PROPERTY AND EQUIPMENT (Details) (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014	Sep. 30, 2013	Dec. 31, 2013
Property, Plant and Equipment [Line Items]
Property and equipment	$ 3,602,078		$ 3,602,078		$ 2,690,758
Less accumulated depreciation	(568,546)		(568,546)		(247,183)
Property and equipment, net	3,033,532		3,033,532		2,443,575
Depreciation expense	109,800	72,000	317,900	173,400
Leasehold improvements [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	2,208,643		2,208,643		2,146,322
Leasehold improvements [Member] | Minimum [Member]
Property, Plant and Equipment [Line Items]
Useful lives			3 years
Leasehold improvements [Member] | Maximum [Member]
Property, Plant and Equipment [Line Items]
Useful lives			10 years
Website development [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	21,500		21,500		13,500
Useful lives			3 years
Equipment [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	1,255,660		1,255,660		478,194
Equipment [Member] | Minimum [Member]
Property, Plant and Equipment [Line Items]
Useful lives			3 years
Equipment [Member] | Maximum [Member]
Property, Plant and Equipment [Line Items]
Useful lives			7 years
Computer and hardware [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	$ 116,275		$ 116,275		$ 52,742
Useful lives			5 years