SEGMENT INFORMATION (Details) $ in Thousands	3 Months Ended		9 Months Ended
	Sep. 30, 2020 USD ($) segment	Sep. 30, 2019 USD ($)	Sep. 30, 2020 USD ($) segment	Sep. 30, 2019 USD ($)
Segment Information
Number of reportable segments | segment	3		3
Revenue	$ 220,251	$ 310,605	$ 687,661	$ 851,416
Segment marketing expense	136,393	186,957	406,257	517,118
Segment profit (loss)	83,858	123,648	281,404	334,298
Cost of revenue	13,220	11,862	39,850	33,453
Brand and other marketing expense	18,277	19,670	58,958	68,418
General and administrative expense	33,705	30,323	94,276	89,391
Product development	11,477	10,200	33,252	30,541
Depreciation	3,535	2,696	10,463	7,737
Amortization of intangibles	13,090	13,778	40,603	41,485
Change in fair value of contingent consideration	6,658	3,839	7,711	21,221
Severance		179	190	636
Litigation settlements and contingencies	13	(92)	(983)	(291)
Operating income (loss)	(16,117)	31,193	(2,916)	41,707
Interest expense, net	(16,617)	(4,845)	(26,406)	(15,408)
Other Income		4	7	143
Income (loss) before income taxes and discontinued operations	(32,734)	26,352	(29,315)	26,442
Home Segment [Member]
Segment Information
Revenue	78,859	77,265	232,156	212,458
Segment marketing expense	53,693	49,173	132,353	136,235
Segment profit (loss)	25,166	28,092	99,803	76,223
Consumer Segment [Member]
Segment Information
Revenue	48,377	151,929	205,419	401,621
Segment marketing expense	26,730	86,760	121,271	231,707
Segment profit (loss)	21,647	65,169	84,148	169,914
Insurance Segment [Member]
Segment Information
Revenue	92,500	74,849	248,156	213,882
Segment marketing expense	55,457	44,846	150,458	127,209
Segment profit (loss)	37,043	30,003	97,698	86,673
Other Segments [Member]
Segment Information
Revenue	515	6,562	1,930	23,455
Segment marketing expense	513	6,178	2,175	21,967
Segment profit (loss)	$ 2	$ 384	$ (245)	$ 1,488