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ENTITY WIDE DISCLOSURE
6 Months Ended
Jun. 30, 2011
Segment Reporting [Abstract]  
ENTITY WIDE DISCLOSURE
NOTE 11 - ENTITY WIDE DISCLOSURE

The Company operates in one reportable segment.

Disaggregated financial data is provided below as follows:

(1) Revenues by geographic area and
(2) Revenues from principal customers.

Revenues are attributed to geographic areas based on the location of the customers. The following is a summary of revenues by geographic areas:
 
     
6 months ended
        3 months ended      
Year ended
     
June 30
        June 30      
December 31,
     
2011
     
2010
      2011        2010      
2010
        ($ in thousands)  
                                         
Israel
  $ 355     $ -     $ 305     $ 37     $ 119  
Spain
    290       186       146       66       343  
Germany
    126       39       85       21       150  
India
    1,083       -       -       -       -  
Brazil
    108       360       108       360       277  
Poland
    74       1,446       18       76       1,446  
Other
    690       974       378       348       2,614  
    $ 2,726     $ 3,005     $ 1,040     $ 908     $ 4,949  

By principal customers:
 
     
6 months ended
      3 months ended      
Year ended
     
June 30
        June 30      
December 31,
     
2011
   
2010
   
2011
   
2010
   
2010
      ($ in thousands)
                                         
Customer A
    13 %     -       29 %     4 %     2 %
Customer B
    11 %     6 %     14 %     7 %     7 %
Customer C
    5 %     1 %     8 %     2 %     3 %
Customer D
    40 %     -       -       -       -  
Customer E
    4 %     12 %     10 %     40 %     6 %
Customer F
    3 %     48 %     2 %     8 %     29 %

All tangible long lived assets are located in Israel.