SEGMENT INFORMATION (Details) $ in Thousands	3 Months Ended
	Mar. 31, 2026 USD ($) segment	Mar. 31, 2025 USD ($)
Segment Information
Number of operating segments | segment	3
Number of reportable segments | segment	3
Revenue	$ 327,267	$ 239,728
Segment marketing expense	226,510	160,747
Segment profit (loss)	100,757	78,981
Cost of revenue	11,696	9,908
Brand and other marketing expense	12,058	12,004
General and administrative expense	27,990	30,660
Product development	11,467	11,904
Depreciation	4,185	4,297
Amortization of intangibles	1,288	1,307
Restructuring and severance	939	798
Litigation settlements and contingencies	20	15,212
Operating income (loss)	31,114	(7,109)
Interest expense, net	(8,566)	(9,084)
Other income	369	1,388
Income (loss) before income taxes	22,917	(14,805)
Home
Segment Information
Revenue	39,068	37,019
Segment marketing expense	29,106	23,873
Segment profit (loss)	9,962	13,146
Consumer
Segment Information
Revenue	66,333	56,033
Segment marketing expense	33,400	28,896
Segment profit (loss)	32,933	27,137
Insurance
Segment Information
Revenue	221,859	146,652
Segment marketing expense	163,927	107,942
Segment profit (loss)	57,932	38,710
Other
Segment Information
Revenue	7	24
Segment marketing expense	77	36
Segment profit (loss)	$ (70)	$ (12)