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SEGMENT INFORMATION
3 Months Ended
Mar. 31, 2021
Segment Reporting [Abstract]  
SEGMENT INFORMATION SEGMENT INFORMATION
The Company manages its business and reports its financial results through the following three operating and reportable segments: Home, Consumer and Insurance. Characteristics which were relied upon in making the determination of the reportable segments include the nature of the products, the organization's internal structure, and the information that is regularly reviewed by the chief operating decision maker for the purpose of assessing performance and allocating resources.
The Home segment includes the following products: purchase mortgage, refinance mortgage, home equity loans and lines of credit, reverse mortgage loans, and real estate. The Consumer segment includes the following products: credit cards, personal loans, small business loans, student loans, auto loans, deposit accounts, and other credit products such as credit repair and debt settlement. The Insurance segment consists of insurance quote products. Revenue from the resale of online advertising space to third parties in the first quarter of 2020 is included within the Other category. The Company ceased reselling online advertising space during the first quarter of 2020.
The following tables are a reconciliation of segment profit, which is the Company's primary segment profitability measure, to income before income taxes and discontinued operations. Segment cost of revenue and marketing expense represents the portion of selling and marketing expense attributable to variable costs paid for advertising, direct marketing and related expenses, that are directly attributable to the segments' products. This measure excludes overhead, fixed costs and personnel-related expenses. For the Other category, segment cost of revenue and marketing expense in the first quarter of 2020 also includes the portion of cost of revenue attributable to costs paid for advertising re-sold to third parties.
Three Months Ended March 31, 2021
HomeConsumerInsuranceOtherTotal
(in thousands)
Revenue$128,125 $57,907 $86,614 $104 $272,750 
Segment marketing expense89,135 33,300 53,772 196 176,403 
Segment profit (loss)38,990 24,607 32,842 (92)96,347 
Cost of revenue13,895 
Brand and other marketing expense21,059 
General and administrative expense34,989 
Product development12,468 
Depreciation3,718 
Amortization of intangibles11,312 
Change in fair value of contingent consideration797 
Litigation settlements and contingencies16 
Operating loss(1,907)
Interest expense, net(10,215)
Other income40,072 
Income before income taxes and discontinued operations$27,950 
Three Months Ended March 31, 2020
HomeConsumerInsuranceOtherTotal
(in thousands)
Revenue$79,174 $119,924 $82,737 $1,249 $283,084 
Segment cost of revenue and marketing expense43,263 76,825 52,204 1,577 173,869 
Segment profit35,911 43,099 30,533 (328)109,215 
Cost of revenue (exclusive of cost of advertising re-sold to third parties included above)13,166 
Brand and other marketing expense22,755 
General and administrative expense32,082 
Product development10,963 
Depreciation3,378 
Amortization of intangibles13,757 
Change in fair value of contingent consideration(8,122)
Severance158 
Litigation settlements and contingencies329 
Operating income20,749 
Interest expense, net(4,834)
Income before income taxes and discontinued operations$15,915