X0306 4 2013-02-27 0 0001424847 LORILLARD, INC. LO 0001425661 Taylor David H. 714 GREEN VALLEY ROAD GREENSBORO NC 27408 0 1 0 0 Executive VP and CFO Common Stock 2013-02-27 4 S 0 18460 38.5673 D 66356 I By trust Common Stock 9000 I By trust Common Stock 30940 D The shares were sold to fund withholding taxes in connection with the February 24, 2013 vesting of restricted stock granted on February 24, 2010. The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on November 18, 2011. Represents the weighted average sale price. The shares were sold at prices ranging from $38.38 to $38.84. The Reporting Person undertakes to provide upon request to the SEC staff, the issuer or security holders of the issuer information regarding the number of shares and prices at which the transaction was effected. /s/ Ronald S. Milstein, Attorney-in-fact for David H. Taylor 2013-02-27