SIGNIFICANT ACCOUNTING POLICIES (Details 2) (USD $)	12 Months Ended
Dec. 31, 2012 item	Dec. 31, 2011
Accounts Receivable
Write-off of accounts receivable	$ 0	$ 100,000
Increase in allowance for doubtful accounts	300,000
Number of customers within the Education business for leads delivered	1
Loan Loss Obligations
Number of loan types used for determining the severity of loan losses	4
Goodwill and Indefinite-Lived Intangible Assets
Goodwill and indefinite-lived intangible asset impairments	0
Consumer Promotional Costs
Consumer Promotional expense		700,000
Consumer Promotional costs accrued		200,000
Advertising
Advertising expense	$ 40,800,000	$ 40,700,000
Computer equipment and capitalized software \| Minimum
Property and Equipment
Depreciation period	1 year
Computer equipment and capitalized software \| Maximum
Property and Equipment
Depreciation period	5 years
Furniture and other equipment \| Minimum
Property and Equipment
Depreciation period	3 years
Furniture and other equipment \| Maximum
Property and Equipment
Depreciation period	7 years
Software development \| Minimum
Property and Equipment
Depreciation period	1 year
Software development \| Maximum
Property and Equipment
Depreciation period	3 years

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Represents the number of loan types used for determining the severity of loan losses.

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No definition available.

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Carrying value as of the balance sheet date of obligations incurred through that date and payable for the marketing, trade and selling of the entity's goods and services. Marketing costs would include expenditures for planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services; costs of public relations and corporate promotions; and obligations incurred and payable for sales discounts, rebates, price protection programs, etc. offered to customers and under government programs. Used to reflect the current portion of the liabilities (due within one year or within the normal operating cycle if longer).

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No definition available.

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Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 720

-SubTopic 35

-Section 50

-Paragraph 1

-URI http://asc.fasb.org/extlink&oid=6420018&loc=d3e36677-107848

Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher AICPA

-Name Statement of Position (SOP)

-Number 93-7

-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

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Amount of direct write-downs of receivables charged against the allowance for doubtful accounts.

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Amount of increase (decrease) in the allowance for doubtful accounts.

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- Definition

Total loss recognized during the period from the impairment of goodwill plus the loss recognized in the period resulting from the impairment of the carrying amount of intangible assets, other than goodwill.

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- Definition

Number of defendants named in a legal action.

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Expenditures for planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services. Costs of public relations and corporate promotions are typically considered to be marketing costs.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 225

-SubTopic 10

-Section S99

-Paragraph 2

-Subparagraph (SX 210.5-03.4)

-URI http://asc.fasb.org/extlink&oid=6880815&loc=d3e20235-122688

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Useful life of long lived, physical assets used in the normal conduct of business and not intended for resale, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. Examples include, but not limited to, land, buildings, machinery and equipment, office equipment, furniture and fixtures, and computer equipment.

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