SEGMENT INFORMATION (Details) (USD $) In Thousands, unless otherwise specified	1 Months Ended	3 Months Ended		12 Months Ended
	Feb. 28, 2013	Mar. 31, 2013 item	Mar. 31, 2012	Dec. 31, 2012 item
SEGMENT INFORMATION
Number of reportable operating segments prior to expansion				1
Number of reportable operating segments		2
Revenue		$ 28,080	$ 13,235
Cost of revenue (exclusive of depreciation shown separately below)		1,356	796
Selling and marketing expense		17,255	10,652
General and administrative expense		6,556	4,803
Product development		1,205	774
Depreciation		885	1,224
Amortization of intangibles		43	107
Restructuring and severance		(2)	(64)
Litigation settlements and contingencies		1,028	222
Total costs and expenses		28,326	18,514
Operating income (loss)		(246)	(5,279)
Adjustments to reconcile to Adjusted EBITDA:
Amortization of intangibles		43	107
Depreciation		885	1,224
Restructuring and severance		(2)	(64)
Loss on disposal of assets		25	60
Non-cash compensation		1,433	1,184
Discretionary cash bonus	900	920
Litigation settlements and contingencies		1,028	222
Adjusted EBITDA		4,086	(2,546)
Adjustments to reconcile to Income/loss before Taxes:
Operating income (loss)		(246)	(5,279)
Interest expense		(7)	(121)
Loss before income taxes		(253)	(5,400)
Mortgage
SEGMENT INFORMATION
Revenue		25,520	8,993
Cost of revenue (exclusive of depreciation shown separately below)		1,156	699
Selling and marketing expense		15,160	6,996
General and administrative expense		978	644
Product development		950	519
Depreciation		374	392
Restructuring and severance			2
Total costs and expenses		18,618	9,252
Operating income (loss)		6,902	(259)
Adjustments to reconcile to Adjusted EBITDA:
Depreciation		374	392
Restructuring and severance			2
Loss on disposal of assets			26
Non-cash compensation		413	239
Adjusted EBITDA		7,689	400
Adjustments to reconcile to Income/loss before Taxes:
Operating income (loss)		6,902	(259)
Non-Mortgage
SEGMENT INFORMATION
Revenue		2,560	4,463
Cost of revenue (exclusive of depreciation shown separately below)		173	81
Selling and marketing expense		2,095	3,666
General and administrative expense		511	524
Product development		255	260
Depreciation		417	625
Amortization of intangibles		43	107
Restructuring and severance			1
Total costs and expenses		3,494	5,264
Operating income (loss)		(934)	(801)
Adjustments to reconcile to Adjusted EBITDA:
Amortization of intangibles		43	107
Depreciation		417	625
Restructuring and severance			1
Loss on disposal of assets			30
Non-cash compensation		142	159
Adjusted EBITDA		(332)	121
Adjustments to reconcile to Income/loss before Taxes:
Operating income (loss)		(934)	(801)
Corporate
SEGMENT INFORMATION
Revenue			(221)
Cost of revenue (exclusive of depreciation shown separately below)		27	16
Selling and marketing expense			(10)
General and administrative expense		5,067	3,635
Product development			(5)
Depreciation		94	207
Restructuring and severance		(2)	(67)
Litigation settlements and contingencies		1,028	222
Total costs and expenses		6,214	3,998
Operating income (loss)		(6,214)	(4,219)
Adjustments to reconcile to Adjusted EBITDA:
Depreciation		94	207
Restructuring and severance		(2)	(67)
Loss on disposal of assets		25	4
Non-cash compensation		878	786
Discretionary cash bonus		920
Litigation settlements and contingencies		1,028	222
Adjusted EBITDA		(3,271)	(3,067)
Adjustments to reconcile to Income/loss before Taxes:
Operating income (loss)		$ (6,214)	$ (4,219)