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CONDENSED STATEMENTS OF OPERATIONS (USD $)
3 Months Ended 6 Months Ended
Jun. 30, 2014
Mar. 31, 2013
Jun. 30, 2014
Jun. 30, 2013
Revenue $ 318,293 $ 150,856 $ 388,513 $ 278,583
Cost of goods sold 98,365 67,335 129,448 108,939
Gross Margin 219,928 83,521 259,065 169,644
General and administrative expense 1,330,222 888,133 2,509,504 2,711,216
Operations expense 291,584 204,928 556,859 409,395
Sales and marketing expense 319,303 108,593 524,223 195,562
Interest expense 14,773 126,654 32,897 222,206
Loss (gain) on valuation of equity-linked financial instruments 0 (69,251) (11,468) (88,673)
Total expense 1,955,882 1,259,057 3,612,014 3,446,705
Net income (loss) available to common shareholders $ (1,735,954) $ (1,175,535) $ (3,352,949) $ (3,277,061)
Loss per common share basic and diluted (in dollars per share) $ (0.01) $ (0.01) $ (0.02) $ (0.03)
Weighted average shares used in computation, basic and diluted (in shares) 222,620,910 121,267,500 221,922,352 111,045,552