SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Textual) (USD $)	12 Months Ended			60 Months Ended
	Dec. 31, 2012	Dec. 31, 2011	Dec. 31, 2007	Dec. 31, 2012	Dec. 31, 2010
Comprehensive Income (Loss), Net of Tax, Including Portion Attributable to Noncontrolling Interest	$ (1,290,689)	$ (2,101,130)
Retained Earnings (Accumulated Deficit)	(3,367,386)	(2,081,716)		(3,367,386)
Cash and Cash Equivalents, At Carrying Value	174,247	619,812		174,247	3,015,219
Due to Related Parties	1,837,011	474,607		1,837,011
Payable to Caesar Capital Management Ltd	121,536	853,675		121,536
Cumulative translation adjustment	73,342	80,901		73,342
Foreign currency translation adjustment to accumulated other comprehensive income	(7,559)	2,126
Deferred Revenue, Current	741	113,403		741
Reward Program Benefit Expenses	503,428	1,123,655
Effective Income Tax Rate, Continuing Operations			33.00%	25.00%
Taxes payable	17,220	40,814		17,220
Restricted Cash and Cash Equivalents, Current	0	827,000		0
Share-based Compensation	486,533	399,800
Shuanghui Company [Member]
Supplier Concentration Risk Percentage	13.80%	44.30%
Supplier Concentration Risk Amount	754,497	3,066,713
Xileng Inc [Member]
Supplier Concentration Risk Percentage	76.30%	42.20%
Supplier Concentration Risk Amount	4,172,948	2,926,899
Arki Beijing E Commerce Technology Corp [Member]
Business Acquisition, Percentage of Voting Interests Acquired	100.00%			100.00%
America Pine Beijing Bio Tech Inc [Member]
Business Acquisition, Percentage of Voting Interests Acquired	100.00%			100.00%
Peoples Republic Of China [Member]
Cash, Uninsured Amount	173,986	609,629		173,986
Banks In United States [Member]
Cash, Uninsured Amount	0	587,183		0
Ecommerce Segment [Member]
Total Revenue Percentage	10.00%	10.00%
Accounts Receivable Percentage		10.00%
Accounts Payable Percentage		10.00%
E Commerce [Member]
Comprehensive Income (Loss), Net of Tax, Including Portion Attributable to Noncontrolling Interest	(1,295,871)	(2,107,304)
Cash and Cash Equivalents, At Carrying Value	53,964	560,086		53,964
Foreign currency translation adjustment to accumulated other comprehensive income	(7,559)	1,821
Restricted Cash and Cash Equivalents, Current	0	827,000		0
Food Distribution [Member]
Comprehensive Income (Loss), Net of Tax, Including Portion Attributable to Noncontrolling Interest	5,182	6,174
Cash and Cash Equivalents, At Carrying Value	120,283	59,726		120,283
Foreign currency translation adjustment to accumulated other comprehensive income		305
Restricted Cash and Cash Equivalents, Current	0	0		0
Shanghai Fuxi Company [Member] | Beijing Beitun Trading Co Ltd [Member]
Revenue Concentration Risk Percentage	51.80%	32.70%
Revenue Concentration Risk Amount	3,269,518	1,840,582
Shanghai Hormel Ltd [Member] | Beijing Beitun Trading Co Ltd [Member]
Revenue Concentration Risk Percentage	45.80%	56.90%
Revenue Concentration Risk Amount	2,890,898	3,202,726
Accounts Payable [Member] | Xileng Inc [Member]
Supplier Concentration Risk Percentage		53.10%
Supplier Concentration Risk Amount		666,582
Accounts Payable [Member] | Beijing Dealer [Member]
Supplier Concentration Risk Percentage	24.20%
Supplier Concentration Risk Amount	25,506
Accounts Payable [Member] | Beijing Yuebinqiao Trade Ltd [Member]
Supplier Concentration Risk Percentage	13.70%
Supplier Concentration Risk Amount	14,435
Accounts Payable [Member] | Qinhuangdao Dealer [Member]
Supplier Concentration Risk Percentage	46.70%
Supplier Concentration Risk Amount	49,190
Accounts Payable [Member] | Changxinchang Food Inc [Member]
Supplier Concentration Risk Percentage	75.80%	29.70%
Supplier Concentration Risk Amount	376,057	372,309
Accounts Receivable [Member] | Shanghai Fuxi Company [Member] | Beijing Beitun Trading Co Ltd [Member]
Customer Concentration Risk Percentage	32.30%			32.30%
Customer Concentration Risk Amount	256,444			256,444
Accounts Receivable [Member] | Shanghai Hormel Ltd [Member] | Beijing Beitun Trading Co Ltd [Member]
Customer Concentration Risk Percentage	63.50%	73.60%		63.50%
Customer Concentration Risk Amount	503,660	158,077		503,660
Accounts Receivable [Member] | Fucheng Inc [Member] | Beijing Beitun Trading Co Ltd [Member]
Customer Concentration Risk Percentage		26.40%
Customer Concentration Risk Amount		$ 56,667