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CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (USD $)
3 Months Ended 6 Months Ended
Jan. 31, 2013
Jan. 31, 2012
Jan. 31, 2013
Jan. 31, 2012
Sales $ 785,717 $ 458,813 $ 1,632,921 $ 607,760
Cost of sales 337,825 189,763 757,370 263,709
Gross profits 447,892 269,050 875,551 344,051
Operating Expenses        
Depreciation 1,576 1,602 3,120 3,393
Professional fees 76,005 59,410 139,873 328,574
Selling and general expenses 215,990 247,424 431,617 543,904
Total operating expenses 293,571 308,436 574,610 875,871
Income (loss) from operations 154,321 (39,386) 300,941 (531,820)
Other income (expense)        
Other income and expense, net 0 0 0 2,696
Interest income (expense), net 1 9 2 (3,084)
Net other income (expense) 1 9 2 (388)
Total income (loss) before income taxes 154,322 (39,377) 300,943 (532,208)
Income taxes     0 0
Net income (loss) $ 154,322 $ (39,377) $ 300,943 $ (532,208)
Net income (loss) per share - basic (in dollars per share) $ 0.015 $ (0.006) $ 0.029 $ (0.078)
Net income (loss) per share - diluted (in dollars per share) $ 0.009 $ (0.002) $ 0.017 $ (0.032)
Weighted average shares outstanding - basic (in shares) 10,590,760 7,010,000 10,233,617 6,799,202
Weighted average shares outstanding - diluted (in shares) 17,903,235 16,672,488 17,546,092 16,461,690