INTANGIBLE ASSETS (Details) (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012
INTANGIBLE ASSETS [Abstract]
Cost of license rights	$ 300,000		$ 300,000
Number of restaurants	30		30
Franchisor agreement, number of restaurants			10
Impairment of franchise fees	250,000		250,000
Amortization expense	1,250		3,125
Estimated future amortization expense:
2013	1,250		1,250
2014	5,000		5,000
2015	5,000		5,000
2016	5,000		5,000
2017	5,000		5,000
Thereafter	25,625		25,625
Total	$ 46,875		$ 46,875