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SEGMENT INFORMATION
6 Months Ended
Jun. 30, 2021
Segment Reporting [Abstract]  
SEGMENT INFORMATION SEGMENT INFORMATION
The Company manages its business and reports its financial results through the following three operating and reportable segments: Home, Consumer and Insurance. Characteristics which were relied upon in making the determination of the reportable segments include the nature of the products, the organization's internal structure, and the information that is regularly reviewed by the chief operating decision maker for the purpose of assessing performance and allocating resources.
The Home segment includes the following products: purchase mortgage, refinance mortgage, home equity loans and lines of credit, reverse mortgage loans, and real estate. The Consumer segment includes the following products: credit cards, personal loans, small business loans, student loans, auto loans, deposit accounts, and other credit products such as credit repair and debt settlement. The Insurance segment consists of insurance quote products. Revenue from the resale of online advertising space to third parties in the first six months of 2020 is included within the Other category. The Company ceased reselling online advertising space during the first quarter of 2020.
The following tables are a reconciliation of segment profit, which is the Company's primary segment profitability measure, to income before income taxes and discontinued operations. Segment cost of revenue and marketing expense represents the portion of selling and marketing expense attributable to variable costs paid for advertising, direct marketing and related
expenses, that are directly attributable to the segments' products. This measure excludes overhead, fixed costs and personnel-related expenses. For the Other category, segment cost of revenue and marketing expense in the first six months of 2020 also includes the portion of cost of revenue attributable to costs paid for advertising re-sold to third parties.
Three Months Ended June 30, 2021
HomeConsumerInsuranceOtherTotal
(in thousands)
Revenue$104,861 $75,676 $89,263 $214 $270,014 
Segment marketing expense65,844 42,282 56,025 263 164,414 
Segment profit (loss)39,017 33,394 33,238 (49)105,600 
Cost of revenue13,934 
Brand and other marketing expense20,792 
General and administrative expense39,811 
Product development13,290 
Depreciation4,443 
Amortization of intangibles11,310 
Change in fair value of contingent consideration(8,850)
Litigation settlements and contingencies322 
Operating income10,548 
Interest expense, net(9,840)
Income before income taxes and discontinued operations$708 
Three Months Ended June 30, 2020
HomeConsumerInsuranceOtherTotal
(in thousands)
Revenue$74,123 $37,118 $72,919 $166 $184,326 
Segment marketing expense35,397 17,716 42,797 85 95,995 
Segment profit (loss)38,726 19,402 30,122 81 88,331 
Cost of revenue13,464 
Brand and other marketing expense17,926 
General and administrative expense28,489 
Product development10,812 
Depreciation3,550 
Amortization of intangibles13,756 
Change in fair value of contingent consideration9,175 
Severance32 
Litigation settlements and contingencies(1,325)
Operating loss(7,548)
Interest expense, net(4,955)
Other income
Loss before income taxes and discontinued operations$(12,496)
Six Months Ended June 30, 2021
HomeConsumerInsuranceOtherTotal
(in thousands)
Revenue$232,986 $133,583 $175,877 $318 $542,764 
Segment marketing expense154,979 75,582 109,797 459 340,817 
Segment profit (loss)78,007 58,001 66,080 (141)201,947 
Cost of revenue27,829 
Brand and other marketing expense41,851 
General and administrative expense74,800 
Product development25,758 
Depreciation8,161 
Amortization of intangibles22,622 
Change in fair value of contingent consideration(8,053)
Litigation settlements and contingencies338 
Operating income8,641 
Interest expense, net(20,055)
Other income40,072 
Income before income taxes and discontinued operations$28,658 
Six Months Ended June 30, 2020
HomeConsumerInsuranceOtherTotal
(in thousands)
Revenue$153,297 $157,042 $155,656 $1,415 $467,410 
Segment cost of revenue and marketing expense78,660 94,541 95,001 1,662 269,864 
Segment profit (loss)74,637 62,501 60,655 (247)197,546 
Cost of revenue (exclusive of cost of advertising re-sold to third parties included above)26,630 
Brand and other marketing expense40,681 
General and administrative expense60,571 
Product development21,775 
Depreciation6,928 
Amortization of intangibles27,513 
Change in fair value of contingent consideration1,053 
Severance190 
Litigation settlements and contingencies(996)
Operating income13,201 
Interest expense, net(9,789)
Other income
Income before income taxes and discontinued operations$3,419