<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/schedule13g" xmlns:com="http://www.sec.gov/edgar/common">
  <headerData>
    <submissionType>SCHEDULE 13G/A</submissionType>
    <previousAccessionNumber>0001214659-24-018428</previousAccessionNumber>
    <filerInfo>
      <filer>
        <filerCredentials>
          <!-- Field: Pseudo-Tag; ID: Name; Data: Sumitomo Mitsui Trust Group, Inc. -->
          <cik>0001475365</cik>
          <ccc>XXXXXXXX</ccc>
        </filerCredentials>
      </filer>
      <liveTestFlag>LIVE</liveTestFlag>


    </filerInfo>
  </headerData>
  <formData>
    <coverPageHeader>
      <amendmentNo>1</amendmentNo>
      <securitiesClassTitle>Class A Common Stock, $0.0001 par value</securitiesClassTitle>
      <eventDateRequiresFilingThisStatement>12/31/2024</eventDateRequiresFilingThisStatement>
      <issuerInfo>
        <issuerCik>0001428439</issuerCik>
        <issuerName>ROKU, INC.</issuerName>
        <issuerCusip>77543R102</issuerCusip>
        <issuerPrincipalExecutiveOfficeAddress>
          <com:street1>1173 Coleman Avenue</com:street1>
          <com:city>San Jose</com:city>
          <com:stateOrCountry>CA</com:stateOrCountry>
          <com:zipCode>95110</com:zipCode>
        </issuerPrincipalExecutiveOfficeAddress>
      </issuerInfo>
      <designateRulesPursuantThisScheduleFiled>
        <designateRulePursuantThisScheduleFiled>Rule 13d-1(b)</designateRulePursuantThisScheduleFiled>
      </designateRulesPursuantThisScheduleFiled>
    </coverPageHeader>
    <coverPageHeaderReportingPersonDetails>


      <reportingPersonName>Sumitomo Mitsui Trust Group, Inc.</reportingPersonName>
      <memberGroup>a</memberGroup>
      <citizenshipOrOrganization>M0</citizenshipOrOrganization>
      <reportingPersonBeneficiallyOwnedNumberOfShares>
        <soleVotingPower>0.00</soleVotingPower>
        <sharedVotingPower>5595743.00</sharedVotingPower>
        <soleDispositivePower>0.00</soleDispositivePower>
        <sharedDispositivePower>5595743.00</sharedDispositivePower>
      </reportingPersonBeneficiallyOwnedNumberOfShares>
      <reportingPersonBeneficiallyOwnedAggregateNumberOfShares>5595743.00</reportingPersonBeneficiallyOwnedAggregateNumberOfShares>
      <aggregateAmountExcludesCertainSharesFlag>N</aggregateAmountExcludesCertainSharesFlag>
      <classPercent>4.3</classPercent>
      <typeOfReportingPerson>HC</typeOfReportingPerson>
      <typeOfReportingPerson>FI</typeOfReportingPerson>
    </coverPageHeaderReportingPersonDetails>
    <items>
      <item1>
        <issuerName>ROKU, INC.</issuerName>
        <issuerPrincipalExecutiveOfficeAddress>1173 Coleman Avenue, San Jose, CALIFORNIA, 95110</issuerPrincipalExecutiveOfficeAddress>
      </item1>
      <item2>
        <filingPersonName>Sumitomo Mitsui Trust Group, Inc.</filingPersonName>
        <principalBusinessOfficeOrResidenceAddress>1-4-1 Marunouchi, Chiyoda-ku, Tokyo 100-8233, Japan</principalBusinessOfficeOrResidenceAddress>
        <citizenship>Japan</citizenship>
      </item2>
      <item3>
        <notApplicableFlag>N</notApplicableFlag>
        <typeOfPersonFiling>HC</typeOfPersonFiling>
        <typeOfPersonFiling>FI</typeOfPersonFiling>
        <typeOfPersonFiling>OO</typeOfPersonFiling>
        <otherTypeOfPersonFiling>Parent Holding Company</otherTypeOfPersonFiling>
      </item3>
      <item4>
        <amountBeneficiallyOwned>5,595,743</amountBeneficiallyOwned>
        <classPercent>4.3</classPercent>
        <numberOfSharesPersonHas>
          <solePowerOrDirectToVote>0</solePowerOrDirectToVote>
          <sharedPowerOrDirectToVote>5,595,743</sharedPowerOrDirectToVote>
          <solePowerOrDirectToDispose>0</solePowerOrDirectToDispose>
          <sharedPowerOrDirectToDispose>5,595,743</sharedPowerOrDirectToDispose>
        </numberOfSharesPersonHas>
      </item4>
      <item5>
        <notApplicableFlag>N</notApplicableFlag>
        <classOwnership5PercentOrLess>Y</classOwnership5PercentOrLess>
      </item5>
      <item6>
        <notApplicableFlag>Y</notApplicableFlag>
      </item6>
      <item7>
        <notApplicableFlag>N</notApplicableFlag>
        <subsidiaryIdentificationAndClassification>The securities being reported on by Sumitomo Mitsui Trust Group, Inc., as parent holding company, is owned, or may be deemed to be beneficially owned, by its subsidiary Nikko Asset Management Americas, Inc., which is classified as an investment adviser in accordance with ss.240.13d-1(b)(1)(ii)(E). In addition, part of the class of securities being reported on by Sumitomo Mitsui Trust Group, Inc., as parent holding company, are owned, or may be deemed to be beneficially owned, by its subsidiaries listed below.

(a) SUMITOMO MITSUI TRUST BANK Ltd
 - Bank as defined in section 3(a)(6) of the Act (15 U.S.C. 78c)
 - A non-U.S. institution in accordance with ss.240.13d-1(b)(1)(ii)(J)

(b) Sumitomo Mitsui Trust Asset Management Co., Ltd.
 - An investment adviser in accordance with ss.240.13d-1(b)(1)(ii)(E)
 - A non-U.S. institution in accordance with ss.240.13d-1(b)(1)(ii)(J)

(c) Nikko Asset Management Co., Ltd.
 - An investment adviser in accordance with ss.240.13d-1(b)(1)(ii)(E)
 - A non-U.S. institution in accordance with ss.240.13d-1(b)(1)(ii)(J)</subsidiaryIdentificationAndClassification>
      </item7>
      <item8>
        <notApplicableFlag>N</notApplicableFlag>
        <identificationAndClassificationOfGroupMembers>The securities being reported on by Sumitomo Mitsui Trust Group, Inc., as parent holding company, is owned, or may be deemed to be beneficially owned, by its subsidiary Nikko Asset Management Americas, Inc., which is classified as an investment adviser in accordance with ss.240.13d-1(b)(1)(ii)(E). In addition, part of the class of securities being reported on by Sumitomo Mitsui Trust Group, Inc., as parent holding company, are owned, or may be deemed to be beneficially owned, by its subsidiaries listed below.

(a) SUMITOMO MITSUI TRUST BANK Ltd
 - Bank as defined in section 3(a)(6) of the Act (15 U.S.C. 78c)
 - A non-U.S. institution in accordance with ss.240.13d-1(b)(1)(ii)(J)

(b) Sumitomo Mitsui Trust Asset Management Co., Ltd.
 - An investment adviser in accordance with ss.240.13d-1(b)(1)(ii)(E)
 - A non-U.S. institution in accordance with ss.240.13d-1(b)(1)(ii)(J)

(c) Nikko Asset Management Co., Ltd.
 - An investment adviser in accordance with ss.240.13d-1(b)(1)(ii)(E)
 - A non-U.S. institution in accordance with ss.240.13d-1(b)(1)(ii)(J)</identificationAndClassificationOfGroupMembers>
      </item8>
      <item9>
        <notApplicableFlag>Y</notApplicableFlag>
      </item9>
      <item10>
        <notApplicableFlag>N</notApplicableFlag>
        <certifications>By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were acquired and are held in the ordinary course of business and were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect, other than activities solely in connection with a nomination under ?? 240.14a-11.</certifications>
      </item10>
    </items>
    <signatureInformation>
      <reportingPersonName>Sumitomo Mitsui Trust Group, Inc.</reportingPersonName>
      <signatureDetails>
        <signature>/s/ Hideaki Takamiya</signature>
        <title>Senior Manager of Risk Management Dept</title>
        <date>02/04/2025</date>
      </signatureDetails>
    </signatureInformation>
  </formData>
</edgarSubmission>
