2.4.0.8112 - Disclosure - Subsequent Eventstruefalsefalse1false falsefalsefrom-2013-04-01-to-2013-06-30.2069.0.0.0.0.0.0.0http://www.sec.gov/CIK0001432967duration2013-04-01T00:00:002013-06-30T00:00:001true 1us-gaap_SubsequentEventsAbstractus-gaap_truenadurationfalsefalsefalsefalsefalsefalsefalsefalse1falsefalsefalse00falsefalsefalsexbrli:stringItemTypestringfalse0Subsequent Events [Abstract]2false 2us-gaap_SubsequentEventsTextBlockus-gaap_truenadurationfalsefalsefalsefalsefalsefalsefalsefalseterseLabel1falsefalsefalse00<div> <div> <table style="FONT-SIZE: 10pt; MARGIN-TOP: 0px" cellspacing="0" cellpadding="0"> <tr> <td style="MARGIN-TOP: 0px" valign="top" width="68"> Note 12. </td> <td style="MARGIN-TOP: 0px" valign="top" width="569"> Subsequent Events </td> </tr> </table> On July 19, 2013, the Company issued 142,500 shares of common stock to National Securities Corporation in consideration for consulting and advisory services provided by National Securities Corporation under an advisory services agreement dated August 14, 2012 in connection with the eDiets merger.  The Company had expensed this in the fiscal year ended March 31, 2013.  In addition, on July 19, 2013, the Company issued an aggregate of 316,268 shares of common stock to the seller of Seen On TV, LLC, in accordance with the anti-dilution protection provisions contained in the June 28, 2012 Seen On TV, LLC asset purchase agreement. On August 1, 2013, the Company granted 500,000 stock options to Henrik Sandell, its Chief Operating Officer. The options are exercisable at $0.70 per common share for a ten-year period from grant and vest under the following schedule: <table style="FONT-SIZE: 10pt; MARGIN-TOP: 0px" cellspacing="0" cellpadding="0" align="center"> <tr style="FONT-SIZE: 0px"> <td width="135"> </td> <td width="18"> </td> <td width="175"> </td> <td width="1"> </td> </tr> <tr> <td style="BORDER-BOTTOM: #000000 1px solid; MARGIN-TOP: 0px" valign="bottom" width="135"> Percent of Grant </td> <td style="MARGIN-TOP: 0px" valign="bottom" width="18">   </td> <td style="BORDER-BOTTOM: #000000 1px solid; MARGIN-TOP: 0px" valign="bottom" width="177" colspan="2"> Vesting Date </td> </tr> <tr> <td style="MARGIN-TOP: 0px" valign="bottom" width="135">   </td> <td style="MARGIN-TOP: 0px" valign="bottom" width="18">   </td> <td style="MARGIN-TOP: 0px" valign="bottom" width="177" colspan="2">   </td> </tr> <tr> <td style="MARGIN-TOP: 0px; BACKGROUND-COLOR: #ccffcc" valign="bottom" width="135"> 25% </td> <td style="MARGIN-TOP: 0px; BACKGROUND-COLOR: #ccffcc" valign="bottom" width="18">   </td> <td style="MARGIN-TOP: 0px; BACKGROUND-COLOR: #ccffcc" valign="bottom" width="177" colspan="2"> August 1, 2013 </td> </tr> <tr> <td style="MARGIN-TOP: 0px" valign="bottom" width="135"> 25% </td> <td style="MARGIN-TOP: 0px" valign="bottom" width="18">   </td> <td style="MARGIN-TOP: 0px" valign="bottom" width="177" colspan="2"> May 1, 2014 </td> </tr> <tr> <td style="MARGIN-TOP: 0px; BACKGROUND-COLOR: #ccffcc" valign="bottom" width="135"> 25% </td> <td style="MARGIN-TOP: 0px; BACKGROUND-COLOR: #ccffcc" valign="bottom" width="18">   </td> <td style="MARGIN-TOP: 0px; BACKGROUND-COLOR: #ccffcc" valign="bottom" width="177" colspan="2"> November 1, 2014 </td> </tr> <tr> <td style="MARGIN-TOP: 0px" valign="bottom" width="135"> 25% </td> <td style="MARGIN-TOP: 0px" valign="bottom" width="18">   </td> <td style="MARGIN-TOP: 0px" valign="bottom" width="177" colspan="2"> May 1, 2015 </td> </tr> </table> </div> </div>falsefalsefalsenonnum:textBlockItemTypenaThe entire disclosure for significant events or transactions that occurred after the balance sheet date through the date the financial statements were issued or the date the financial statements were available to be issued. Examples include: the sale of a capital stock issue, purchase of a business, settlement of litigation, catastrophic loss, significant foreign exchange rate changes, loans to insiders or affiliates, and transactions not in the ordinary course of business.No definition available.false0Subsequent EventsfalseSubsequent EventsUnKnownUnKnownUnKnownUnKnowntruefalsefalseSheethttp://www.asseenontv.com/role/SubsequentEvents12