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Segment Information
6 Months Ended
Jun. 30, 2019
Segment Reporting [Abstract]  
Segment Information

14. SEGMENT INFORMATION

The Company is organized into two reportable segments as follows:

Platform—Consists primarily of fees received from advertising sales, subscription and transaction revenue shares, sales of branded channel buttons on remote controls and licensing arrangements with TV brands and service operators. The Company’s first-party video ad inventory includes native display ads on home screens and screen savers as well as ad inventory obtained through content publisher agreements. To supplement supply, the Company can re-sell video inventory purchased from content publishers and, to a lesser extent, directly sell third-party inventory on a revenue share basis.

Player—Consists primarily of net sales of streaming media players and accessories through retailers and distributors, as well as directly to customers through the Company’s website.

Customers accounting for 10% or more of segment revenue were as follows:

 

 

 

Three Months Ended

 

 

Six Months Ended

 

 

 

June 30,

2019

 

 

June 30,

2018

 

 

June 30,

2019

 

 

June 30,

2018

 

Platform segment revenue

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Customer D

 

*

 

 

*

 

 

 

10

%

 

*

 

Customer G

 

*

 

 

*

 

 

*

 

 

 

10

%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Player segment revenue

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Customer A

 

 

14

%

 

 

16

%

 

 

16

%

 

 

14

%

Customer B

 

 

17

%

 

 

10

%

 

 

19

%

 

 

14

%

Customer C

 

 

40

%

 

 

39

%

 

 

38

%

 

 

38

%

 

*

Less than 10% of segment revenue

Substantially all of the Company’s assets were held in the United States and were attributable to the operations in the United States as of June 30, 2019 and December 31, 2018. Revenue in international markets was less than 10% for the three and six months ended June 30, 2019 and for the three months ended June 30, 2018 and was 10% for the six months ended June 30, 2018.