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Other Equity and Common Stock Transactions (Details) (USD $)
1 Months Ended 9 Months Ended 12 Months Ended 54 Months Ended 63 Months Ended 9 Months Ended 12 Months Ended 9 Months Ended 12 Months Ended 9 Months Ended 12 Months Ended 9 Months Ended 12 Months Ended 1 Months Ended 9 Months Ended 1 Months Ended 9 Months Ended
May 31, 2011
Mar. 31, 2011
Apr. 30, 2013
Apr. 30, 2012
Jul. 31, 2012
Jul. 31, 2011
Jul. 31, 2012
Apr. 30, 2013
Dec. 12, 2012
Mar. 28, 2012
Jun. 24, 2011
Mar. 02, 2011
Feb. 28, 2011
Apr. 30, 2013
Minimum
Jul. 31, 2012
Minimum
Apr. 30, 2013
Maximum
Jul. 31, 2012
Maximum
Apr. 30, 2013
First Amendment
Jul. 31, 2012
First Amendment
Sep. 28, 2011
First Amendment
Apr. 30, 2013
First Amendment
Minimum
Jul. 31, 2012
First Amendment
Minimum
Apr. 30, 2013
Second Amendment
Jul. 31, 2012
Second Amendment
Mar. 24, 2012
Second Amendment
Apr. 30, 2013
Second Amendment
Minimum
Jul. 31, 2012
Second Amendment
Minimum
Dec. 31, 2011
Warrants
Jul. 31, 2012
Warrants
First Amendment
Apr. 30, 2013
Warrants
First Amendment
Jul. 31, 2012
Warrants
Second Amendment
Apr. 30, 2013
Warrants
Second Amendment
Other equity and common stock transactions                                                                
Forward stock split ratio   32                                                            
Common stock, authorized shares     3,200,000,000   3,200,000,000 3,200,000,000 3,200,000,000 3,200,000,000       3,200,000,000 100,000,000                                      
Common stock, par value (in dollars per share)     $ 0.0001   $ 0.0001 $ 0.0001 $ 0.0001 $ 0.0001     $ 0.0001 $ 0.0001 $ 0.001                                      
Common stock, outstanding shares     117,859,000   87,856,000 56,856,000 87,856,000 117,859,000       68,480,000 2,140,000                                      
Number of shares of common stock held by previous majority stockholders returned for no consideration   17,280,000                                                            
Consideration paid for common stock held by previous majority stockholders returned (in dollars)   $ 0                                                            
Authorized issuance of shares to consultant 200,000                                                              
Value of shares issued to consultant 332,000                                                              
Amortization period for consulting services 12 months                                                              
Consulting expense     34,500 249,000 249,000 83,000 332,000 366,500                                                
Warrants issued to purchase shares                   31,000,000 12,000,000                 1,000,000         3,000,000              
Warrants exercise price (in dollars per share)                 $ 0.26         $ 0.26 $ 0.50 $ 1.20 $ 1.20     $ 1.20         $ 1.00     $ 0.50        
Term of warrants                                   5 years 5 years       5 years 5 years                
Daily market price for exercising warrant under the mandatory exercise provision (in dollars per share)                                         $ 2.40 $ 2.40       $ 2.40 $ 2.40          
Number of consecutive trading days with daily market price equal to or above $2.40 allows company to request exercise of warrant                                   20 days 20 days       20 days 20 days                
Fair value of warrants                                   $ 228,509 $ 228,509       $ 729,602 $ 729,602                
Dividend yield (as a percent)                                                           0.00%   0.00%
Volatility (as a percent)                                                         87.62% 87.62% 125.00% 125.00%
Risk-free interest rate (as a percent)                                                         0.96% 0.96% 1.04% 1.04%
Warrants outstanding     57,783,000 42,246,000 42,246,000 13,696,000 42,246,000 57,783,000