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CONDENSED STATEMENTS OF OPERATIONS (USD $)
3 Months Ended 131 Months Ended
Mar. 31, 2013
Mar. 31, 2012
Mar. 31, 2013
Revenue $ 127,727 $ 22,635 $ 429,161
Cost of Goods Sold 41,604 13,806 233,364
Gross Margin 86,123 8,829 195,797
General and administrative expenses 1,823,082 565,721 17,573,445
Operations expense 204,467 69,737 2,495,048
Sales and marketing expense 83,969 31,900 1,145,424
Interest expense 95,552 55,488 1,022,008
Loss (gain) on valuation of equity-linked financial instruments (19,422) (650) (647,492)
Total expense 2,187,648 722,196 21,588,433
Net loss available to common shareholders $ (2,101,525) $ (713,367) $ (21,392,636)
Loss per common share - basic and diluted (in dollars per share) $ (0.02) $ (0.02) $ (1.53)
Weighted average shares used in computation - basic and diluted (in shares) 107,824,939 32,664,003 13,955,057