABILITY FOR EQUITY-LINKED FINANCIAL INSTRUMENTS (Details) (USD $)
9 Months Ended 12 Months Ended
Sep. 30, 2014
Dec. 31, 2009
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]    
Stock price   $ 26.25
Exercise price   $ 34.50
Expected life   2 years 6 months
Expected volatility 59.00% 63.00%
Assumed dividend rate 0.00%  
Risk-free interest rate - Minimum 0.13%  
Risk-free interest rate - Maximum 2.97%  
Minimum [Member]
   
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]    
Stock price $ 4.50  
Exercise price $ 0.75  
Expected life 2 years  
Maximum [Member]
   
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]    
Stock price $ 37.50  
Exercise price $ 24.38  
Expected life 6 years 6 months