SEGMENT INFORMATION (Details) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2020 USD ($) segment	Jun. 30, 2019 USD ($)	Jun. 30, 2020 USD ($) segment	Jun. 30, 2019 USD ($)
Segment Information
Number of reportable segments | segment	3		3
Revenue	$ 184,326	$ 278,421	$ 467,410	$ 540,811
Segment marketing expense	95,995	174,289	269,864	330,161
Segment profit (loss)	88,331	104,132	197,546	210,650
Cost of revenue	13,464	11,257	26,630	21,591
Brand and other marketing expense	17,926	22,393	40,681	48,748
General and administrative expense	28,489	27,951	60,571	59,068
Product development	10,812	10,175	21,775	20,341
Depreciation	3,550	2,559	6,928	5,041
Amortization of intangibles	13,756	14,280	27,513	27,707
Change in fair value of contingent consideration	9,175	2,790	1,053	17,382
Severance	32	403	190	457
Litigation settlements and contingencies	(1,325)	8	(996)	(199)
Operating income (loss)	(7,548)	12,316	13,201	10,514
Interest expense, net	(4,955)	(5,095)	(9,789)	(10,563)
Other Income	7	71	7	139
Income (loss) before income taxes and discontinued operations	(12,496)	7,292	3,419	90
Home Segment [Member]
Segment Information
Revenue	74,123	71,756	153,297	135,193
Segment marketing expense	35,397	47,546	78,660	87,062
Segment profit (loss)	38,726	24,210	74,637	48,131
Consumer Segment [Member]
Segment Information
Revenue	37,118	128,963	157,042	249,692
Segment marketing expense	17,716	78,192	94,541	144,947
Segment profit (loss)	19,402	50,771	62,501	104,745
Insurance Segment [Member]
Segment Information
Revenue	72,919	71,941	155,656	139,033
Segment marketing expense	42,797	43,135	95,001	82,363
Segment profit (loss)	30,122	28,806	60,655	56,670
Other Segments [Member]
Segment Information
Revenue	166	5,761	1,415	16,893
Segment marketing expense	85	5,416	1,662	15,789
Segment profit (loss)	$ 81	$ 345	$ (247)	$ 1,104